Tamanoi Vinegar Holds 'Tamanoi Vinegar Supporting Match' Featuring Nutrition Education Event for 30th Anniversary of Core Product
Tamanoi Vinegar Co., Ltd. hosted the 'Tamanoi Vinegar Supporting Match' during the SOMPO WE League match between Cerezo Osaka Yanmar Ladies and AC Nagano Parceiro Ladies on May 16, 2026, at Yanmar Hana-Saka Stadium. Celebrating the 30th anniversary of its flagship product, 'Honey Black Vinegar Diet,' the company engaged over 4,000 attendees through nutrition education booths and commemorative activities.
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- 📰 Published: May 20, 2026 at 20:30
- 🔍 Collected: May 20, 2026 at 12:02
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Tamanoi Vinegar Co., Ltd. (Headquarters: Sakai, Osaka; President: Takaya Harino) hosted the 'Tamanoi Vinegar Supporting Match' at the SOMPO WE League Matchday 22 game between Cerezo Osaka Yanmar Ladies and AC Nagano Parceiro Ladies, held at Yanmar Hana-Saka Stadium on Saturday, May 16, 2026.
On the day, company President Harino performed the kick-in ceremony. The event, themed around providing children with 'an experience to enjoyably learn about vinegar and feel closer to it,' featured various initiatives to commemorate the 30th anniversary of the 'Honey Black Vinegar Diet.' Over 4,000 visitors attended the event, which was enjoyed by all generations from children to adults.
■ 'Honey Black Vinegar Diet' 30th Anniversary Special Booth: Various activities to enjoy through vinegar
This year, a special booth was set up to commemorate the 30th anniversary of our flagship product, 'Honey Black Vinegar Diet.' We held various activities for children to feel more familiar with and enjoy vinegar. In the 'To My Future Self 30 Years Later' message board project, both visitors and athletes participated, creating a wonderful message board filled with hopes for the future. Visitors were also seen taking photos against the background of the completed message board.
Additionally, we operated a nutrition education booth run by our registered dietitian, who is active with the Cerezo Osaka Sports Club. Children learned about vinegar through a fun quiz format. Other activities included product sales, exclusive capsule toys for purchasers, and a campaign to win autographed athlete goods, making the venue bustling with many attendees.
Since 2020, we have held a sponsorship agreement with Cerezo Osaka Yanmar Ladies. As a company rooted in the community, we will continue to strive for regional development and the promotion of sports.
■ About 'Honey Black Vinegar Diet'
'Honey Black Vinegar Diet' is a vinegar drink that supports beauty and health, and has ranked No. 1 in sales volume for 18 consecutive years (*1). As health consciousness increases in recent years, this product is a 'pioneer' in the vinegar drink category, which is garnering attention, and has been loved by many for a long time. We offer a rich lineup, including various formats and flavors, to meet customer needs. We will continue to work on further enhancing its value as a product loved by people of all generations.
(*1) 'Honey Black Vinegar Diet 125ml BP', Vinegar Drink Category, 2008-2025, Nationwide. Source: KSP-POS (Food SM)
On the day, company President Harino performed the kick-in ceremony. The event, themed around providing children with 'an experience to enjoyably learn about vinegar and feel closer to it,' featured various initiatives to commemorate the 30th anniversary of the 'Honey Black Vinegar Diet.' Over 4,000 visitors attended the event, which was enjoyed by all generations from children to adults.
■ 'Honey Black Vinegar Diet' 30th Anniversary Special Booth: Various activities to enjoy through vinegar
This year, a special booth was set up to commemorate the 30th anniversary of our flagship product, 'Honey Black Vinegar Diet.' We held various activities for children to feel more familiar with and enjoy vinegar. In the 'To My Future Self 30 Years Later' message board project, both visitors and athletes participated, creating a wonderful message board filled with hopes for the future. Visitors were also seen taking photos against the background of the completed message board.
Additionally, we operated a nutrition education booth run by our registered dietitian, who is active with the Cerezo Osaka Sports Club. Children learned about vinegar through a fun quiz format. Other activities included product sales, exclusive capsule toys for purchasers, and a campaign to win autographed athlete goods, making the venue bustling with many attendees.
Since 2020, we have held a sponsorship agreement with Cerezo Osaka Yanmar Ladies. As a company rooted in the community, we will continue to strive for regional development and the promotion of sports.
■ About 'Honey Black Vinegar Diet'
'Honey Black Vinegar Diet' is a vinegar drink that supports beauty and health, and has ranked No. 1 in sales volume for 18 consecutive years (*1). As health consciousness increases in recent years, this product is a 'pioneer' in the vinegar drink category, which is garnering attention, and has been loved by many for a long time. We offer a rich lineup, including various formats and flavors, to meet customer needs. We will continue to work on further enhancing its value as a product loved by people of all generations.
(*1) 'Honey Black Vinegar Diet 125ml BP', Vinegar Drink Category, 2008-2025, Nationwide. Source: KSP-POS (Food SM)
FAQ
What did children learn at the Tamanoi Vinegar event?
They learned about vinegar through activities such as a nutrition quiz organized by a registered dietitian.
When was this event held?
It was held on Saturday, May 16, 2026.
Where was the venue?
It was held at Yanmar Hana-Saka Stadium.