Industry Leader Welcia Yakkyoku Adopts Integrated Talent Acquisition Platform 'MyTalent Platform' to Transform HR Strategy Supporting Business Goals

TalentX Inc. announced that Welcia Yakkyoku has implemented 'MyTalent Platform'. By integrating CRM, branding, and existing referral recruiting, it aims to strengthen talent pool acquisition and secure immediate-impact talent.
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  • 📰 Published: April 2, 2026 at 19:00
  • 🔍 Collected: April 2, 2026 at 14:31
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TalentX Inc. (Headquarters: Shinjuku-ku, Tokyo; President and CEO: Takafumi Suzuki; Securities Code: 330A; hereinafter 'the Company') announces that Welcia Yakkyoku Co., Ltd. (hereinafter 'Welcia') has introduced 'MyTalent CRM,' a recruitment CRM, and 'MyTalent Brand,' a recruitment branding CMS, from the integrated talent acquisition platform 'MyTalent Platform.'

With this implementation, we will support the transformation of the human resources strategy that underpins their business strategy by linking these modules with the referral recruiting service 'MyTalent Refer (MyRefer)' within the 'MyTalent Platform' that the company has already implemented.

■ Background of Implementation

Welcia, a leading company in the drugstore industry, has set the active utilization of digital technology and data as one of its management strategies and is advancing its transformation into a 'lifestyle store' that serves as local community infrastructure. To achieve this, it is urgently necessary to secure human resources with diverse expertise and backgrounds, but the difficulty of hiring has been increasing year by year due to a declining working population and other factors.

To build a high-quality applicant pool and improve hiring efficiency, the company focused on strengthening 'talent pool recruiting,' which turns touchpoints such as past candidates and site visitors into assets, and 'recruitment branding,' which effectively communicates the company's appeal. By introducing 'MyTalent CRM' and 'MyTalent Brand' within the 'MyTalent Platform,' the company aims to optimize its overall recruitment marketing and secure ready-to-work talent by integrating these modules with the already active referral recruiting service 'MyTalent Refer (MyRefer).'

■ Future Outlook: Yukiko Morinaga, Director and Head of HR Headquarters

In addition to the employee connections built through 'MyTalent Refer (MyRefer)' so far, we aim to build long-term relationships with talent interested in our company by utilizing the newly introduced 'MyTalent CRM' and 'MyTalent Brand.' Through 'MyTalent Brand,' we will continuously broadcast our culture and working environment where people can 'work as their authentic selves.' With 'MyTalent CRM,' we will enhance engagement with candidates connected through our talent pool and realize outreach at optimal timings. Through recruiting activities that value the connections we make, we will welcome highly empathetic colleagues and promote the building of a stronger organization.

■ Results of Initiatives Using 'MyTalent Refer (MyRefer)' to Date

Welcia positioned referral recruiting not merely as a method but as a 'barometer of whether employees can be proud of their company.' As a result of promoting this, the 'gathering of colleagues' driven autonomously by frontline employees is accelerating. Based on the ease of use via the app and empathy, the company has succeeded in reaching a high-quality pool of potential career changers who do not appear on the active job market. Furthermore, over 300 recommendation comments from employees have been accumulated, serving not only to raise recruiting power but also as a major asset in improving organizational engagement.

Interviewee: Yukiko Morinaga, Director and Head of HR Headquarters