Tohoku Rakuten Golden Eagles "2026 Season Practice Uniform Advertising" Contract Concluded

Updraft Inc. (Headquarters: Sendai, Miyagi Prefecture; Representative Director: Masaki Matsuno; hereinafter "the Company") is pleased to announce that we have concluded an advertising placement contract for the official practice uniforms of the professional baseball team Tohoku Rakuten Golden Eagles for the 2026 season.

As a company that walks alongside the people of Tohoku this season, we will continue our efforts to support the players and the team, and to help spread the excitement generated by sports and the sense of unity in the region.
We sincerely look forward to the 2026 season being the best season, starting with the opening.

■ Practice Uniform Advertising Placement Overview (2026 Season)

・ Contract Period: January 1, 2026 – December 31, 2026
・ Placement Item: Tohoku Rakuten Golden Eagles Official Practice Uniform (right chest, right sleeve, etc.)
・ Advertisement Display: Company logo and brand name

■ The Evolving 2026 Season with a New Nickname and Stadium Renovations

From the 2026 season, the home stadium's nickname will change from "Rakuten Mobile Park Miyagi" to "Rakuten Mobile Saikyo Park Miyagi," marking a new beginning. Additionally, community-rooted initiatives such as holding official games in all six Tohoku prefectures are planned to continue.

Furthermore, stadium renovations aimed at improving the spectator experience, including partial renovation of the outfield fence and installation of high-definition LED vision, will be carried out, evolving the stadium into a more attractive space.

■ Our Company's Vision, Walking Together with the Region

Based on the philosophy of "creating vitality in Tohoku as a local company," our company is committed to sports.