"I want to be able to understand information about companies I invest in," "I want to assess a company's growth potential for career changes or job hunting," "I want to understand the numbers of my current company." Even with information from the internet or answers from generative AI, it's difficult to get a clear answer to questions like, "So, is this company strong? Will it continue to grow?" This book is designed to help you acquire the "ability to assess a company's future," which 90% of business professionals feel they need, by enabling you to read and utilize financial statements. You Need More Than Just Accounting Knowledge and Terminology Explanations! Predict a Company's Growth from its Financial Statements Fundamentally, financial statements summarize "past information." Even if you read the numbers in financial statements and understand the trends, you can't predict the future based on that alone. This book is about acquiring the skill to predict the future based on evidence, rather than just reading financial statements. You will learn "new ways to utilize financial statements" that can be applied immediately, even with zero accounting knowledge.

Benefits of "Reading the Future" from Financial Statements ● Grasp the company's actual business condition ● Understand the company's growth potential and bankruptcy risk ● Strengthen investment decision-making

Popular "Voicy" Personality Teaches Through Dialogue, Easy to Understand Even with Zero Accounting Knowledge The author is "Mousou suru Kessan," a popular personality on "Voicy," one of Japan's largest audio distribution platforms. The book explains how to utilize financial statements in an easy-to-understand dialogue format, much like listening to a radio show. Using the financial statements of familiar companies such as Hidakaya, JT, Nintendo, and Karaoke Manekineko as case studies, you will learn how companies fight for survival with their business models, understand the overall picture, and develop the ability to predict the future based on evidence (i.e., numbers). Learn how to utilize financial statements through a dialogue format where a young company employee seeks advice from a senior colleague.

〈Table of Contents〉 ■ Special Feature: How can I effectively utilize financial statements? ■ Chapter 1: Financial Statement Basics The Income Statement / The Cash Flow Statement / The Balance Sheet ■ Chapter 2: Income Statement - Sales Revenue "Decomposition, Comparison, and 'Why'" for Utilizing Financial Statement Numbers, etc. ■ Chapter 3: Income Statement - Cost of Goods Sold & Selling, General and Administrative Expenses Reading a Company's Cost Management / Understanding Corporate Strategy from Costs, etc. ■ Chapter 4: Income Statement - Non-Operating Income/Expenses & Extraordinary Gains/Losses The Impact of Non-Core Business Earnings on Corporate Performance, etc. ■ Chapter 5: Cash Flow Statement Reading a Company's Direction from the Flow of Money, etc. ■ Chapter 6: Balance Sheet Understanding the Business Model from Asset Status / Correctly Understanding Equity to Know the Company's Thinking, etc. ■ Chapter 7: Final Review Reading a Company's Future from Financial Statements / Trying to Read Nintendo's Financial Statements on Your Own, etc.

Book Title: Understand the 'Real' of Companies from Numbers! Financial Statements to Read the Future Author: Mousou suru Kessan Price: 1870 yen (tax included) / 288 pages / A5 size ISBN: 978-4-471-21098-4

〈Information on "On-site Training Service" to Enhance Your Ability to Utilize Numbers〉 We also offer "training using this book" for companies and groups. For details, please contact mousoukessan@gmail.com

〈Author〉 Mousou suru Kessan (Mousou suru Kessan) Born in Iwaki City, Fukushima Prefecture in 1990. Content creator. While there are many investment-related content pieces, feeling that there was a lack of content that breaks down business models from financial statements, they started distributing "Radio to Understand Financial Statements in 10 Minutes" on the audio media "Voicy." The content, which summarizes the 1.5th-tier information between the primary information released by listed companies and the secondary information from media into 10 minutes, has become popular. The total playback count for the program exceeds 8.7 million. Selected for "Forbes JAPAN Creators 100." Currently, while moving between overseas and Japan, they update Voicy six days a week and have numerous web serializations on platforms like Nikko Froggy and Rakumachi. They also appear in interview videos with listed company executives on the YouTube channel "Disca-ba Powered by Nikko IR."

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