Tefal's Strongest Steam Ever: New 'Pure Force' Garment Steamer Launches

Groupe SEB Japan Co., Ltd. (Headquarters: Minato-ku, Tokyo; President and Representative Director: Julien Major) will launch the Tefal garment steamer 'Pure Force' in July 2026.

Tefal's garment steamers are highly regarded for their high-volume steam, a key factor in wrinkle removal, and cumulative domestic shipments have exceeded 3 million units (*2). The new 'Pure Force' achieves the strongest powerful steam (25g/min *3) among Tefal garment steamers (*1), delivering overwhelming wrinkle removal. The steam volume can be adjusted in 5 levels including a boost mode, allowing care for materials from thin shirts to thick sweaters and coats.

It also features a 'Trigger Lock Function' that allows continuous steam emission for about 1 minute by quickly pulling the trigger twice, reducing strain on fingers and hands. The heat-up time is approximately 35 seconds, making it quick to use on busy mornings. The large 180ml water tank provides ample use, and its transparent design allows for easy checking of the remaining water level. Furthermore, the powerful steam not only removes wrinkles but also handles virus removal, sanitization, suppression of allergens like pollen and mite debris, and deodorization, all with this single device (*4).

The 'Pure Force' serves as a tool to make daily grooming more comfortable and smart.

*1 As of June 2026, according to internal research comparing with other Tefal garment steamers.
*2 As of June 2026.
*3 May vary depending on usage conditions.
*4 Tests by external organizations have confirmed sanitization (tested with 2 types of bacteria), virus removal (tested with 2 types of viruses), and reduction of allergen substances (tested with 3 types of allergens) on fabric surfaces treated with steam. Deodorizing effects vary depending on steaming time, fiber type, environment, and type of odor. Effects may vary depending on usage conditions.

Pure Force

■ Model Number: DT8732J0

■ Reference Price (tax included)*: 16,800 yen

■ Product Dimensions (W x D x H): Approx. 118 x 140 x 253 mm

■ Product Weight: Approx. 1,150g ■ Water Capacity: 180mL

■ Steam Output: Average 25g/min * May vary depending on usage conditions.

■ Rated Power Consumption: 1400W ■ Power Source: 100V / 50-60Hz ■ Cord Length: Approx. 2.6m

■ Accessories: Steam Bonnet

*Prices listed in this release are reference prices and do not constitute binding resale prices.

'Pure Force' Product Features

1. Tefal's Strongest Powerful Steam (*1)

Powerful steam at 25g/min achieves overwhelming wrinkle removal. With this powerful steam, the device handles not only wrinkle removal but also virus removal, sanitization, suppression of allergens like pollen and mite debris, and deodorization (*4).

*4 Tests by external organizations have confirmed sanitization (tested with 2 types of bacteria), virus removal (tested with 2 types of viruses), and reduction of allergen substances (tested with 3 types of allergens) on fabric surfaces treated with steam. Deodorizing effects vary depending on steaming time, fiber type, environment, and type of odor. Effects may vary depending on usage conditions.

2. 5-Level Adjustable Steam Volume

The steam volume can be adjusted in 5 levels including a boost mode. Optimal care can be provided according to the material and fabric thickness, from thin shirts to thick sweaters and coats. In boost mode, the steam volume can be instantly increased by approximately 3 times, making it effective for stubborn wrinkles. Furthermore, the trigger lock function allows continuous steam emission for about 1 minute by quickly pulling the trigger twice, reducing strain on fingers and hands. Using the included steam bonnet also allows steaming delicate materials like silk.

3. Large Capacity Water Tank

Equipped with a large 180ml water tank, it reduces the hassle of refilling and allows for ample continuous use. The water tank can be detached from the main unit for direct filling, making refills at a washbasin smooth and convenient. The tank's transparent design allows you to check the remaining water level at a glance.

4. Other Comfort Benefits

In addition to smoothing wrinkles in clothing with powerful steam, this single device can handle virus removal, sanitization, suppression of allergens like pollen and mite debris, and deodorization (*4). It supports daily grooming care more safely and comfortably.

*4 Tests by external organizations have confirmed sanitization (tested with 2 types of bacteria), virus removal (tested with 2 types of viruses), and reduction of allergen substances (tested with 3 types of allergens) on fabric surfaces treated with steam. Deodorizing effects vary depending on steaming time, fiber type, environment, and type of odor. Effects may vary depending on usage conditions.

For details, please refer to the garment steamer website.

https://www.t-fal.co.jp/irons-steamer/garment-steamer-1way/discovery-feature-sanitize/
Information on the product's efficacy verification tests is scheduled to be published on July 1, 2026.

Tefal Garment Steamer Lineup

*May vary depending on usage conditions.

【Tefal】 https://www.t-fal.co.jp/

Tefal's product information, fun content, and recipes useful for daily life!

*Photos and illustrations are for illustrative purposes only. Colors may differ slightly from actual products due to printing. Furthermore, the information in this release (product prices, product specifications, design, service content, release date, contact information, URLs, etc.) is current as of the date of announcement. Please note that it may be subject to change without notice and may differ from the information provided.

≪Inquiries from Readers≫

Groupe SEB Japan Co., Ltd.

Tefal Customer Service Center 0570-077-772 (Navi Dial)

≪Contact for Publication Inquiries≫

Hakuhodo Gravity Inc.

Tefal PR Office (within PA Communication Inc.)

Contact: Kato, Fujigata, Oki, Nojima Mail: t-fal@h-gravity.co.jp

TEL: 03-6447-0395 FAX: 03-6447-0396