Men's Svenson Hair Thickening Offers Family Discount Campaign "SVENSON FAMILY PASS" Starting April 1!

Haircare manufacturer Svenson Co., Ltd. (Headquarters: Minato-ku, Tokyo; Representative Director and CEO: Yoshinori Kodama) Men's Division will hold the "SVENSON FAMILY PASS" campaign, offering special campaign prices for eligible plans when families sign up together or are introduced by a family member who is already a customer. This campaign will run from Wednesday, April 1, 2026, to Monday, June 29, 2026, at Svenson Studios (stores) nationwide. *New contract fees for the Full Support Plan will be half price. Svenson Men's Division offers services that respect the individuality of each customer suffering from hair loss, supporting "the you you want to be" through its main service, "Svenson Hair Thickening Method," as well as cut/care/coating services that utilize existing hair to make thinning hair less noticeable. ■Hobbies, fashion, and family. Svenson views hair thickening not merely as a product, but as a service that accompanies one's life. Svenson has continued to assist customers in achieving "the you they want to be" by supporting each individual's life. As a lifetime supporter for customers concerned about their hair, Svenson proposes a daily life where families can enjoy hobbies and fashion together. Therefore, we have prepared the "SVENSON FAMILY PASS" campaign, which offers benefits when families use wigs. If you sign up for a new wig contract with your family or are introduced by a family member, you can use the eligible plans at special campaign prices. Please check the campaign overview and special website for details on applicable discounts and conditions. Through this campaign, we aim to provide an opportunity for all family members to enjoy hobbies and fashion even more. ■"SVENSON FAMILY PASS" Campaign Overview [Campaign Period] Wednesday, April 1, 2026 – Monday, June 29, 2026 [Campaign Content] This campaign offers special campaign prices for eligible plans when families sign up for a new wig contract together or are introduced by a family member who is already a wig customer. *This campaign is only for new customers. *Family members up to the second degree of kinship are eligible. If families sign up for a new wig contract together, all eligible family members can use the target plans at special campaign prices. *Available even for new contracts of 3 or more people. If you are introduced by a family member who is already a Svenson wig customer, the introduced customer can use the target plans at special campaign prices. *Introductions from customers with non-wig contracts are not eligible. *Introductions of 2 or more people are also eligible. [Eligible Plans] Full Support Plan (1-year or 2-year plan): New wig contract fees are [half price] off the regular price. ∟Applicable attachment methods: Svenson Hair Thickening Method, and Quick Fit. Monthly Plan (Semi-order or Full-order): Initial wig fees are [free]. ∟Applicable attachment method: Svenson Hair Thickening Method only. *Please check the special website for details on the application conditions and fees for each plan. *Separate monthly fees and maintenance fees will apply. Please check the special website for other campaign details. Campaign Special Website: https://www.mens-svenson.net/special/family-pass/ ■About Men's Svenson Services ●About "Svenson Hair Thickening Method" "Svenson Hair Thickening Method" is a unique patented hair thickening service (Patent No. 6671534) that involves weaving a wig onto the remaining hair using only three special threads. It does not require removal for 24 hours, except for maintenance approximately once a month. Daily hair products can be used, and the scalp can be thoroughly washed. There is no worry of it shifting or coming off even during intense sports. Compared to conventional attachment methods using metal fittings or adhesives, it offers strong practical living capabilities in terms of daily peace of mind and comfort, boasting a "customer loyalty rate of 94.6%*". *According to our own research in March 2024. ●About Svenson's comprehensive hair care services for men To solve concerns about hair loss and help customers lead better lives, Svenson offers various services to meet the individual needs of each customer in the best possible way. Svenson supports "the you you want to be" with its unique services. The main service, "Svenson Hair Thickening Method," does not require removal for 24 hours, and its natural appearance and comfort allow customers to forget they are wearing a wig and live their daily lives as usual. Furthermore, a fixed-rate subscription system has been in place for over 25 years, allowing customers to live with their wigs in the best condition without worrying about additional charges. In addition to hair thickening services, we also offer our unique cut/care/coating services that utilize existing hair to make thinning hair less noticeable. Our highly skilled staff make it possible to solve problems using only one's own hair. While hair thickening increases the number of hairs, services like "Hair Rise®" achieve volume-up by thickening each existing hair with a special coating. We offer a variety of such services and in-store products. MEN’S SVENSON: https://www.mens-svenson.net/ MEN’S SVENSON Online Store: https://www.mens-svenson.net/store ■Svenson Co., Ltd. Company Profile Company Name: Svenson Co., Ltd. Address: Ark Mori Building 17F, 1-12-32 Akasaka, Minato-ku, Tokyo Founded: February 3, 1984 Representative: Yoshinori Kodama, Representative Director and CEO Business Activities: Manufacturing and sales of men's wigs, barber and beauty services. Manufacturing and sales of women's wigs, barber and beauty services, manufacturing and sales of hair care products.