SUUTA Launches 'SUUTA Let's Start! Support Campaign' - New Members Receive 5,000 Points, Sellers Receive Up to 10,000 Yen Amazon Gift Cards

SUUTA Let's Start! Support Campaign

■ About the Campaign

Against the backdrop of rising prices for cameras and gadgets, and a growing trend towards usage without ownership, the need to 'try before buying' and 'use only when needed' is expanding. At the same time, there are more people who want to 'effectively utilize unused equipment' and 'generate income without parting with their beloved items.'

This campaign aims to encourage not only those who want to try renting but also those who want to make the most of what they own, supporting their first steps in 'borrowing' and 'lending.'

SUUTA, Inc. (Headquarters: Minato-ku, Tokyo, Representative Director and President Yohei Imafuku), which operates a rental platform, will launch the 'SUUTA Let's Start! Support Campaign' from June 16, 2026 (Tuesday) to promote rental experiences.

New members will receive 5,000 SUUTA points upon registration, and during the campaign period, an additional 1,000 points will be awarded each month to help create opportunities for renting.

Additionally, users who list designated SUUTA products and achieve rental completion to return completion will receive up to 10,000 yen in Amazon gift cards. A worry-free storage and shipping agency service is also provided for rental listing beginners. The campaign makes it easier to start listing rentals.

■ Campaign Objectives: Supporting the First Steps of 'Want to Borrow' and 'Want to Lend'

The campaign aims not only to meet the need to 'try before buying' but also to expand the new option of 'wanting to lend what you own.' It aims to deliver the experience of utilizing items without parting with them and connecting them to those in need.

Already, there are SUUTARs (users who list and lend their owned items using SUUTA) who are utilizing SUUTA to list and lend their owned items and connect them to revenue.

※SUUTAR: A term for users who list and lend their owned items using SUUTA.

■ Campaign Details

- Campaign Name: SUUTA Let's Start! Support Campaign

- Start Date: June 16, 2026 (Tuesday)

- ① New Member Registration Campaign: 5,000 SUUTA points awarded upon completion of registration.
Additionally, during the campaign period, 1,000 points are awarded each month.

- ② Rental Listing Campaign: Users who list eligible products and achieve rental completion to return completion will receive up to 10,000 yen in Amazon gift cards.
※First Campaign Period: Planned from June 16, 2026 (Tuesday) to August 31 (Monday)
※First Campaign Categories: Cameras, Beauty Appliances, Audio/Music Equipment, Game Machines

- Campaign Page:
URL: https://www.suuta.com/promotion/lp/campaign/2026/suuta-hajimeyou01/

■ Campaign Benefits for Those Who Want to Rent

New member registration will award 5,000 SUUTA points upon completion.
Additionally, during the period, 1,000 points will be awarded each month.
※5,000 SUUTA points can be used as 5,000 yen within SUUTA.
※The validity period of new member registration points is three months from the date of issuance.
※The validity period of additional points issued during the period is until the end of the following month from the date of issuance.
※The campaign may be changed or ended early.

■ Campaign Benefits for Those Who Want to List Products

During the period, users who list designated products (cameras, beauty appliances, audio/music equipment, game machines, etc.) and achieve rental completion to return completion will receive up to 10,000 yen in Amazon gift cards.
※The campaign may be changed or ended early.
※Amazon gift cards up to 10,000 yen will be awarded according to the rank of the listed designated products.
(For details, please refer to the campaign page)

■ Rental Operation Agency Service Also Available for First-Time Listings!
To ensure that first-time listings can participate with peace of mind, a 'Rental Operation Agency Service' that supports listing registration, shipping, and storage is also planned.

SUUTA's responsible department will handle product listing registration, shipping, and storage.
※Application is required at the time of member registration

■ SUUTA's Vision: Making Renting More Commonplace

From pre-purchase trials to effective utilization of unused equipment, SUUTA aims to support both 'borrowing' and 'lending' needs and make renting a more accessible option.

We want to support those who 'want to try before buying' and 'want to use only when needed.'

Against the backdrop of yen depreciation, rising raw material prices, and rising manufacturing and logistics costs, various product prices continue to rise. In particular, for high-priced products such as cameras and gadgets, the need to 'try in the actual environment before purchasing' and 'use only when needed for equipment with limited usage frequency' is increasing.

I want to make sure it suits me before purchasing. I want to use good products wisely only when needed. SUUTA supports the choices of such users.

On the other hand, there are not a few people who own high-priced hobby equipment and beloved items such as cameras, lenses, and audio equipment.

'I don't want to part with them. But if the time I'm not using them could be of use to someone...'

While holding such thoughts, there are cases where opportunities or systems for lending are lacking and they cannot be utilized.

SUUTA provides opportunities for dormant items and equipment with few usage opportunities to create new value and supports the aspirations of owners to 'make the most of them.'

Towards a society where 'borrowing' and 'lending' become commonplace

SUUTA aims to expand new options beyond 'purchasing' and 'owning,' such as 'borrowing when needed' and 'lending when not in use.'

We will create a cycle where things can be used more wisely and more effectively, and aim to realize a society where everyone can easily use good things.

■ About SUUTA

'SUUTA' (R) is a sharing platform to make the actions of 'borrowing' and 'lending' things more accessible and more free. You can rent a wide range of products, such as furniture, home appliances, gadgets, outdoor goods, and business supplies, safely and securely between lenders and borrowers. We aim for renting to become a new standard in daily life.

Service Site: https://www.suuta.com/

Official Corporate Site: https://www.suuta.co.jp/

SUUTA Magazine: https://magazine.suuta.com/

Company Name

SUUTA, Inc.

Site URL

https://www.suuta.co.jp/

Established

September 2018

Representative Director and President

Yohei Imafuku

Business Description

Development and operation of the rental platform 'SUUTA'

Address

6-10-1 Roppongi, Minato-ku, Tokyo 6-chome, Roppongi Hills Mori Tower 34th floor

■ Inquiries Regarding This Release

SUUTA, Inc. Marketing Department

Email: press1@su

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