Value Innovation Inc. (Headquarters: Shinjuku-ku, Tokyo; Representative Director: Kazushige Minami) announced that its brand "abrAsus," which proposes comfortable lifestyles with functional designs, will release a new model, the "Thin Wallet Pueblo Leather Edition," on April 8, 2026. This new model, featuring Italian Pueblo leather, will be exclusively sold at the official online store "SUPER CLASSIC" and directly managed stores. The "Thin Wallet" has been supported by many users and has received the Good Design Award.
This model is a special edition that combines the thinness and functionality abrAsus has pursued with the charm of materials that can be enjoyed as they age. It is a model that achieves both the appeal of Pueblo leather, which changes its expression with use, and the functional beauty unique to abrAsus.
■ Features of this product
### 1. Uses Italian Pueblo Leather
The material used is Pueblo leather, crafted by Badalassi Carlo S.r.l., a long-established Italian tannery. It is characterized by its unique Washi-like texture and matte appearance, created by brushing the surface with a brass brush.
Because it is a leather rich in oil, the nap settles down with use, and it transforms into a deep luster. The ability to enjoy the aging process of the leather is also one of its charms. You can experience the "joy of nurturing" as the leather's expression changes.
### 2. Official Online Store / Directly Managed Store Limited Model
This model will be sold exclusively at the official online store "SUPER CLASSIC" and directly managed stores.
**This is a special specification not available through general distribution.**
### 3. Inherits the Functional Beauty of the "Thin Wallet"
Keywords: Thin wallet, men's wallet, genuine leather wallet, Pueblo leather, Italian leather, cashless, minimalist, compact wallet, abrAsus, new product launch
FACT BOX
- Source: PR TIMES
- Category: New Product