Joe Jonas and Hay Day Unveil New Summer Anthem 'The Cozy Anthem'

Global artist Joe Jonas is reimagining the iconic theme song of the popular mobile farming game Hay Day into a cozy, feel-good anthem.

With the release of 'The Cozy Anthem,' Hay Day will host a two-week virtual music festival from June 16 to June 30, both in-game and across social media platforms, inviting players worldwide to co-create a shared summer soundtrack.

Supercell (headquartered in Finland, CEO: Ilkka Paananen), the developer and operator of mobile games, is teaming up this summer with singer-songwriter and actor Joe Jonas for the popular mobile farming game Hay Day, unveiling the original track 'The Cozy Anthem.' Inspired by Hay Day's iconic theme song, Joe Jonas has added lyrics to the beloved melody, transforming it into a full-length song. With this release, a music-driven experience centered on player connection begins, inviting players around the world to step away from daily stress and immerse themselves in Hay Day's uniquely 'cozy' atmosphere of relaxation and comfort.

Starting with the release of 'The Cozy Anthem,' Hay Day will host a two-week virtual music festival within the game and on social media. Players can remix their own version of the 'Cozy Anthem' in-game and share it with fans worldwide. Joe Jonas will headline the festival, joined by rising digital-native artists who will perform and energize the event.

Joe Jonas shared the following comment:

"In our busy lives filled with work and commitments, it's not easy to intentionally carve out time to reset. Hay Day has become a little escape for me—a place to relax, have fun, and recharge. Just checking in on my farm before opening my emails brings a strange sense of satisfaction.

I had a lot of fun putting my own spin on Hay Day's theme song, and I'm excited for everyone to hear 'The Cozy Anthem' and enjoy it in their own way. And please, come visit my farm too."

Starting June 16, Joe Jonas's 'The Cozy Anthem' will play across all farms in Hay Day, enveloping the entire game in a shared summer soundtrack. While players tend to their farms, clickable musical notes will appear. These are linked to community goals achieved collectively by players worldwide. Reaching these goals will permanently unlock all 13 limited-edition note-themed decorations. Additionally, players can access early versions of special renditions called 'Cozy Covers' through the community inbox.

From June 18 (Thu) to June 30 (Tue), fans can create their own original version of 'The Cozy Anthem' via a dedicated web experience and share their creations on TikTok.

Players can also purchase the limited-edition decoration item 'Cozy Jukebox' in the game. This item plays 'The Cozy Anthem' and serves as a collectible memento, allowing players to enjoy the song's memories even after the festival ends.

Maya Hofree, General Manager of Hay Day, commented:

"Hay Day has always been a 'cozy place'—a space to refresh, unwind, and relax. Joe Jonas has beautifully captured Hay Day's unique charm through 'The Cozy Anthem.'

We hope both our existing community and new players will enjoy this music festival. I'm especially excited to hear the many creative covers that will emerge from this 'cozy' track."

Hay Day is free to play and available for download on iOS and Android devices.

About Supercell

Supercell is a game company headquartered in Helsinki, Finland, with offices in San Francisco, London, Seoul, and Shanghai. Since its founding in 2010, Supercell has globally released six titles: Hay Day, Clash of Clans, Boom Beach, Clash Royale, Brawl Stars, and Squad Busters. Supercell aims to create games that people can enjoy forever—games that leave a lasting legacy.