Turn Your Daily Dining into Support! "Tokyo Suntory Sungoliath" Joins New Service "Oshi Mile" as New Support Content!

Tokyo Suntory Sungoliath, together with "Suntory Sunbirds Osaka" operated by Suntory Sports Co., Ltd., has been selected to feature as new support content on "Oshi Mile," a support platform connecting dining and entertainment provided by Avatar Dining Lab LLP.

Starting Saturday, April 4, 2026, a collaboration campaign will launch at PRONTO stores nationwide, allowing fans to earn limited Sungoliath rewards through their daily dining.

Earned miles can be exchanged for "Oshi Gori/Play Photos," a follow-up project to the "Oshi Gori Championship" held during the 2025-26 season. The lineup features 10 players, including the top five from the championship. The collection includes "Oshi Gori Photos" capturing relaxed off-field expressions and "Play Photos" showing intense, serious game-day faces, designed to let fans enjoy the contrast between the rugby players' "on" and "off" personas.

■ Background: A New Support Experience Connecting with the Team Outside the Stadium

We aim to create opportunities for fans to connect with the team and players not only on match days at the stadium but also in their everyday lives.

"Oshi Mile" is a system that turns receipts from your usual lunch, cafe, or bar visits directly into support tools. By having both teams from Suntory Sports Co., Ltd. join the platform simultaneously, we offer rugby and volleyball fans a new communication experience that brings the teams closer to their daily routines.