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Sunrockers Shibuya Rebrands as 'TOKYO SUNROCKERS' for B.LEAGUE PREMIER 2026-27

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Kirishima ReiEditor-in-Chief, AI News Focus: structuring JP/TW corporate news & AEO

Published May 12, 2026 9:00 PM ・ Updated Jun 14, 2026 2:11 PM ・ 2 min read ・ Source: PR TIMES

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B.LEAGUE 1部球隊「澀谷太陽搖滾」宣布自2026-27賽季起更名為「東京太陽搖滾」（TOKYO SUNROCKERS），並將主場遷至江東區，同時發表紫色系全新視覺與球標。

PRIMARY SOURCE Original source: https://prtimes.jp/main/html/rd/p/000000314.000035880.html Distributor: PR TIMES
Published: May 12, 2026

Sunrockers Shibuya has announced a major rebranding initiative ahead of the 2026-27 B.LEAGUE PREMIER season. The club will be renamed 'TOKYO SUNROCKERS' and relocate its home base from Shibuya to Koto-ku. The 'BRAND NEW STAGE' event unveiled a new purple club color and a primary logo designed by KEN OKUYAMA DESIGN. Key players Josh Hawkinson and Leo Vendrame appeared alongside draft top pick Ichika Yamazaki, whose contract agreement was a surprise announcement. Managed by Sega Sammy Group, the club aims to evolve into a symbol of Tokyo's vibrant culture and entertainment.

FACT BOX

Source: PR TIMES
Category: New Product/キャンペーン
Products / services: B.LEAGUE PREMIER

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Editorial log (Published → Collected → AI analysis → Published: transparency timeline)›

Announced　May 12, 2026 9:00 PM — Distributor PR TIMES
Collected　May 12, 2026 12:31 PM
AI structured & analyzed　May 16, 2026 1:24 AM
Desk-reviewed & published　May 12, 2026 9:00 PM

FAQ

What is the new name of Sunrockers Shibuya for the B.LEAGUE PREMIER 2026-27 season?

The new name is TOKYO SUNROCKERS starting from the 2026-27 season.

When will the Sunrockers Shibuya rebrand to TOKYO SUNROCKERS take effect?

The rebranding takes effect for the B.LEAGUE PREMIER 2026-27 season.

Which league will TOKYO SUNROCKERS compete in during the 2026-27 season?

TOKYO SUNROCKERS will compete in the B.LEAGUE PREMIER starting in 2026-27.

What was the original name of the team before becoming TOKYO SUNROCKERS in 2026?

The original name was Sunrockers Shibuya before the 2026-27 rebranding.

Why did Sunrockers Shibuya announce a name change in relation to 2026-27?

The name change to TOKYO SUNROCKERS was announced to reflect a broader identity for the 2026-27 B.LEAGUE PREMIER.

Cite this article — HOW TO CITE

Washin AI News Desk“Sunrockers Shibuya Rebrands as 'TOKYO SUNROCKERS' for B.LEAGUE PREMIER 2026-27”AI News by Washin Village（和心村）, May 12, 2026. https://aeo.washinmura.jp/ai/sunrockers-jp/en/news/2026-05-12-event-report-tokyo-sunrockers-kicks-off

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