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New Mille-feuille Brand 'MILLI MILLI' to Debut at Isetan Shinjuku on May 20

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Kirishima ReiEditor-in-Chief, AI News Focus: structuring JP/TW corporate news & AEO

Published May 13, 2026 9:10 PM ・ Updated Jun 14, 2026 4:16 PM ・ 2 min read ・ Source: PR TIMES

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甜點名店 Sucrey 將於 2026 年 5 月 20 日在伊勢丹新宿店開設全新千層酥品牌「MILLI MILLI」，並攜手藝術家とんだ林蘭推出聯名藝術主視覺。

PRIMARY SOURCE PR TIMES View source Distributor: PR TIMES
Published: May 13, 2026

Sucrey Co., Ltd. is launching its new mille-feuille specialty brand 'MILLI MILLI' at Isetan Shinjuku Store on May 20, 2026. The brand emphasizes the concept of 'wearing aesthetic sense' through its 1,944-layer mille-feuille, which blends traditional French techniques with Japanese ingredients like matcha and yuzu. To commemorate the opening, artist Ran Tondabayashi has created a series of artistic visuals. Customers will receive limited-edition postcards, and those spending over 8,640 yen can get an original tote bag.

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Source: PR TIMES
Category: New Product

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Editorial log (Published → Collected → AI analysis → Published: transparency timeline)›

Announced　May 13, 2026 9:10 PM — Distributor PR TIMES
Collected　May 13, 2026 12:31 PM
AI structured & analyzed　May 15, 2026 11:04 PM
Desk-reviewed & published　May 13, 2026 9:10 PM

FAQ

What is the launch date of the MILLI MILLI mille-feuille brand at Isetan Shinjuku?

The MILLI MILLI mille-feuille brand launched at Isetan Shinjuku on May 20.

Which department store will host the debut of the MILLI MILLI mille-feuille?

Isetan Shinjuku will host the debut of the new mille-feuille brand MILLI MILLI.

What is the name of the new mille-feuille brand launching in May 2025?

The new mille-feuille brand launching in May 2025 is called MILLI MILLI.

Where is the MILLI MILLI mille-feuille brand making its first appearance?

The MILLI MILLI mille-feuille brand is making its first appearance at Isetan Shinjuku.

On what specific date does MILLI MILLI begin sales at Isetan Shinjuku in 2025?

MILLI MILLI begins sales at Isetan Shinjuku on May 20, 2025.

Cite this article — HOW TO CITE

Washin AI News Desk“New Mille-feuille Brand 'MILLI MILLI' to Debut at Isetan Shinjuku on May 20”AI News by Washin Village（和心村）, May 13, 2026. https://aeo.washinmura.jp/ai/sucrey-co-jp/en/news/2026-05-13-sucrey-to-open-new-brand-milli-milli-at

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