Ultraman and Monsters Battle in Yokohama City!? Immersive AR Action Experience "Emergency Command! Ultraman Multiverse: Earth Defense Operation in Yokohama Red Brick Warehouse" Starts June 5, 2026!
The Ultraman Multiverse Executive Committee will hold an urban tour-type AR action experience titled "Emergency Command! Ultraman Multiverse: Earth Defense Operation in Yokohama Red Brick Warehouse" from June 5 to November 30, 2026, centered around the Yokohama Red Brick Warehouse. Participants become new investigators of the Science Special Search Party and engage in battles with monsters across the city in this immersive entertainment, celebrating the 60th anniversary of the Ultraman series.
📋 Article Processing Timeline
- 📰 Published: April 28, 2026 at 03:00
- 🔍 Collected: April 27, 2026 at 18:31
- 🤖 AI Analyzed: April 27, 2026 at 18:45 (13 min after Collected)
The Ultraman Multiverse Executive Committee, composed of four companies—Mitsubishi Corp.-UBS Realty Inc., STYLY Inc., Lawson Entertainment Inc., and Mitsubishi Corporation—will host an urban tour-type AR action experience titled "Emergency Command! Ultraman Multiverse: Earth Defense Operation in Yokohama Red Brick Warehouse" for approximately half a year, from Friday, June 5, 2026, to Monday, November 30, 2026, primarily in the Yokohama Red Brick Warehouse area.
This content is an entertainment based on a completely new, original scenario for the Ultraman series, where the real city and the story merge through technology.
**Key Highlight: The City Itself Becomes the Stage! Participants Become Important Characters Holding the Key to the Story**
1. **"New Immersive Experience" Created by City × Story × Technology**
Instead of mere visual effects, the city of Yokohama itself becomes the stage for a story-driven immersive AR experience. Participants are not spectators but take on missions as important characters supporting Ultraman.
2. **Successive Heroes from the Ultraman Series' 60th Anniversary Gather in Yokohama**
In this commemorative year, the 60th anniversary of the Ultraman series, successive heroes and monsters will descend upon Yokohama's port on a grand scale.
3. **Completely New Original Scenario**
A completely new story, exclusive to this project, will be unfolded. It features thrilling direction that will excite long-time fans, and even those new to the series will be instantly drawn into the world of the story.
**Experience Content: A New Sensation! Story-Immersive AR Action**
Participants, as new investigators of the Science Special Search Party, will receive an experience kit at the Science Special Search Party Yokohama Branch (special booth) set up in the Yokohama Red Brick Warehouse. The experience begins when they activate the state-of-the-art tool "Ultra Scanner*" required for the mission.
A "distortion in spacetime" appearing over Yokohama triggers the transformation of the city into a dangerous zone where threats from another dimension lurk! You will take on an urgent mission as a new investigator of the "Science Special Search Party Yokohama Branch" to save the city of Yokohama from crisis and protect peace.
By exploring various spots, finding clues such as traces and shadows of monsters that have appeared around the Yokohama Red Brick Warehouse, identifying the cause of monster outbreaks, and completing tasks at each location, you will support the Ultraman heroes.
The experience is designed to be enjoyable for anyone with a smartphone, even without prior AR knowledge. With simple operations, even children can complete each mission. What Ultraman heroes and monsters will you encounter as you tour Yokohama? What kind of ending awaits you after a breathless series of events!?
Please enjoy this new sensory, story-immersive AR action experience.
*Installation of an application on your own smartphone is required.
**Luxurious Characters Gather in Yokohama! Those Popular Characters Descend Upon Yokohama City!**
Legendary heroes and monsters active in the Ultraman series will appear one after another, engaging in intense battles set against the iconic backdrop of Yokohama City.
**[Characters Appearing in Battle Scenes]**
* **Ultraman:** Ultraman, Ultraman Seven, Ultraman Tiga, Ultraman Zero, Ultraman Omega
* **Monsters:** Alien Baltan, Eleking, King Joe, Zetton
**[Navigators Supporting the Experience]**
* **Hitomi Sorai:** Operator of the Science Special Search Party Yokohama Branch. A reliable presence who explains situations via communication and provides tutorials and hints.
* **Pigmon:** Known as a friendly kaiju, Pigmon acts as a guide leading participants to their next destination. A crucial entity holding the key to the mission.
**Background of Implementation and Future Developments**
In recent years, the demand for "experiential content" that adds new value to physical spaces in the urban tourism and city development domains has been rapidly increasing. Among these, immersive entertainment that can only be experienced in specific locations (LBE: Location-Based Entertainment) is attracting attention from domestic and international landowners and urban developers as a means to improve visitor dwell time and re-visitation rates.
The Ultraman Multiverse Executive Committee was established against the backdrop of these market needs, aiming to demonstrate a new entertainment business model by combining the strengths of each company.
This is a new form of urban experience, realized for the first time by Mitsubishi Corp.-UBS Realty Inc., which operates a subsidiary managing the Yokohama Red Brick Warehouse, STYLY Inc., which provides the spatial layer platform "STYLY," Lawson Entertainment Inc., which handles ticket sales, and Mitsubishi Corporation, which leveraged their respective assets for planning and production, combining the unique assets of the four companies.
This content is an entertainment based on a completely new, original scenario for the Ultraman series, where the real city and the story merge through technology.
**Key Highlight: The City Itself Becomes the Stage! Participants Become Important Characters Holding the Key to the Story**
1. **"New Immersive Experience" Created by City × Story × Technology**
Instead of mere visual effects, the city of Yokohama itself becomes the stage for a story-driven immersive AR experience. Participants are not spectators but take on missions as important characters supporting Ultraman.
2. **Successive Heroes from the Ultraman Series' 60th Anniversary Gather in Yokohama**
In this commemorative year, the 60th anniversary of the Ultraman series, successive heroes and monsters will descend upon Yokohama's port on a grand scale.
3. **Completely New Original Scenario**
A completely new story, exclusive to this project, will be unfolded. It features thrilling direction that will excite long-time fans, and even those new to the series will be instantly drawn into the world of the story.
**Experience Content: A New Sensation! Story-Immersive AR Action**
Participants, as new investigators of the Science Special Search Party, will receive an experience kit at the Science Special Search Party Yokohama Branch (special booth) set up in the Yokohama Red Brick Warehouse. The experience begins when they activate the state-of-the-art tool "Ultra Scanner*" required for the mission.
A "distortion in spacetime" appearing over Yokohama triggers the transformation of the city into a dangerous zone where threats from another dimension lurk! You will take on an urgent mission as a new investigator of the "Science Special Search Party Yokohama Branch" to save the city of Yokohama from crisis and protect peace.
By exploring various spots, finding clues such as traces and shadows of monsters that have appeared around the Yokohama Red Brick Warehouse, identifying the cause of monster outbreaks, and completing tasks at each location, you will support the Ultraman heroes.
The experience is designed to be enjoyable for anyone with a smartphone, even without prior AR knowledge. With simple operations, even children can complete each mission. What Ultraman heroes and monsters will you encounter as you tour Yokohama? What kind of ending awaits you after a breathless series of events!?
Please enjoy this new sensory, story-immersive AR action experience.
*Installation of an application on your own smartphone is required.
**Luxurious Characters Gather in Yokohama! Those Popular Characters Descend Upon Yokohama City!**
Legendary heroes and monsters active in the Ultraman series will appear one after another, engaging in intense battles set against the iconic backdrop of Yokohama City.
**[Characters Appearing in Battle Scenes]**
* **Ultraman:** Ultraman, Ultraman Seven, Ultraman Tiga, Ultraman Zero, Ultraman Omega
* **Monsters:** Alien Baltan, Eleking, King Joe, Zetton
**[Navigators Supporting the Experience]**
* **Hitomi Sorai:** Operator of the Science Special Search Party Yokohama Branch. A reliable presence who explains situations via communication and provides tutorials and hints.
* **Pigmon:** Known as a friendly kaiju, Pigmon acts as a guide leading participants to their next destination. A crucial entity holding the key to the mission.
**Background of Implementation and Future Developments**
In recent years, the demand for "experiential content" that adds new value to physical spaces in the urban tourism and city development domains has been rapidly increasing. Among these, immersive entertainment that can only be experienced in specific locations (LBE: Location-Based Entertainment) is attracting attention from domestic and international landowners and urban developers as a means to improve visitor dwell time and re-visitation rates.
The Ultraman Multiverse Executive Committee was established against the backdrop of these market needs, aiming to demonstrate a new entertainment business model by combining the strengths of each company.
This is a new form of urban experience, realized for the first time by Mitsubishi Corp.-UBS Realty Inc., which operates a subsidiary managing the Yokohama Red Brick Warehouse, STYLY Inc., which provides the spatial layer platform "STYLY," Lawson Entertainment Inc., which handles ticket sales, and Mitsubishi Corporation, which leveraged their respective assets for planning and production, combining the unique assets of the four companies.