Styling Life Holdings Decides to Introduce 'R-LOOP,' an Unwanted Item Collection Platform Connecting a 'Non-Disposable Cycle'
Styling Life Holdings has decided to introduce "R-LOOP," an unwanted item collection platform jointly operated by BOOKOFF and BPLab. This initiative aims to realize a decarbonized and circular society and enhance employees' SDG awareness, promoting the reuse and recycling of clothing and miscellaneous goods.
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- 📰 Published: May 7, 2026 at 22:00
- 🔍 Collected: May 7, 2026 at 13:31
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Styling Life Holdings Inc. (Headquarters: Shinjuku-ku, Tokyo; Representative Director and Executive Officer President: Hiroyuki Kitamura; hereinafter "Styling Life HD") proposes new lifestyles to users through a diverse range of products, including household goods and cosmetics, primarily in commercial (wholesale and retail) sectors.
To realize a decarbonized and circular society, we have decided to introduce the "R-LOOP" box-type unwanted item collection system, jointly operated by BOOKOFF CORPORATION (Headquarters: Sagamihara City, Kanagawa Prefecture; Representative Director and President: Yasutaka Horiuchi; hereinafter "BOOKOFF") and BPLab Inc. (Location: Minato-ku, Tokyo; Representative Director: Naoki Yashiro; hereinafter "BPLab").
Initially, as a pilot project, the introduction will begin in the headquarters area (Shinjuku-ku, Tokyo), promoting reuse and recycling with employees and visitors.
1. Background and Purpose of Introduction
Styling Life HD has been promoting initiatives for a sustainable society, including the development of environmentally friendly products and participation in decarbonization promotion measures implemented by the government.
The "R-LOOP" introduced this time is a platform for "connecting" rather than "discarding" unwanted clothing and miscellaneous goods. By installing collection boxes in accessible locations, it contributes to waste reduction and resource circulation.
2. As a Social Contribution with Each Employee's Participation
This initiative is not limited to corporate introduction but also has the important objective of encouraging "behavioral change in each employee." As a company that handles many products daily, employees will first review how they "let go of things" and practice reuse and recycling as their own responsibility. Through the introduction in the headquarters area, we aim to raise internal SDG awareness and, in the future, expand this circle to customers and the local community.
3. Implementation Overview
● Start Date: May 1, 2026
● Installation Location: Styling Life Holdings Inc. Headquarters Area (Kitashinjuku, Shinjuku-ku, Tokyo)
● Collectible Items: Clothing, miscellaneous goods
*Items that are significantly dirty or specific uncollectible items (e.g., home appliances, food) cannot be collected.
4. "R-LOOP" Connecting a Non-Disposable Cycle
"R-LOOP" is a system that accepts people's desire "not to discard" and circulates resources through the following scheme:
● High Traceability: Collected items' "afterlife" is clear, allowing people to let go with peace of mind.
● Reuse: Items are delivered to "the next user" in various forms, including through local stores like "Jalan Jalan Japan" operated by the BOOKOFF Group in Malaysia and other countries.
● Recycle: Items difficult to reuse are recycled into fibers through BPLab and domestic recycling partners, regenerating them as resources.
● Social Contribution: It also contributes to solving social issues, such as creating local employment and supporting orphanages.
5. Contribution to SDGs Goals
This initiative contributes to the achievement of the following SDGs (Sustainable Development Goals):
Goal 11: Sustainable Cities and Communities
Goal 12: Responsible Consumption and Production
Goal 13: Climate Action
Goal 17: Partnerships for the Goals
We will continue our efforts to realize a sustainable society through this project.
■ About R-LOOP
"R-LOOP" is jointly planned and operated by BOOKOFF and BPLab, which operates the "BIOLOGIC LOOP" circular platform for collecting and recycling textile products.
Items put into "R-LOOP" by consumers are collected and consolidated at BOOKOFF's six circular bases in Japan. They are then sorted for reuse and recycling. Usable items are sold to local consumers as reused goods at BOOKOFF's overseas reuse stores, "Jalan Jalan Japan" (hereinafter "JJJ"). Textile products that can be recycled are re-resourced and re-commercialized through BPLab's "Textile Recycling System."
"R-LOOP" website: https://www.rloop.jp/
BPLab website: https://www.bplab.info
■ About BOOKOFF Group
BOOKOFF started in 1990 with a 35-tsubo Chiyoda store (Kanagawa Prefecture). Under the management philosophy of "Contributing to society through business activities and pursuing the material and spiritual well-being of all employees," it has developed with over 60 affiliated companies and currently operates approximately 840 stores domestically and internationally as a group. Annual users in Japan exceed 88 million, and the number of items bought and sold annually exceeds 680 million. 202
To realize a decarbonized and circular society, we have decided to introduce the "R-LOOP" box-type unwanted item collection system, jointly operated by BOOKOFF CORPORATION (Headquarters: Sagamihara City, Kanagawa Prefecture; Representative Director and President: Yasutaka Horiuchi; hereinafter "BOOKOFF") and BPLab Inc. (Location: Minato-ku, Tokyo; Representative Director: Naoki Yashiro; hereinafter "BPLab").
Initially, as a pilot project, the introduction will begin in the headquarters area (Shinjuku-ku, Tokyo), promoting reuse and recycling with employees and visitors.
1. Background and Purpose of Introduction
Styling Life HD has been promoting initiatives for a sustainable society, including the development of environmentally friendly products and participation in decarbonization promotion measures implemented by the government.
The "R-LOOP" introduced this time is a platform for "connecting" rather than "discarding" unwanted clothing and miscellaneous goods. By installing collection boxes in accessible locations, it contributes to waste reduction and resource circulation.
2. As a Social Contribution with Each Employee's Participation
This initiative is not limited to corporate introduction but also has the important objective of encouraging "behavioral change in each employee." As a company that handles many products daily, employees will first review how they "let go of things" and practice reuse and recycling as their own responsibility. Through the introduction in the headquarters area, we aim to raise internal SDG awareness and, in the future, expand this circle to customers and the local community.
3. Implementation Overview
● Start Date: May 1, 2026
● Installation Location: Styling Life Holdings Inc. Headquarters Area (Kitashinjuku, Shinjuku-ku, Tokyo)
● Collectible Items: Clothing, miscellaneous goods
*Items that are significantly dirty or specific uncollectible items (e.g., home appliances, food) cannot be collected.
4. "R-LOOP" Connecting a Non-Disposable Cycle
"R-LOOP" is a system that accepts people's desire "not to discard" and circulates resources through the following scheme:
● High Traceability: Collected items' "afterlife" is clear, allowing people to let go with peace of mind.
● Reuse: Items are delivered to "the next user" in various forms, including through local stores like "Jalan Jalan Japan" operated by the BOOKOFF Group in Malaysia and other countries.
● Recycle: Items difficult to reuse are recycled into fibers through BPLab and domestic recycling partners, regenerating them as resources.
● Social Contribution: It also contributes to solving social issues, such as creating local employment and supporting orphanages.
5. Contribution to SDGs Goals
This initiative contributes to the achievement of the following SDGs (Sustainable Development Goals):
Goal 11: Sustainable Cities and Communities
Goal 12: Responsible Consumption and Production
Goal 13: Climate Action
Goal 17: Partnerships for the Goals
We will continue our efforts to realize a sustainable society through this project.
■ About R-LOOP
"R-LOOP" is jointly planned and operated by BOOKOFF and BPLab, which operates the "BIOLOGIC LOOP" circular platform for collecting and recycling textile products.
Items put into "R-LOOP" by consumers are collected and consolidated at BOOKOFF's six circular bases in Japan. They are then sorted for reuse and recycling. Usable items are sold to local consumers as reused goods at BOOKOFF's overseas reuse stores, "Jalan Jalan Japan" (hereinafter "JJJ"). Textile products that can be recycled are re-resourced and re-commercialized through BPLab's "Textile Recycling System."
"R-LOOP" website: https://www.rloop.jp/
BPLab website: https://www.bplab.info
■ About BOOKOFF Group
BOOKOFF started in 1990 with a 35-tsubo Chiyoda store (Kanagawa Prefecture). Under the management philosophy of "Contributing to society through business activities and pursuing the material and spiritual well-being of all employees," it has developed with over 60 affiliated companies and currently operates approximately 840 stores domestically and internationally as a group. Annual users in Japan exceed 88 million, and the number of items bought and sold annually exceeds 680 million. 202