"Ishiyowachan" and Maison de FLEUR Collaborate for the First Time! Items Featuring an Adorable Look Adorned with Blue Flowers to Go on Sale July 18 (Sat)

Stripe International Inc. (Headquarters: Okayama City, Okayama Prefecture, President and CEO: Masashi Kawabe) announces that its brand "Maison de FLEUR" will release its first collaboration items with San-X's popular character "Ishiyowachan" on July 18, 2026, at Maison de FLEUR stores nationwide and its official WEB store "STRIPE CLUB."

Special Feature Page: https://stcl.page.link/Dx3J

"Ishiyowachan" is a dog character who tends to be a quitter and spoils themselves. This collection features six types of items using exclusive art, with an adorable look adorned with blue flowers.

The items include a square tote bag expressing "Ishiyowachan" in fluffy boa material, a shoulder bag with a striking large ribbon and frills, and an embroidered charm with ribbon decorations on the strap. A towel handkerchief designed with a sideways art is also available.

Additionally, a limited-edition plush toy and bag charm for this collection will be released. They are designed with a special feel, featuring faces expressed in blue embroidery and adorned with voluminous flowers.

Furthermore, a novelty campaign will be held where customers who purchase one or more collaboration items will receive an original postcard featuring the exclusive art.

Please pay attention to these first collaboration items from Maison de FLEUR, packed with the adorable charm of "Ishiyowachan."

"Maison de FLEUR x Ishiyowachan" Sales Overview

<Bag Charm & Plush Toy>

Release Date: July 18, 2026 (Sat)

Sales Locations:

- Maison de FLEUR stores nationwide, earth music&ecology Aeon Mall Okayama (store with Maison de FLEUR attached)

- Official WEB store "STRIPE CLUB" (https://stcl.page.link/Dx3J), ZOZOTOWN (Sales start July 18, 2026, 12:00 PM)

- Rilakkuma Store (excluding Sapporo Parco, Tokyo Station, and Tokyo Skytree Town Solamachi stores)

- San-X Net Shop *Sales start July 21, 2026 (Tue)

<2 Bag Types / Embroidered Charm / Towel Handkerchief>

Release Date: July 18, 2026 (Sat)

Sales Locations:

- Maison de FLEUR stores nationwide, earth music&ecology Aeon Mall Okayama (store with Maison de FLEUR attached)

- Official WEB store "STRIPE CLUB" (https://stcl.page.link/Dx3J), ZOZOTOWN (Sales start July 18, 2026, 12:00 PM)

- Rilakkuma Store (Available only at Harajuku, Ikebukuro Sunshine City, Shinjuku, and Osaka Umeda stores)

*Sales at Rilakkuma Store are limited to one item per person per transaction.

*Purchase limits may apply at San-X Net Shop. Please check the website for details.

Special Feature Page

"Maison de FLEUR x Ishiyowachan" Item Details

*All prices include tax

Ishiyowachan Square Tote

Color: Blue

Price: \yen8,800

Ishiyowachan Shoulder Bag

Color: Blue

Price: \yen7,000

Ishiyowachan Shoulder Embroidered Charm

Color: Blue

Price: \yen4,950

Ishiyowachan Towel Handkerchief

Color: Beige/Blue

Price: \yen1,870

Ishiyowachan Bag Charm

Color: Beige

Price: \yen3,850

Ishiyowachan Plush Toy

Color: Beige

Price: \yen4,400

"Maison de FLEUR x Ishiyowachan" Novelty Details

Purchase one or more "Ishiyowachan x Maison de FLEUR" collaboration products to receive an "Original Postcard."

There are two types: a Rilakkuma Store limited design and a Maison de FLEUR limited design.

Distribution Date: July 18, 2026 (Sat) ~ until supplies last

Distribution Stores: Maison de FLEUR stores nationwide, earth music&ecology Aeon Mall Okayama (store with Maison de FLEUR attached)

Rilakkuma Store (excluding Sapporo Parco, Tokyo Station, and Tokyo Skytree Town Solamachi stores)

*One gift per person per transaction.

*Even if you purchase two or more "Ishiyowachan x Maison de FLEUR" collaboration products in a single transaction, you will receive only one gift per person.

*Limited quantity, distribution will end once supplies are depleted.

<Maison de FLEUR Limited Design> <Rilakkuma Store Limited Design>

About "Ishiyowachan"

A dog who tends to be a quitter and spoils themselves.

Perhaps because of their weak will, their once straight ears and tail have drooped...

Their catchphrase is "I'll do it tomorrow."

Official Website: https://www.san-x.co.jp/ishiyowachan/#profile

Maison de FLEUR

Spreading happiness to the world through gifts. This gift brand, based on French taste, offers elegant and sophisticated designs that cherish the moment of giving. From the instant you feel "cute," to when you open the package, and beyond. We value delivering memorable experiences.

Brand Site: https://stcl.page.link/4Y52