Maison de FLEUR, a brand operated by STRIPE INTERNATIONAL Co., Ltd. (Headquarters: Okayama City, Okayama Prefecture; President & CEO: Shishi Kabe), is proud to announce its first-ever collaboration with Baskin Robbins, launching the 'Maison de FLEUR x Baskin Robbins Collection.' Pre-orders begin on Friday, June 19, 2026, at 8:00 PM JST exclusively on the official web store 'STRIPE CLUB,' with nationwide release at all Maison de FLEUR stores and STRIPE CLUB on Friday, June 26, 2026.

Special Feature Page: https://stcl.page.link/XGwk

This collaboration brings together two beloved brands—Maison de FLEUR and Baskin Robbins, known globally for its motto 'We make people happy.®' The collection captures the joyful, colorful essence of iconic Baskin Robbins flavors, reimagined through Maison de FLEUR’s elegant and feminine design aesthetic. Inspired by 'Popping Shower’s' vibrant pop rocks, 'Berry Berry Strawberry’s' bright red hues, 'Strawberry Cheesecake’s' creamy tones, and 'Chopped Chocolate’s' rich, chunky texture, each piece blends fun and sophistication.

The lineup includes six charming items: a side pocket tote featuring an original all-over print, a 3D ice cream charm, a round pouch, a pass case, a bear charm, and a towel handkerchief. Signature pink satin ribbons—evoking Baskin Robbins’ iconic pink spoon—are thoughtfully incorporated throughout, adding a special touch unique to this collaboration.

A highlight is the adorable 'Fleur Teddy Bear Charm,' inspired by popular ice cream flavors. Each charm combines color palettes and beads to reflect the playful, colorful spirit of Baskin Robbins’ frozen treats.

To celebrate the launch, select items will be presented in limited-edition cups at physical stores, creating a delightful experience reminiscent of visiting a Baskin Robbins shop. Additionally, customers who purchase ¥10,000 or more (tax included) of collaboration items at participating Maison de FLEUR stores will receive a ¥500 gift voucher redeemable at Baskin Robbins locations nationwide (excluding select stores).

Discover your favorite ice cream flavor in this sweet, stylish collection from Maison de FLEUR.

'Maison de FLEUR x Baskin Robbins Collection' Sales Overview

Pre-order: June 19 (Fri) 8:00 PM – June 23 (Tue) 11:59 PM, 2026 (Official Web Store only) Release Date: June 26 (Fri), 2026 (EC site at 12:00 PM JST)

Sales Locations: All Maison de FLEUR stores nationwide, earth music&ecology at AEON Mall Okayama (Maison de FLEUR co-located store), official web store 'STRIPE CLUB' (https://stcl.page.link/XGwk), ZOZOTOWN

Items: Tote bag, 2 types of charms, pouch, pass case, towel handkerchief – 6 items total

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'Maison de FLEUR x Baskin Robbins Collection' Item Details

*All prices include tax

Baskin Robbins Side Pocket Tote

Color: Light Pink

Price: ¥8,800

Baskin Robbins Bear Charm

Color: Ivory / Light Pink / Brown / Mint

Price: ¥4,200

Baskin Robbins Ice Cream Charm

Color: Ivory / Light Pink / Mint

Price: ¥4,400

Baskin Robbins Round Pouch

Color: Ivory / Light Pink / Mint

Price: ¥5,500

Baskin Robbins Pass Case

Color: Ivory / Light Pink

Price: ¥4,950

Baskin Robbins Towel Handkerchief

Color: Ivory / Light Pink / Brown / Mint

Price: ¥1,980

Gift Voucher Campaign Details Customers who purchase ¥10,000 or more (tax included) of collaboration items will receive a ¥500 gift voucher, redeemable at Baskin Robbins stores nationwide (excluding select locations).

Eligible Stores: All Maison de FLEUR physical stores nationwide

*Not available through the official web store 'STRIPE CLUB.'

*While supplies last. Voucher distribution ends once stock is depleted.

*Some stores may not accept the voucher. Please check the official Baskin Robbins website for details.

Baskin Robbins The Baskin Robbins brand is the world’s largest ice cream specialty chain, with over 7,700 stores across 52 countries.

The brand offers 31 flavors selected from over 1,400 original recipes, rotating seasonally in stores.

Since its founding, Baskin Robbins has upheld the mission 'We make people happy.®,' aiming to bring joy to customers through ice cream.

Official Website: https://www.br31.jp/

Maison de FLEUR

Spreading happiness through gifts.

A gift brand that values the moment of giving, offering elegant, refined designs with a French-inspired touch.

From the moment you feel 'cute' to unwrapping the package and beyond, Maison de FLEUR delivers experiences that leave a lasting impression.

Brand Website: https://stcl.page.link/4Y52

FACT BOX

  • Source: PR TIMES
  • Category: Partnership