STPR Inc. (Headquarters: Shibuya-ku, Tokyo; Representative: Kenji Akita, hereinafter "STPR") has decided to open its first permanent store, "STPR Family STORE - DREAM LAND -," in Fall 2026.

In addition, prior to the opening of the permanent store, a POPUP event will be held in four cities: Tokyo, Osaka, Aichi, and Miyagi, starting in August 2026. The POPUP event will feature spatial decorations that express the world of the permanent store "STPR Family STORE - DREAM LAND -," allowing visitors to experience its charm before the official opening.

"STPR Family STORE - DREAM LAND -" is STPR's first permanent store, handling original merchandise from STPR Family affiliated creators such as "Strawberry Prince," "Knight X - Knight X -," "AMPTAKxCOLORS," "Meteorites - Meteorites -," "SneakerStep - SneakerStep," and "True&Lip - True&Lip."

With the concept of a "theme park," the store will offer original merchandise that can only be obtained here, and will create a space where visitors can experience the world of STPR Family throughout the entire store. Details such as the store's location and opening date will be announced sequentially.

Prior to the opening of the permanent store, a POPUP event will be held in four cities: Tokyo, Osaka, Aichi, and Miyagi, starting in August 2026. At the venue, in addition to spatial decorations that express the world of the permanent store "STPR Family STORE - DREAM LAND -," new merchandise from all six STPR Family groups, including "Strawberry Prince," "Knight X - Knight X -," "AMPTAKxCOLORS," "Meteorites - Meteorites -," "SneakerStep - SneakerStep," and "True&Lip - True&Lip," will be sold.

Furthermore, limited-edition novelty items will be available for customers who make purchases. For every 3,000 yen (tax included) spent, customers will receive one randomly selected "ticket-style card." Additionally, a limited quantity of "DREAM LAND Limited Foil-Stamped Stamp Cards" will be distributed at each venue. These stamp cards are specially designed to be usable at the permanent store scheduled to open this fall, and can be enjoyed as a commemorative item connecting the POPUP event and the permanent store.

Details regarding the POPUP event and the permanent store will be announced sequentially on the special website and official X account.

4-City Tour POPUP Event Details

Special Page: https://cybergoods-store.jp/pages/stpr-family-store-popup

Official X Account: https://x.com/stpr_store

― Tokyo Venue ―

Venue: SHIBUYA109 Shibuya Store B1F DISP!!!

Period: August 7, 2026 (Fri) ~ August 30, 2026 (Sun)

Business Hours: 10:00~21:00 *Last entry 20:30

Admission Method: Entry Ticket (Advance Lottery System)

Lottery Application Period: July 17, 2026 (Fri) 12:00 ~ July 24, 2026 (Fri) 23:59

Lottery Site: Official LINE

Payment Methods: Cash, Various Credit Cards, Various QR Code Payments, Transportation IC Cards

MAP: https://maps.app.goo.gl/ifCEebaUNrQn8H7x8

SHIBUYA109 Shibuya Store POPUP Site: https://shibuya109.jp/topics/disp_stpr-family-store-dream-land/

*For lottery details, please refer to the Official LINE.

― Osaka Venue ―

Venue: Aeon Mall Rinku Sennan 2F Aeon Hall

Period: September 8, 2026 (Tue) ~ September 13, 2026 (Sun)

Business Hours: 10:00~20:00 *Last entry 19:30

Admission Method: Free Admission (Entry tickets may be distributed during crowded times)

Payment Methods: Cash, Various Credit Cards, PayPay, Transportation IC Cards, iD

MAP: https://maps.app.goo.gl/G7PzHNwJYbuaMMdr5

― Aichi Venue ―

Venue: Aeon Mall Okazaki 3F Aeon Hall

Period: September 18, 2026 (Fri) ~ September 23, 2026 (Wed, Holiday)

Business Hours: 10:00~20:00 *Last entry 19:30

Admission Method: Free Admission (Entry tickets may be distributed during crowded times)

Payment Methods: Cash, Various Credit Cards, PayPay, Transportation IC Cards, iD

MAP: https://maps.app.goo.gl/dFkJQqVLPsZawxQU9

― Miyagi Venue ―

Venue: Aeon Mall Shin-Rifu South Building 3F Aeon Hall

Period: October 8, 2026 (Thu) ~ October 12, 2026 (Mon, Holiday)

Business Hours: 10:00~20:00 *Last entry 19:30

Admission Method: Free Admission (Entry tickets may be distributed during crowded times)

Payment Methods: Cash, Various Credit Cards, PayPay, Transportation IC Cards, iD

MAP: https://maps.app.goo.gl/FcL8GvAsR2hMySmd7

【Admission Method】

・Entry to the Tokyo venue "SHIBUYA109 Shibuya Store B1F DISP!!!" requires obtaining an entry ticket.

・At all other venues, admission is free. Entry tickets will be distributed during crowded times.

【Regarding Obtaining Entry Tickets】

・Entry tickets are required only for the Tokyo venue. (Advance lottery/First-come-first-served lottery/Same-day tickets)

・Please register in advance via Official LINE. https://lin.ee/q8Xw4l5

・Please check the precautions below.

【Inquiries】

Inquiry Email Address: support@stprfamilystore.com

Reception Hours: 10:00~19:00 (Excluding Saturdays, Sundays, national holidays, and company-designated holidays)

*Please note that it may take time to receive a response.

STPR Family STORE Merchandise Lineup

Acrylic Stands: 1,650 yen each (tax included)

Random Hologram Can Badges: 600 yen (tax included)

Random Ticket-Style Clear Cards: 550 yen (tax included)

Wire Acrylic Keyholders: 1,100 yen each (tax included)

Sticker Sets: 880 yen each (tax included)

Acrylic Panels: 2,750 yen (tax included)

Venue Limited Postcards: 330 yen each (tax included)

POP UP Event Novelties

≪Precautions≫

・Novelties will be distributed until supplies last.

・One DREAM LAND Limited Foil-Stamped Stamp Card will be given per transaction.

・DREAM LAND Limited Foil-Stamped Stamp Cards will be distributed on a first-come, first-served basis at each venue. Distribution will end once the quantity limit is reached. After that, regular permanent store stamp cards will be distributed.

・Ticket-style cards will be given out randomly, one per 3,000 yen (tax included) purchase.

・Ticket-style cards will be distributed randomly within the group you choose.

・Benefits will be distributed per transaction. Please note that purchases cannot be combined.

Permanent Store "STPR Family STORE - DREAM LAND -" Information

Details such as the store's location and opening date will be announced sequentially.

Information Page: https://cybergoods-store.jp/pages/stpr-family-store

About STPR Family

STPR Family consists of 2.5D idol groups and singers, and creators affiliated with STPR Inc.

As of June 2026, six groups are affiliated: "Strawberry Prince," "Knight X - Knight X -," "AMPTAKxCOLORS," "Meteorites - Meteorites -," "SneakerStep - SneakerStep," and "True&Lip - True&Lip." The cumulative number of YouTube channel subscribers exceeds 36.01 million.

They captivate listeners with a diverse range of content, including live streams on video distribution sites, concept videos, "utattemita" (cover songs), game streaming, and ASMR. Through a wide array of entertainment such as music, anime, live performances, events, movies, and merchandise, they continue to deliver "fun" across generations and genders.

In April 2025, they held a five-day consecutive live event at Tokyo Dome and Belluna Dome. In February 2026, they will perform again at Tokyo Dome, and in March, they will hold a concert at K-Arena Yokohama.

Strawberry Prince

A 2.5D idol group active primarily on video distribution sites.

Official Website: https://fc-strawberryprince.stpr.com/

Official X: https://twitter.com/StPri_info

Official YouTube: https://www.youtube.com/@StrawberryPrince/

Knight X - Knight X –

A 2.5D visual kei singer group that captivates with their unique worldview, leveraging their "voices" and visuals.

Official Website: https://fc-knight-x.stpr.com/

Official X: https://twitter.com/Knight_A_info

Official YouTube: https://www.youtube.com/@Knight_X_info

AMPTAKxCOLORS

A highly versatile 2.5D singer group active on video distribution sites, including game streaming, "utattemita," and ASMR voice acting.

Official Website: https://amptak-colors.stpr.com/

Official X: https://twitter.com/ampxtak

Official YouTube: https://www.youtube.com/@AMPTAKxCOLORS

Meteorites - Meteorites -

A rising 2.5D singer idol group that continues to break "fastest in singer history" records.

Official Website: https://meteorites.stpr.com/

Official X: https://x.com/mtor_info

Official YouTube: https://www.youtube.com/@mtor_info

SneakerStep - SneakerStep

A 2.5D singer idol group born from a project linking a TV program and "STPR BOYS PROJECT."

Official Website: https://sneakerstep.stpr.com/

Official YouTube: https://youtube.com/@Sneaker_Step

Official X: https://x.com/Sneaker_Step

True&Lip - True&Lip

The sixth 2.5D singer idol group affiliated with STPR, born from "STPR BOYS PROJECT" in March 2026.

Official Website: https://sneakerstep.stpr.com/

Official YouTube: https://youtube.com/@Sneaker_Step

Official X: https://x.com/Sneaker_Step

About STPR Inc.

STPR Inc. Overview As a "Comprehensive Entertainment Produce Company," we aim to expand the possibilities of entertainment by creating attractive content that transcends dimensions, working towards our purpose: "To make the world more enjoyable with creativity and passion." Founded on June 15, 2018, we produce and support the activities of the 2.5D idol group "Strawberry Prince," operate the independent music label "STPR Records," plan and produce live events, produce character visuals for creators, and engage in the MD (merchandising) business of planning, producing, and selling merchandise.

Currently, we are also expanding our "MCN business," which provides solutions including licensing and monetization support, and promotion, centered around music masters and video content in partnership with platforms such as YouTube and TikTok. In 2022, due to business expansion, we relocated our new office to the top floor of "Shibuya Hikarie." The office is equipped with a music studio and motion capture studio, and we established the content studio "STPR Studio." We launched the STPR Studio business, which plans and produces XR content. In 2023, we established a subsidiary in Singapore to expand creators and content into Asia. Starting in 2024, we have begun full-scale investment activities such as M&A and CVC.

Location: Shibuya Hikarie 34F, 2-21-1 Shibuya, Shibuya-ku, Tokyo Representative: Kenji Akita Official Website: https://stprcorp.com/ Official X: https://x.com/stpr_inc

FACT BOX

  • Source: PR TIMES
  • Category: Event
  • Organizations: AMPTAKxCOLORS