Strawberry Prince 10th Anniversary! Collaboration Event at HEP FIVE in Umeda, Osaka!

STPR Inc. (Headquarters: Shibuya-ku, Tokyo; Representative: Masato Kashihara), the agency for the 2.5D idol group 'Strawberry Prince' (SutoPuri), has announced a collaboration event to celebrate the group's 10th anniversary, entitled 'Strawberry Prince x HEP FIVE SPECIAL CAMPAIGN,' to be held at the commercial facility HEP FIVE in Umeda, Osaka, from June 22 (Mon) to July 12 (Sun), 2026.

This campaign offers various content to celebrate SutoPuri's 10-year journey, including a digital rally across 6 locations within the facility, an exhibition of 10 years' worth of YouTube thumbnails, participatory walls, photo spots, facility decorations, and in-store broadcasts. Additionally, the HEP FIVE Ferris wheel will feature exclusive voice content by member Jell, and there will be a giveaway of original stickers during the Osaka performance period.

■ 'Strawberry Prince x HEP FIVE SPECIAL CAMPAIGN' Details

(1) Digital Rally
Users can scan QR codes at 6 spots throughout the facility with their smartphones to enjoy 10th-anniversary original art. Participants who complete all spots will receive an original postcard.
Period: June 22 (Mon) – July 12 (Sun), 2026

(2) Original Audio in Ferris Wheel Gondolas
Exclusive voice content featuring Jell will be available on the HEP FIVE Ferris wheel. Enjoy an aerial stroll 106m above the ground with exclusive talk content by the Kansai-born Jell.
Period: June 22 (Mon) – July 12 (Sun), 2026

(3) Original Sticker Giveaway
Original stickers will be gifted to customers using target stores within HEP FIVE during a special 4-day period coinciding with the Osaka concert.
Period: July 3 (Fri) – July 6 (Mon), 2026

(4) 10th Anniversary Special Exhibition
A special exhibition looking back on SutoPuri's 10-year career will be held.
Period: July 1 (Wed) – July 12 (Sun), 2026