New Colors Announced for 'GENBA Lip Tint' by Pyt, a Brand Supervised by K-POP Makeup Artist DASOM
STORiiY Co., Ltd. announced that its brand 'Pyt', led by creative director and makeup artist DASOM, will release five new shades of its signature 'GENBA Lip Tint' on June 6, 2026.
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STORiiY Co., Ltd. has announced the launch of five new shades for its flagship product, 'GENBA Lip Tint', under the professional makeup brand 'Pyt', which is led by Korean beauty industry expert and makeup artist DASOM. The new colors will be available starting June 6, 2026.
Since its launch in June 2025, Pyt has garnered attention for delivering professional-grade quality that is accessible for everyday personal use. The GENBA Lip Tint, in particular, has become a standout item in the brand's portfolio, praised by beauty experts and makeup artists alike for its formula and color design tailored to the demands of professional settings.
The five new shades retain the brand’s core benefits—long-lasting wear, lightweight feel, and a moisturizing film texture—while introducing color palettes that enhance skin transparency and provide a sophisticated flush. Designed to complement various personal skin tones, these colors remain beautiful under both natural and studio lighting.
[New Color Lineup]
- 06 Sun Mellow: A warm, sunset-inspired coral.
- 07 Cinnamon: A soft, cinnamon brown with a subtle red undertone.
- 08 Peach Pink: A soft peach pink that blends naturally with the lips.
- 09 Sugar Rose: A greyish, mature rose color.
- 10 Cherry Pop: A light, vibrant rose pink with a reddish tint.
The products will be available at Loft and Plaza stores nationwide, as well as on online marketplaces including Qoo10, Rakuten, and Amazon.
Since its launch in June 2025, Pyt has garnered attention for delivering professional-grade quality that is accessible for everyday personal use. The GENBA Lip Tint, in particular, has become a standout item in the brand's portfolio, praised by beauty experts and makeup artists alike for its formula and color design tailored to the demands of professional settings.
The five new shades retain the brand’s core benefits—long-lasting wear, lightweight feel, and a moisturizing film texture—while introducing color palettes that enhance skin transparency and provide a sophisticated flush. Designed to complement various personal skin tones, these colors remain beautiful under both natural and studio lighting.
[New Color Lineup]
- 06 Sun Mellow: A warm, sunset-inspired coral.
- 07 Cinnamon: A soft, cinnamon brown with a subtle red undertone.
- 08 Peach Pink: A soft peach pink that blends naturally with the lips.
- 09 Sugar Rose: A greyish, mature rose color.
- 10 Cherry Pop: A light, vibrant rose pink with a reddish tint.
The products will be available at Loft and Plaza stores nationwide, as well as on online marketplaces including Qoo10, Rakuten, and Amazon.
FAQ
Where can I buy GENBA Lip Tint?
It is available at Loft and Plaza stores nationwide in Japan, and online via Qoo10, Rakuten, and Amazon.
What are the new colors like?
They range from warm corals to vibrant rose pinks, all designed to enhance your skin's natural transparency.
Is it transfer-proof?
Yes, it is designed for professional-grade long-lasting wear and a lightweight feel.