STAMEN to Operate the Aichi Industry DX Consortium Member Exchange Platform and Promote Practical DX Adoption
📋 Article Processing Timeline
- 📰 Published: May 12, 2026 at 19:00
- 🔍 Collected: May 12, 2026 at 10:31
- 🤖 AI Analyzed: May 15, 2026 at 08:32 (70h 0m after Collected)
STAMEN, which operates the engagement platform TUNAG, announced that it has been entrusted with the "Member Exchange Platform Provision and Utilization Promotion" work for the Aichi Industry DX Promotion Consortium managed by the Aichi Industrial Promotion Foundation.
Through this assignment, STAMEN will support an ecosystem within which more than 1,300 members in Aichi Prefecture—including corporations, vendors, and support organizations—can cross organizational boundaries, engage in voluntary networking, and embed practical DX (digital transformation) into regular practice.
Background and objective: from information 'delivery' to practical 'implementation'
Many companies now recognize the need for DX, but still face challenges such as insufficient information and limited opportunities for member-to-member contact. STAMEN aims to address these issues by building a platform experience where members want to visit frequently, rather than relying only on information sharing.
Value offered by TUNAG
The initiative focuses on three pillars to activate the community:
1) Making information visible and reliably delivered
Subsidy announcements and event notices from the secretariat will be delivered reliably through segmented distribution by attributes (industry, role) and app notifications, while read status will be made visible.
2) Promoting voluntary matching among members
A matching function will connect member company pain points with vendors’ practical knowledge and case-based expertise. The secretariat's approval flow will be used to maintain a safe and trustworthy interaction environment.
3) Supporting habit formation through online and in-person integration
Starting with a kickoff event in July, in-person events will be held throughout the year. Outcomes from these events will be fed back into the platform to turn continuous learning and action into organizational habits.
Contract scope
- Scope: Aichi Industry DX Promotion Consortium Member Exchange Platform Provision and Utilization Promotion
- Platform name: TUNAG
- Target: Consortium members (1,300+ companies/organizations)
- Core features: Timeline, member profile search, event application management, dashboard analytics, smartphone app support
Future outlook
STAMEN also supports organizational transformation in labor unions, local governments, and public institutions, not only in private enterprises. Drawing on implementation experience gained at projects such as Technology Hatch NAGOYA in Nagoya City and the Aichi Prefecture Employees' Union Federation, STAMEN will work to establish this project as a success model for DX promotion among Aichi-based companies.
About STAMEN
STAMEN was founded in 2016 under the management philosophy: “Deliver emotion to as many people as possible and spread happiness.” With steady business growth, it was listed in December 2020. As an HRTech provider, it operates multiple services, including TUNAG and cloud-based IT asset and operation log management tool Watchy.
Company information
- Company name: STAMEN Co., Ltd.
- Representative director and president: 大西泰平
- Tokyo head office: 5F, Banchokoji Building, 6-6-2 Koji-Machi, Kojimachi, Chiyoda-ku, Tokyo
- Nagoya head office: 1-14-8 Shimihiroi-cho, Nakamura-ku, Nagoya, Aichi
- Services: TUNAG, Watchy
- Websites: https://stmn.co.jp/ | https://biz.tunag.jp/ | https://watchy.biz/
- Founded: August 2016
- Number of employees: 198 (consolidated regular employees as of end of December 2026)
- Ticker code: 4019
Through this assignment, STAMEN will support an ecosystem within which more than 1,300 members in Aichi Prefecture—including corporations, vendors, and support organizations—can cross organizational boundaries, engage in voluntary networking, and embed practical DX (digital transformation) into regular practice.
Background and objective: from information 'delivery' to practical 'implementation'
Many companies now recognize the need for DX, but still face challenges such as insufficient information and limited opportunities for member-to-member contact. STAMEN aims to address these issues by building a platform experience where members want to visit frequently, rather than relying only on information sharing.
Value offered by TUNAG
The initiative focuses on three pillars to activate the community:
1) Making information visible and reliably delivered
Subsidy announcements and event notices from the secretariat will be delivered reliably through segmented distribution by attributes (industry, role) and app notifications, while read status will be made visible.
2) Promoting voluntary matching among members
A matching function will connect member company pain points with vendors’ practical knowledge and case-based expertise. The secretariat's approval flow will be used to maintain a safe and trustworthy interaction environment.
3) Supporting habit formation through online and in-person integration
Starting with a kickoff event in July, in-person events will be held throughout the year. Outcomes from these events will be fed back into the platform to turn continuous learning and action into organizational habits.
Contract scope
- Scope: Aichi Industry DX Promotion Consortium Member Exchange Platform Provision and Utilization Promotion
- Platform name: TUNAG
- Target: Consortium members (1,300+ companies/organizations)
- Core features: Timeline, member profile search, event application management, dashboard analytics, smartphone app support
Future outlook
STAMEN also supports organizational transformation in labor unions, local governments, and public institutions, not only in private enterprises. Drawing on implementation experience gained at projects such as Technology Hatch NAGOYA in Nagoya City and the Aichi Prefecture Employees' Union Federation, STAMEN will work to establish this project as a success model for DX promotion among Aichi-based companies.
About STAMEN
STAMEN was founded in 2016 under the management philosophy: “Deliver emotion to as many people as possible and spread happiness.” With steady business growth, it was listed in December 2020. As an HRTech provider, it operates multiple services, including TUNAG and cloud-based IT asset and operation log management tool Watchy.
Company information
- Company name: STAMEN Co., Ltd.
- Representative director and president: 大西泰平
- Tokyo head office: 5F, Banchokoji Building, 6-6-2 Koji-Machi, Kojimachi, Chiyoda-ku, Tokyo
- Nagoya head office: 1-14-8 Shimihiroi-cho, Nakamura-ku, Nagoya, Aichi
- Services: TUNAG, Watchy
- Websites: https://stmn.co.jp/ | https://biz.tunag.jp/ | https://watchy.biz/
- Founded: August 2016
- Number of employees: 198 (consolidated regular employees as of end of December 2026)
- Ticker code: 4019