Shin Yazawa Appointed as "STEMORA" Ambassador: "A New Proposal for Essential Skincare that Nurtures Beautiful Skin, Not Just Supplements It"
WELL Inc. has appointed celebrity Shin Yazawa as the brand ambassador for its serum "STEMORA." Starting April 2026, the company will promote the brand's appeal with Ms. Yazawa, aiming to expand awareness to new customer segments.
📋 Article Processing Timeline
- 📰 Published: April 9, 2026 at 19:00
- 🔍 Collected: April 9, 2026 at 10:30
- 🤖 AI Analyzed: April 20, 2026 at 12:13 (265h 42m after Collected)
WELL Inc. (Location: Nagoya, Aichi; CEO: Akiko Kawasaki), which develops the booster serum "STEMORA" born from human stem cell-derived exosomes and fermentation technology, has welcomed celebrity Shin Yazawa as its brand ambassador and will be communicating the brand's new appeal starting from April 2026.
The booster serum "STEMORA," which combines human stem cell-derived exosomes and fermentation technology, is a skincare brand born from insights in cell research. In addition to a high-concentration design with 95%*1 beauty ingredients, it employs a unique formula that combines beauty ingredients with almost no water. Pursuing ease of absorption and penetration*2 into the skin, it aims to bring out the skin's inherent healthy beauty with a simple care routine right after washing the face. It proposes a new habit that can be easily incorporated into daily skincare.
*1 Amount of moisturizing and skin-conditioning ingredients *2 To the stratum corneum
## ■ Background of the Ambassador Appointment
**Comment from Akiko Kawasaki, CEO of WELL Inc.**
WELL values facing one's own skin and mind, not just appearing beautiful.
Shin Yazawa lives with a strong sense of self while cherishing her family and living each day with care. Her way of being deeply resonates with the "sincere, effortless care" that WELL aims for.
By facing things earnestly without pretense, the ability to choose what is truly necessary is nurtured.
We decided to appoint her as our ambassador with the desire to deliver such skin and mind-friendly care together with Ms. Yazawa.
## ■ Comment from Shin Yazawa
I am very honored to have been given the opportunity to be appointed as the ambassador for "STEMORA." Ever since I saw my skin with improved texture and increased transparency the morning after using it, the 'STEMORA Boost EXO Serum' has become my favorite cosmetic. As I continue to use it, my skin...
The booster serum "STEMORA," which combines human stem cell-derived exosomes and fermentation technology, is a skincare brand born from insights in cell research. In addition to a high-concentration design with 95%*1 beauty ingredients, it employs a unique formula that combines beauty ingredients with almost no water. Pursuing ease of absorption and penetration*2 into the skin, it aims to bring out the skin's inherent healthy beauty with a simple care routine right after washing the face. It proposes a new habit that can be easily incorporated into daily skincare.
*1 Amount of moisturizing and skin-conditioning ingredients *2 To the stratum corneum
## ■ Background of the Ambassador Appointment
**Comment from Akiko Kawasaki, CEO of WELL Inc.**
WELL values facing one's own skin and mind, not just appearing beautiful.
Shin Yazawa lives with a strong sense of self while cherishing her family and living each day with care. Her way of being deeply resonates with the "sincere, effortless care" that WELL aims for.
By facing things earnestly without pretense, the ability to choose what is truly necessary is nurtured.
We decided to appoint her as our ambassador with the desire to deliver such skin and mind-friendly care together with Ms. Yazawa.
## ■ Comment from Shin Yazawa
I am very honored to have been given the opportunity to be appointed as the ambassador for "STEMORA." Ever since I saw my skin with improved texture and increased transparency the morning after using it, the 'STEMORA Boost EXO Serum' has become my favorite cosmetic. As I continue to use it, my skin...