St. Cousair Co., Ltd. (Headquarters: Iizuna Town, Nagano Prefecture / Representative Director and President: Ryota Kuze) will hold a special workshop in its first collaboration with "SAKE ART" (Sake Art, hereinafter "SAKE ART"), an art experience studio organized by ARTLIER Co., Ltd. (Representative Director: Kentaro Meguro), at the annual event 'Iizuna Cider Garden 2026', which will be held on Saturday, May 16, 2026, at the St. Cousair Winery Main Store Garden Plaza.

Until now, "SAKE ART" workshops have been held indoors, but this time, as a joint project with St. Cousair, a special outdoor workshop will be held for the first time, moving out of the studio.

What is SAKE ART?

"SAKE ART," an art experience studio organized by ARTLIER Co., Ltd., offers a new style of art experience workshop where participants enjoy painting while drinking alcohol (or soft drinks), based on the concept of "making art more accessible and enjoyable."

At this event, you can enjoy a new art experience that engages all five senses, with wine, cider, or soft drinks in hand, under the blue sky of St. Cousair's hill surrounded by beautiful nature.

▶Click here for details on "SAKE ART" SAKE ART

Background of the Collaboration ~Aiming to boost Iizuna Town's industry and tourism together~

This collaboration began when ARTLIER Co., Ltd., a startup supported by the Nagano Prefectural Industrial Technology Division, was introduced to us.

When a St. Cousair representative actually experienced "SAKE ART," they were deeply moved by the immersive feeling of concentrating on the canvas while enjoying a drink, leading to the desire to "realize this special experience on St. Cousair's hill."

The two companies, brought together by local connections, shared the vision of "combining the local resource of cider culture with art to further boost Iizuna Town's industry and tourism," leading to this first collaboration.

🌟Event Highlights🌟

・ All-you-can-drink St. Cousair wine and cider & snacks included

Upgrading the usual SAKE ART experience, this time you can enjoy all-you-can-drink St. Cousair wine and cider. Snacks are also provided, allowing you to relax and enjoy the art experience.

・ Careful support from instructors Professional instructors will provide careful support, so even art beginners can participate with confidence.

・ An experience enjoyable for both adults and children

Soft drinks are also available, so parents and children can participate together. *If participating with children, please check the precautions.

・ Take home your own original artwork as a souvenir

In the first session, you can take home your own painted canvas artwork, and in the second session, you can take home an "original label cider (half size)" with your own ink art on the label.

・ A sense of liberation under the blue sky

Spend a liberating time for your mind and body on St. Cousair's hill, where delicate apple blossoms bloom and fresh greenery abounds.

・ Free shuttle bus service

On the day of the event, a free shuttle bus will operate regularly from Kita-Shinano Line's Mure Station to the venue. Enjoy without worrying about driving.

Event Name

SAKE ART x St. Cousair 'Drunken Art, with the Scent of Apples.'

Date

Saturday, May 16, 2026, 10:00 AM - 4:00 PM

*Held twice within this time

Location

St. Cousair Winery Main Store Garden Plaza

*Indoor in case of rain

Content

Part 1 (10:00 AM - 12:00 PM) Paint Apple Blossoms

Part 2 (1:00 PM - 3:00 PM) Design Original Cider Labels

This is an art experience while enjoying St. Cousair's wine and cider (or soft drinks).

*Reservation required

*For Part 2, if minors participate alone, parental accompaniment is mandatory.

Fee

Part 1: ¥7,000 (tax included)

Part 2: ¥8,000 (tax included)

・Part 1: You can take home your completed artwork.

・Part 2: You can take home an original label cider (half size) with your completed label.

*All-you-can-drink wine, cider, soft drinks + snacks included

*Payment at reception on the day of the event

Capacity

15 people per session

Reservations

Web Reservation▶Proceed to Reservation Form

Notes

*Reservation required. *Children aged elementary school age and above can participate. *If a parent and child create one artwork together, this applies to children up to elementary school age. The regular fee + half price for the child will be charged.

*For Part 2, if minors participate alone, parental accompaniment is mandatory.

Inquiries

St. Cousair Winery Main Store 026-253-8002 (Reception hours 10:00 AM - 4:00 PM)

Click here for details on 'Cider Garden 2026'

St. Cousair

St. Cousair is a maker's brand that manufactures and sells wines, jams, pasta sauces, etc., based on the concept of "Country Comfort." Its origin lies in the handmade apple jam that the founder made for family and guests' breakfast when managing a pension in Madarao Kogen, Shinshu. At "St. Cousair's Hill" in Iizuna Town, Kamiminochi District, Nagano Prefecture, which includes a winery, shop, restaurant, factory, and head office building, you can experience the beautiful nature of Shinshu and the concept of "Country Comfort."

WEB Page / SNS

Homepage URL https://www.stcousair.co.jp/company ■Official Online Shop https://kuzefuku.com ■Rakuten Ichiba Store https://www.rakuten.co.jp/sc-rkt/ ■Online Mall "Tabifuku" https://kuzefuku-arcade.

FACT BOX

  • Source: PR TIMES
  • Category: News