STATION Ai and PERSOL CAREER Announce Results of First Sales Support Program and Launch Second Cohort in July 2026
Key facts
- STATION Ai and PERSOL CAREER Announce Results of First Sales Support Program and Launch Second Cohort in July 2026
- STATION Ai and PERSOL CAREER have announced the results of their first sales support program for startups, "Sales Engine Program." Given the success in improving the number of business negotiations and closing rates among the six participating companies, the second cohort will launch in July 2026 with an expanded capacity of 10 companies.
- Source: PR Times
- Date: May 26, 2026
Direct answer
STATION Ai and PERSOL CAREER have announced the results of their first sales support program for startups, "Sales Engine Program." Given the success in improving the number of business negotiations and closing rates among the six participating companies, the second cohort will launch in July 2026 with an expanded capacity of 10 companies.
- Citation
- STATION Ai and PERSOL CAREER Announce Results of First Sales Support Program and Launch Second Cohort in July 2026 (May 26, 2026), PR Times
- Source
- PR Times
- Date
- May 26, 2026
STATION Ai and PERSOL CAREER have announced the results of their first sales support program for startups, "Sales Engine Program." Given the success in improving the number of business negotiations and closing rates among the six participating companies, the second cohort will launch in July 2026 with an expanded capacity of 10 companies.
📋 Article Processing Timeline
- 📰 Published: May 26, 2026 at 21:00
- 🔍 Collected: May 26, 2026 at 12:31
- 🤖 AI Analyzed: May 26, 2026 at 22:11 (9h 39m after Collected)
STATION Ai, Inc. and PERSOL CAREER CO., LTD. have announced the results of the first cohort of the "Sales Engine Program," a paid sales support initiative for startups around the Series A stage residing at "STATION Ai," one of Japan's largest open innovation hubs.
The program was conducted for approximately four months starting November 25, 2025, with the aim of enhancing startups' ability to formulate and execute sales strategies. Six resident startups participated in the first cohort, achieving results such as increased business negotiations and closing rates, business alliances with external partners, establishment of sales organizations, and creation of corporate partnerships.
Based on these results, the second cohort will run for approximately four months starting July 1, 2026. In the second cohort, capacity will be expanded to 10 companies, and in addition to supporting the formulation and execution of sales strategies, the program will strengthen the creation of connection points with large enterprises and business development managers.
## About the "Sales Engine Program"
This is a paid sales support program designed for startups around the Series A stage, providing support for approximately four months, covering everything from sales strategy formulation to the construction of sales organizations and the creation of customer touchpoints. The first cohort utilized PERSOL CAREER's "HiPro" service, which supports the comprehensive utilization of professional human resources, combined with STATION Ai's network.
## Common Sales Challenges for Startups and Solutions
Analysis of the six companies in the first cohort revealed common challenges such as the person-dependence of sales activities, insufficient accuracy in CRM and deal management, lack of outbound strategies, and a lack of tailored proposal materials.
To address this, top-tier sales talent joined the participating companies' sites, providing support in visualizing sales processes, managing negotiations, and reconstructing sales materials.
## First Cohort Case Study: CROSLAN, Inc.
CROSLAN, Inc. operates the "SMILEVISA" SaaS. Through the program, they reorganized their sales strategies, designed enterprise sales strategies, and standardized their sales processes. As a result, in December 2025, they closed 10 deals in a single month, increased the number of business negotiations by 1.5 times, and improved their closing rate by over 10%.
FAQ
What is the Sales Engine Program?
It is a paid program that supports startups around Series A, providing assistance from formulating sales strategies to building organizational structures and creating customer touchpoints over approximately four months.
What were the outcomes of the first phase?
Among the six participating companies, there were improvements in the number of deals, closing rates, business collaborations, and the establishment of sales structures. For example, CROSLAN Co., Ltd. achieved 10 deals in a single month, and the number of deals increased by 1.5 times.
Please provide an overview of the second phase of the program.
The second phase will be implemented from July 1, 2026, for about four months. The capacity will expand from six to ten companies, with enhanced opportunities for connections with large corporations and business development managers.
What are the common sales challenges faced by startups?
Common sales challenges include the personalization of sales activities, insufficient precision in CRM and case management, lack of an outbound strategy, and inadequate preparation of proposal materials.
What roles do STATION Ai and Pasona Career play in this program?
STATION Ai is responsible for mentoring, matching, and program design, while Pasona Career supports through the provision of professional talent via 'HiPro'.