Hummel and JEF United Ichihara Chiba Host Charity Auction for Mimosa Jackets!
Danish sports brand hummel and J-League's JEF United Ichihara Chiba are holding a charity auction for player-worn Mimosa jackets, themed around International Women's Day, until April 28. All proceeds will be donated to S.C.P. Japan to support women's empowerment events.
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- 📰 Published: April 23, 2026 at 02:00
- 🔍 Collected: April 23, 2026 at 00:02
- 🤖 AI Analyzed: April 24, 2026 at 05:02 (29h 0m after Collected)
Danish sports brand hummel, in collaboration with JEF United Ichihara Chiba, is holding a charity auction for Mimosa jackets on Mobao until April 28. The player-worn jackets will feature handwritten autographs, and all proceeds will be donated to the General Incorporated Association S.C.P. Japan to be utilized for women's empowerment events and other activities.
Charity Auction Held
hummel operates with the vision of "Change the World Through Sport," focusing on human rights, gender, and peace. As part of this initiative, this spring, in collaboration with League H for International Women's Day, hummel attempted to connect with women's empowerment through mimosa-patterned items with 10 clubs in handball, volleyball, and soccer.
On March 7, in a home game against Kashiwa Reysol where they secured their first victory of the season, JEF United Ichihara Chiba players wore jackets fully designed with mimosa, one of the symbols of International Women's Day. The back of the jackets featured the initiative's theme, "Bloom in my colors." (Bloom in my own colors.), embodying the desire for individuals to blossom in their own way while recognizing each other's individuality and diversity.
As these were anthem jackets worn during player entry, there are 11 signed jackets from the starting lineup of that day. The charity auction will be held on Mobao from April 22, 17:00 to April 28, 22:00, and all proceeds will be donated to the "General Incorporated Association S.C.P. Japan" to be used for women's empowerment events and other activities.
Auction Information
JEF United Ichihara Chiba Mimosa Jacket Charity Auction
Period: April 22, 2026 (Wed) 17:00 - April 28, 2026 (Tue) 22:00
Auction Page: Special page within "Mobao"
https://www.promo.mbok.jp/hummel202604-jefunited
Starting Price: From 17,600 yen
Donation Recipient: Donated to the General Incorporated Association S.C.P. Japan.
About S.C.P. Japan
S.C.P. Japan is a general incorporated association that works to solve social issues and expand the potential of children and young people through sports. It aims to break down barriers that still exist even in the refreshing world of sports, and to create a symbiotic society where everyone can live authentically through sports, engaging in initiatives for gender equality, international exchange, and support for people with disabilities.
OFFICIAL WEBSITE: https://scpjapan.com/
About JEF United Ichihara Chiba
JEF United Ichihara Chiba is a club team belonging to the J1 League of soccer, with Ichihara City and Chiba City in Chiba Prefecture as its hometown. It is a historic club with its origins in the Furukawa Electric Industry Soccer Club, founded in 1946. It joined the J-League in 1993 as one of the original 10 clubs. The team name represents the bond between the club and its hometown, and the solidarity of the team. In 2021, celebrating its 30th anniversary, the club established the JEF Club Anthem and operates with the philosophy of "Connecting hearts with the power of football, bringing color to the world." They secured promotion to J1 for the 2025 season after 17 years.
OFFICIAL WEBSITE: https://jefunited.co.jp/
About hummel
Danish sports brand "hummel" was founded in 1923, developing the world's first studded football boots. At a time when football was played in leather shoes, hummel added studs to flat soles, dramatically improving grip and enabling previously impossible plays. The brand adopted the name and logo, associating itself with the anecdote of the bumblebee (hummel in German), which, despite being theoretically too heavy to fly, manages to do so through persistent effort. After 100 years of history, hummel continues to develop its unique brand story with the vision of "CHANGE THE WORLD THROUGH SPORT" and continues to take on new challenges.
OFFICIAL WEBSITE: https://www.hummel.co.jp/
Charity Auction Held
hummel operates with the vision of "Change the World Through Sport," focusing on human rights, gender, and peace. As part of this initiative, this spring, in collaboration with League H for International Women's Day, hummel attempted to connect with women's empowerment through mimosa-patterned items with 10 clubs in handball, volleyball, and soccer.
On March 7, in a home game against Kashiwa Reysol where they secured their first victory of the season, JEF United Ichihara Chiba players wore jackets fully designed with mimosa, one of the symbols of International Women's Day. The back of the jackets featured the initiative's theme, "Bloom in my colors." (Bloom in my own colors.), embodying the desire for individuals to blossom in their own way while recognizing each other's individuality and diversity.
As these were anthem jackets worn during player entry, there are 11 signed jackets from the starting lineup of that day. The charity auction will be held on Mobao from April 22, 17:00 to April 28, 22:00, and all proceeds will be donated to the "General Incorporated Association S.C.P. Japan" to be used for women's empowerment events and other activities.
Auction Information
JEF United Ichihara Chiba Mimosa Jacket Charity Auction
Period: April 22, 2026 (Wed) 17:00 - April 28, 2026 (Tue) 22:00
Auction Page: Special page within "Mobao"
https://www.promo.mbok.jp/hummel202604-jefunited
Starting Price: From 17,600 yen
Donation Recipient: Donated to the General Incorporated Association S.C.P. Japan.
About S.C.P. Japan
S.C.P. Japan is a general incorporated association that works to solve social issues and expand the potential of children and young people through sports. It aims to break down barriers that still exist even in the refreshing world of sports, and to create a symbiotic society where everyone can live authentically through sports, engaging in initiatives for gender equality, international exchange, and support for people with disabilities.
OFFICIAL WEBSITE: https://scpjapan.com/
About JEF United Ichihara Chiba
JEF United Ichihara Chiba is a club team belonging to the J1 League of soccer, with Ichihara City and Chiba City in Chiba Prefecture as its hometown. It is a historic club with its origins in the Furukawa Electric Industry Soccer Club, founded in 1946. It joined the J-League in 1993 as one of the original 10 clubs. The team name represents the bond between the club and its hometown, and the solidarity of the team. In 2021, celebrating its 30th anniversary, the club established the JEF Club Anthem and operates with the philosophy of "Connecting hearts with the power of football, bringing color to the world." They secured promotion to J1 for the 2025 season after 17 years.
OFFICIAL WEBSITE: https://jefunited.co.jp/
About hummel
Danish sports brand "hummel" was founded in 1923, developing the world's first studded football boots. At a time when football was played in leather shoes, hummel added studs to flat soles, dramatically improving grip and enabling previously impossible plays. The brand adopted the name and logo, associating itself with the anecdote of the bumblebee (hummel in German), which, despite being theoretically too heavy to fly, manages to do so through persistent effort. After 100 years of history, hummel continues to develop its unique brand story with the vision of "CHANGE THE WORLD THROUGH SPORT" and continues to take on new challenges.
OFFICIAL WEBSITE: https://www.hummel.co.jp/