Taxi App "S.RIDE®" Launches Campaign Offering 1,000 Yen Worth of Points Back for Every Hydrogen Taxi Ride
S.RIDE's taxi app "S.RIDE®" will launch a campaign from May 1st to promote the use of hydrogen taxis, a next-generation energy source. Users will receive 1,000 yen worth of points for each designated hydrogen taxi ride, aiming to spread next-generation mobility and provide a premium travel experience.
📋 Article Processing Timeline
- 📰 Published: April 28, 2026 at 20:00
- 🔍 Collected: April 28, 2026 at 11:31
- 🤖 AI Analyzed: April 28, 2026 at 12:01 (29 min after Collected)
S.RIDE Inc. (Headquarters: Minato-ku, Tokyo; Representative Director and President: Yohei Hashimoto) will hold the "Hydrogen Taxi Nomination Campaign" from Friday, May 1, 2026, to Sunday, May 31, 2026. This campaign aims to promote the use of "fuel cell taxis (hydrogen taxis)" which utilize hydrogen, a next-generation energy source attracting attention. It targets users who designate and ride a hydrogen taxi via the S.RIDE app, offering 1,000 yen worth of S.RIDE points per ride.
This campaign is an initiative aimed at popularizing hydrogen mobility, which combines reduced environmental impact with the quiet and comfortable travel experience unique to FCEVs. We aim to create opportunities for people to easily experience next-generation vehicles in their daily commutes, leading to increased future usage.
**Collaboration with Tokyo's "TOKYO H2" Project, Offering Next-Generation Quietness and Superior Ride Comfort**
S.RIDE has endorsed the "TOKYO H2" project, a public-private partnership promoted by the Tokyo Metropolitan Government since September 2025 to accelerate "hydrogen utilization" actions. In line with this, S.RIDE began dispatching environmentally friendly fuel cell taxis (hydrogen taxis) in Tokyo, utilizing fuel cell electric vehicles (FCEVs) such as the "CROWN FCEV."
FCEVs provide a superior travel experience with the quietness of a motor drive and a smooth, vibration-free ride. Furthermore, by utilizing next-generation mobility that emits no carbon dioxide during operation, we will contribute to the realization of sustainable urban transportation.
**"Hydrogen Taxi Nomination Campaign" Offers 1,000 Yen Worth of Points Per Ride**
To provide opportunities to experience hydrogen mobility, S.RIDE will hold the "Hydrogen Taxi Nomination Campaign" from Friday, May 1, 2026. Users who designate and ride a hydrogen taxi via the S.RIDE app will receive 1,000 yen worth of S.RIDE points per ride. The aim is for users to experience the value of a new travel experience through the high quietness and comfort unique to fuel cell vehicles. Earned S.RIDE points can be checked and managed within the S.RIDE app and can be exchanged for taxi coupons equivalent to 1 yen per point, starting from 200 points.
Dispatching is possible by tapping the animated "TOKYO H2" icon in the upper right corner of the S.RIDE taxi app screen and selecting a limited vehicle.
**【"Hydrogen Taxi Nomination Campaign" Overview】**
**Campaign Period**
May 1 (Friday) to May 31 (Sunday), 2026
**Benefits**
1,000 points will be presented each time a hydrogen taxi is designated and a ride is completed within the S.RIDE app.
**Campaign Participation Conditions**
Email address registered with the S.RIDE app
**Notes**
* The operating area for hydrogen taxis is within Tokyo.
* Points are scheduled to be awarded sequentially around early June after the campaign ends.
* Please refer to here for details on S.RIDE points.
* There is no limit to the number of rides per person (multiple uses allowed).
* The campaign will end once the budget limit is reached.
* Campaign details are subject to change or termination without prior notice.
* Please see the special campaign website for details: ▶https://www.sride.jp/jp/cmp/point_202605_1000h2/
S.RIDE has been creating new high-value-added services, based on Sony's AI/IT technology, as a source of business differentiation amidst technological innovation towards the autonomous driving era. Under its Purpose, "Creating moving experiences that stir the heart with innovative mobility services," S.RIDE aims to lead the transformation of the mobility service market by offering new travel experiences and lifestyle proposals.
**■ What is the Taxi App "S.RIDE (Esuraido)"?**
Taxi App "S.RIDE" https://www.sride.jp/jp/
A taxi app developed utilizing Sony Group's AI and IT technology.
**Supported Areas:** Miyagi Prefecture / Ibaraki Prefecture / Saitama Prefecture / Chiba Prefecture / Tokyo / Kanagawa Prefecture / Shizuoka Prefecture / Aichi Prefecture / Ishikawa Prefecture / Osaka Prefecture / Kumamoto Prefecture
**Main App Functions:**
* Taxi dispatch for individuals and corporations (Call now / Reservation (including airport flat rate) / Pre-determined fare)
* Smooth online payment for app-dispatched rides through prior credit card registration
* S.RIDE WALLET, enabling online payment from in-car tablets even for street hails
* Integration with expense settlement programs / Issuance of electronic receipts via email
**Supported Payments:** S.RIDE Biz / Visa / Ma
This campaign is an initiative aimed at popularizing hydrogen mobility, which combines reduced environmental impact with the quiet and comfortable travel experience unique to FCEVs. We aim to create opportunities for people to easily experience next-generation vehicles in their daily commutes, leading to increased future usage.
**Collaboration with Tokyo's "TOKYO H2" Project, Offering Next-Generation Quietness and Superior Ride Comfort**
S.RIDE has endorsed the "TOKYO H2" project, a public-private partnership promoted by the Tokyo Metropolitan Government since September 2025 to accelerate "hydrogen utilization" actions. In line with this, S.RIDE began dispatching environmentally friendly fuel cell taxis (hydrogen taxis) in Tokyo, utilizing fuel cell electric vehicles (FCEVs) such as the "CROWN FCEV."
FCEVs provide a superior travel experience with the quietness of a motor drive and a smooth, vibration-free ride. Furthermore, by utilizing next-generation mobility that emits no carbon dioxide during operation, we will contribute to the realization of sustainable urban transportation.
**"Hydrogen Taxi Nomination Campaign" Offers 1,000 Yen Worth of Points Per Ride**
To provide opportunities to experience hydrogen mobility, S.RIDE will hold the "Hydrogen Taxi Nomination Campaign" from Friday, May 1, 2026. Users who designate and ride a hydrogen taxi via the S.RIDE app will receive 1,000 yen worth of S.RIDE points per ride. The aim is for users to experience the value of a new travel experience through the high quietness and comfort unique to fuel cell vehicles. Earned S.RIDE points can be checked and managed within the S.RIDE app and can be exchanged for taxi coupons equivalent to 1 yen per point, starting from 200 points.
Dispatching is possible by tapping the animated "TOKYO H2" icon in the upper right corner of the S.RIDE taxi app screen and selecting a limited vehicle.
**【"Hydrogen Taxi Nomination Campaign" Overview】**
**Campaign Period**
May 1 (Friday) to May 31 (Sunday), 2026
**Benefits**
1,000 points will be presented each time a hydrogen taxi is designated and a ride is completed within the S.RIDE app.
**Campaign Participation Conditions**
Email address registered with the S.RIDE app
**Notes**
* The operating area for hydrogen taxis is within Tokyo.
* Points are scheduled to be awarded sequentially around early June after the campaign ends.
* Please refer to here for details on S.RIDE points.
* There is no limit to the number of rides per person (multiple uses allowed).
* The campaign will end once the budget limit is reached.
* Campaign details are subject to change or termination without prior notice.
* Please see the special campaign website for details: ▶https://www.sride.jp/jp/cmp/point_202605_1000h2/
S.RIDE has been creating new high-value-added services, based on Sony's AI/IT technology, as a source of business differentiation amidst technological innovation towards the autonomous driving era. Under its Purpose, "Creating moving experiences that stir the heart with innovative mobility services," S.RIDE aims to lead the transformation of the mobility service market by offering new travel experiences and lifestyle proposals.
**■ What is the Taxi App "S.RIDE (Esuraido)"?**
Taxi App "S.RIDE" https://www.sride.jp/jp/
A taxi app developed utilizing Sony Group's AI and IT technology.
**Supported Areas:** Miyagi Prefecture / Ibaraki Prefecture / Saitama Prefecture / Chiba Prefecture / Tokyo / Kanagawa Prefecture / Shizuoka Prefecture / Aichi Prefecture / Ishikawa Prefecture / Osaka Prefecture / Kumamoto Prefecture
**Main App Functions:**
* Taxi dispatch for individuals and corporations (Call now / Reservation (including airport flat rate) / Pre-determined fare)
* Smooth online payment for app-dispatched rides through prior credit card registration
* S.RIDE WALLET, enabling online payment from in-car tablets even for street hails
* Integration with expense settlement programs / Issuance of electronic receipts via email
**Supported Payments:** S.RIDE Biz / Visa / Ma