60% of People Who Have Seen AI-Generated Images or Videos Believe They Viewed Them Without Realizing It; 58.5% Lack Confidence in Detecting AI Content

Alulu Mall (hereinafter 'Alulu'), operated by System Research Co., Ltd. (headquartered in Nagoya, Aichi Prefecture), conducted a nationwide survey targeting individuals aged 20 to 60 on the topic of 'AI-generated images and videos'.

The survey results revealed that 58.5% of respondents who have encountered AI-generated images or videos lack confidence in identifying such content.

Additionally, 60.1% of those who have encountered AI-generated images or videos reported believing they had unknowingly viewed such content.

On the other hand, when aware that content is AI-generated, 38.3% said they 'feel slightly resistant,' and 20.2% said they 'feel distrust,' resulting in 58.5% expressing negative impressions.

Survey Results

■ 62.7% Have Encountered AI-Generated Images or Videos

When asked whether they have seen AI-generated images or videos:

Frequently: 20.7%

Occasionally: 42.0%

Thus, 62.7% reported having encountered such content.

Meanwhile, 8.3% responded 'don't know,' indicating that some people find it difficult to determine whether content is AI-generated.

■ 58.5% Lack Confidence in Detecting AI-Generated Content

When asked whether they feel confident in identifying AI-generated images or videos, among those who have seen such content:

Not very confident: 45.2%

Not at all confident: 13.3%

Combined, 58.5% said they lack confidence.

On the other hand:

Very confident: 10.1%

Somewhat confident: 31.4%

Thus, 41.5% reported having some level of confidence in detection.

■ 60.1% Believe They Have Unknowingly Viewed AI-Generated Content

When asked whether they believe they have unknowingly viewed AI-generated images or videos:

Yes: 60.1%

Additionally, 16.0% responded 'don't know,' suggesting that some may have encountered AI-generated content without realizing it.

■ 58.5% Feel Resistance or Distrust When Aware Content is AI-Generated

When asked how they feel upon learning content is AI-generated:

Slight resistance: 38.3%

Distrust: 20.2%

Thus, 58.5% expressed negative impressions.

On the other hand:

No particular concern: 28.7%

Find it interesting or intriguing: 11.7%

Thus, 40.4% showed relatively positive or neutral reactions.

■ Public Perception of AI-Generated Content Remains Divided

This survey found that 58.5% of those who have encountered AI-generated content lack confidence in identifying it.

Additionally, 60.1% believe they have unknowingly viewed such content.

Meanwhile, 58.5% reported feeling 'slight resistance' or 'distrust' when aware content is AI-generated.

As exposure to AI-generated content increases, public perception remains unsettled.

For detailed survey results, visit:

https://alulu.com/media/tips_aimedia/

※ Request for Data Citation and Reproduction

When using the survey results or images from this release, please include a link to the official website of 'Alulu Mall' (https://alulu.com/).

【Survey Overview】

Target: Men and women aged 20 to 60

Survey Date: June 2, 2026

Survey Organization: Crowdsourcing site

Method: Calculation of response ratios for each question

Valid Responses: 300

※ Percentages are rounded to the second decimal place, so totals may not sum to 100%.

【About Alulu Mall】

Alulu values not only the appeal of products and services but also 'who you buy from.' The platform features extensive content conveying shop histories, producers' intentions, and artisans' personal stories. By understanding these stories, customers can discover products they truly love. Alulu aims to remain a place where 'people (shops)' and 'people (customers)' gather and connect.

■ Alulu Mall

https://alulu.com/

■ Contact

https://alulu.com/contact/

【Company Overview】

Company Name: System Research Co., Ltd.

Head Office: 2-chome Iwatsukahondori, Nakamura-ku, Nagoya-shi, Aichi 453-0861

President & CEO: Hiroshi Hirayama

Company Website: https://www.sr-net.co.jp/