40% Direct Dissatisfaction with Online Ads Toward Advertisers; Top Annoyance is 'Interrupted Operation/Viewing' at 73.7%
系統研究公司調查顯示，4成使用者對惱人網路廣告會對「廣告主」產生不滿，主因是妨礙操作或瀏覽。
📋 Article Processing Timeline
- 📰 Published: May 17, 2026 at 23:00
- 🔍 Collected: May 17, 2026 at 14:31
- 🤖 AI Analyzed: May 17, 2026 at 15:31 (59 min after Collected)
System Research Co., Ltd. conducted a survey on annoying online ads via its Alulu Mall. Findings show 40.8% of users blame the advertiser rather than the host site when shown unpleasant ads. The leading cause of frustration is interrupted operation or viewing (73.7%), followed by unskippable formats (63.5%). Displeasure peaks during video consumption (62.7%) and purposeful browsing (69.4%), indicating that ad timing and format significantly impact user experience.