Asakusa Yokocho, a Festival Atmosphere 365 Days a Year, Powers Up with Kids as the Main Focus! Starts Offering Delightful Food and Fun Benefits!!

Asakusa Yokocho, opened in 2022, has expanded its services for families with children. New kids' menus are available for children aged 12 and under, offering set meals with soft drinks at seven restaurants including Kaminari Monja and Asakusa Izumo. Additionally, a receipt benefit program offers ice cream or gacha-gacha coins based on in-facility spending. Two crane games have also been introduced for entertainment during waiting times.
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  • 📰 Published: April 14, 2026 at 20:50
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Asakusa Yokocho, established in 2022 (operated by a company headquartered in Chiyoda-ku, CEO Wataru Shimotono), attracts visitors daily, including locals from Asakusa, Japanese tourists, and international travelers, who enjoy its 365-day festival atmosphere. The facility aims to create an environment where families with children can easily visit and enjoy meals and the space with peace of mind, by enhancing new services.

New kids' menus have been established to please children and enrich family dining experiences (all stores include soft drinks) for children aged 12 and under. Examples include 'Kaminari Monja's Takoyaki & Potato Set' for 500 yen, 'Asakusa Izumo's Wakuwaku Unakara Set' for 999 yen, 'Konamire's Mini Corn Butatama Set' for 500 yen, 'Yurayura's Yurayura Mini Ramen Set' for 500 yen, 'Kamibuton's Mini Soboro Don Set' for 500 yen, 'Asakusa Sushi's Sushi Shop's Naughty Kids Plate' for 999 yen, and 'Rocky Kanai's Fried Brothers Set' for 769 yen. All prices include tax.

A receipt benefit program offers gifts to children based on the amount spent in the facility on the day. Spending 3,500 yen (tax included) or more entitles one child to either an ice cream or a gacha-gacha coin. Spending 7,000 yen (tax included) or more applies to two children. This benefit is valid only with same-day receipts.

Asakusa Yokocho aims to be a place loved by a wider range of customers as a 'yokocho where both adults and children can enjoy together.' Furthermore, two crane games have been introduced inside the facility, offering more diverse ways to enjoy, such as during waiting times for rental kimono fittings or meal adjustments. The facility will continue to provide memorable family experiences through seasonal events and promotions.

Asakusa Yokocho is located at 4F Rakutenchi Building, 2-6-7 Asakusa, Taito-ku, Tokyo 111-0032. Business hours vary by store (11:00 to 23:00).

FAQ

What is the target age for the new kids' menu at Asakusa Yokocho?

It is for children aged 12 and under.

What is the minimum spending amount to receive an ice cream or gacha-gacha coin as a receipt benefit?

A spending of 3,500 yen (tax included) or more entitles one child to a gift.

What kind of restaurants are available at Asakusa Yokocho?

There are seven restaurants, including those serving eel, monja, yakitori, sushi, yakiton, and general izakaya.