Spice Factory Establishes New Company 'Ginger Lab'

Spice Factory, a DX support company, has established 'Ginger Lab', a new company focused on social implementation. Its first initiative is 'KIBOU CURRY', an emergency stockpile curry that incorporates a social contribution model.
人事NQ 78/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: April 15, 2026 at 00:30
  • 🔍 Collected: April 14, 2026 at 16:01
  • 🤖 AI Analyzed: April 19, 2026 at 15:28 (119h 26m after Collected)
Spice Factory Co., Ltd. (Headquarters: Minato-ku, Tokyo, Representative Director & CEO: Hironosuke Takagi), which supports digital transformation, is pleased to announce the establishment of a new company, 'Ginger Lab', to accelerate the social implementation of the 'Circle of Hope'.

Until now, our company has accompanied corporate and social transformation through DX support. In this process, we have strongly recognized the importance of not just drawing up concepts and ideas, but delivering them to society and firmly rooting them. Against this backdrop, we established Ginger Lab not merely for support, but as a base to create value ourselves and implement it into society.

As a 'laboratory for social implementation' to further advance our purpose of 'Making the world a better place, one pixel at a time', we will work on creating new businesses.

■ About the New Company 'Ginger Lab'
Company Name: Ginger Lab, Inc.
Representative Director: Ayano Ryugo
Established: Friday, April 17, 2026
Location: 20F South, Tradepia Odaiba, 2-3-1 Daiba, Minato-ku, Tokyo
Business Description: Creation of new businesses, support for social implementation, etc.

Mission 1: Implementing the 'Circle of Hope' in society with the power of spice
Ginger Lab is a 'laboratory' born to accelerate the 'Circle of Hope' in society and firmly root it as actual products and services. Collaborating with companies and local communities, we step into areas where value has yet to be discovered, unearthing potential from the depths of issues. By adding 'spice' through diverse approaches such as technology, creative work, and public relations, we will forge new breakthroughs.

The value created in this way will not be left as a transient initiative but will be nurtured until it takes root in society and becomes established as culture.

Mission 2: 'Seekers of Hope' who warm society
Rather than stopping before obstacles, we will generate transformation by accumulating small steps. That process itself will eventually spread through society and take root as a culture. Ginger Lab will continue to move the 'dormant value' deep within society, generating a new circulation.

■ About the First Project 'KIBOU CURRY'
[Illustration of the social contribution rolling stock model of 'KIBOU CURRY']

As the first project of Ginger Lab, we will launch 'KIBOU CURRY'. 'KIBOU CURRY' is a product based on the concept 'Hope circulates through eating.' It is not just food, but encompasses a mechanism that generates a circulation of social value.

In this project, we have structured a 'social contribution rolling stock model', envisioning its use as a disaster prevention curry for stockpiling by corporations and municipalities. While generating stable demand through regular consumption and stockpiling, it builds a system where a portion is returned to solving social issues.

Specifically, by collecting products nearing their expiration dates and providing them to children's cafeterias and other facilities, we simultaneously achieve the reduction of food loss and a cycle of support. For companies, this initiative allows them to balance disaster prevention measures through stockpiling with CSR activities. This seamlessly connects emergency preparedness with social contribution, realizing a sustainable cycle of support. Starting from the familiar act of eating, and involving companies, local governments, and communities, we will create a new societal mechanism where value continuously circulates.

Furthermore, this project adopts products from Santokuya Co., Ltd., a retort curry manufacturer in Kanazawa City, Ishikawa Prefecture, as its base. By leveraging the technology and expertise of the Hokuriku region, this initiative also contributes to reconstruction support. We will create value together with the community and contribute to its sustainable development.

■ 'KIBOU CURRY' Product Overview
[Image of the 10th-anniversary limited package of KIBOU CURRY]

Product Name: KIBOU CURRY
Pre-order Period: Friday, April 24, 2026 - Monday, June 15, 2026
Start of Made-to-Order Production: Late June 2026
Sales Method: Limited to pre-orders via made-to-order production
Target Audience: Corporations and public municipalities (introduction of disaster stockpiles)
Specific Ingredients: Does not use the 8 specific allergens (wheat, milk, eggs, buckwheat, shrimp, crab, peanuts, walnuts)