Call proxy service "Tsunagaru Apo Master" exceeds 200,000 cumulative inquiries on 11 aggregate appraisal sites.

Speee Inc. (Headquarters: Minato-ku, Tokyo, Representative Director: Hideki Otsuka, TSE Standard: 4499) announced that its call proxy service for real estate sales businesses, "Tsunagaru Apo Master," has surpassed 200,000 cumulative inquiries across 11 aggregate appraisal sites it supports (※).

"Tsunagaru Apo Master" is a service where a specialized team handles the initial contact with users considering a sale who inquire through aggregate appraisal sites. By providing a system that can centrally manage call proxy services for inquiries from different aggregate appraisal sites, it resolves the issue of fragmented responses faced by real estate companies utilizing multiple platforms, thereby supporting efficient sales activities.

◼️ Background

In recent years, there has been an increase in real estate companies concurrently using multiple aggregate appraisal sites. While this strategy is effective for expanding acquisition opportunities by diversifying inquiry sources, the differences in management screens and response flows for each platform often lead to a fragmented system where inquiries from platform A are handled directly by sales representatives, while platform B follows a separate flow.

This results in faster initial responses for inquiries from platforms handled directly by sales representatives, but inevitably delays responses from platforms that follow a separate flow. Since users considering a sale often inquire on multiple sites simultaneously, this difference in response speed directly leads to customer outflow to competitors (loss of brokerage contracts to other companies).

◼️ Benefits of Centralized Handling for 11 Platforms

"Tsunagaru Apo Master" handles all inquiries from major aggregate appraisal sites across 11 platforms. While increasing the number of aggregate appraisal sites used offers the benefit of "increased inquiry volume," it also presents a dilemma of increased operational burden on the ground. By introducing this service, real estate companies can actively expand their customer acquisition channels without any increase in the burden on their ground staff.

1. Immediate response to all inquiries, regardless of the platform

The specialized team begins making calls with the same quality and speed for all inquiries, irrespective of which aggregate appraisal site they originate from. Companies that previously had separate response systems for each platform can eliminate this fragmentation immediately.

2. Zero management costs previously incurred with each new platform added

Previously, introducing a new aggregate appraisal site required operational efforts such as familiarizing with the management screen, assigning call agents, and adjusting scripts. Going forward, the company's operational burden will remain unchanged even if the number of platforms increases.

3. Balancing expansion of customer acquisition channels with "focus on practical business"

By removing operational constraints, companies can expand their customer acquisition channels without hesitation. Furthermore, since the initial response workload does not increase regardless of how many inquiries are received from multiple platforms, sales representatives can concentrate on "sales-oriented tasks" such as strategic planning for acquiring brokerage contracts and providing thorough follow-up.

Case Studies of Implementing Companies

"Tsunagaru Apo Master" has been adopted by numerous companies, regardless of their size or phase, from single-person offices to large corporations with organized sales structures.

【Case 1】 Real estate company primarily engaged in brokerage, utilizing multiple platforms

・ Situation before introduction: While using three aggregate appraisal sites, inquiries from one of them were handled directly by sales representatives. Inquiries received during business meetings were often not called back until the next day, leading to significant discrepancies in appointment acquisition rates between platforms.

・ Changes after introduction: All inquiries from all platforms were centralized to "Tsunagaru Apo Master." The difference in appointment acquisition rates between platforms was resolved, and the total number of appointments acquired per month increased by 3%.

【Case 2】 Locally-based real estate company aiming to secure a higher volume of inquiries

・ Situation before introduction: Due to the area's characteristics, the number of sellers was limited. Efforts to increase online customer acquisition by targeting owners of vacant properties outside the prefecture were hampered by the unmanageable management costs of aggregate appraisal sites, leading to stagnant customer acquisition.

・ Changes after introduction: Multiple appraisal sites were adopted simultaneously without concern for management costs. As a result, over half of the monthly customer acquisition is now consistently secured through aggregate appraisal sites.

Future Outlook

Leveraging the extensive call data and operational know-how gained from our abundant experience in handling 11 platforms, we will continue to enhance the quality and expand the provision of "Tsunagaru Apo Master." By continuing to provide a framework for inquiry response that is independent of company size, we aim to realize a high-quality sales experience for both real estate companies and sellers.

Service Overview

Service Name: Tsunagaru Apo Master

Service Provided: Call proxy service for real estate sales businesses

URL: https://tsunagaru-online.jp/lp/appomaster/

※ Please inquire separately regarding the aggregate appraisal media we partner with.

Inquiries & Information Request

About Speee Inc.

Speee Inc., under its corporate mission "Exhaustive Exploration. Drawing the Future.," is a company that promotes digital transformation (DX) through a chain of data-driven business developments. It operates in a wide range of fields, including the Legacy Industry DX business, DX Consulting business, and Financial DX business.

【Services Provided】

Digital Marketing Consulting Service for Rapid Business Growth (SEO/AEO/UIUX Improvement/Advertising) (https://webanalytics.speee.jp/)

"SPEC & COMPANY," a specialized unit for digital native company transformation (https://spec.speee.jp/)

"Bantner," a collaborative consulting service supporting corporate DX (https://bantner.speee.jp/)

Real Estate Sales and Appraisal Service "Ieul" (https://ieul.jp/)

Land Utilization and Real Estate Investment Plan Comparison Site "Ieul Land Utilization" (https://ieul.jp/land/)

Real Estate Appraisal Service Specializing in High-Quality Real Estate Companies "Sumai Step" (https://sumai-step.com/)

Real Estate Company Reputation Service "Ouchi no Kataribe" (https://ouchi-ktrb.jp/)

Members-Only House Hunting Service "Housii" (https://ieul.jp/buy/)

AI Real Estate Appraisal Tool for Sellers "Tsunagaru Online Satei" (https://tsunagaru-online.jp/lp/satei/)

Exterior Wall Painting Company Search Site "Nuri-kae" (https://www.nuri-kae.jp/)

Comparison Site for Plumbing Renovation "Refo-sumu" (https://refo-sumu.jp/)

Care Facility Review and Reputation Site "Caresul Kaigo" (https://caresul-kaigo.jp/)

Blockchain Business "Datachain" (https://datachain.jp)

Automated Dunning SaaS "Compl" (https://cmpl.jp/)

【Company Profile】

Company Name: Speee Inc.

Business Overview: Financial DX Business, Legacy Industry DX Business, DX Consulting Business

Established: November 2007

Location: 3-2-1 Roppongi, Minato-ku, Tokyo

Representative: Hideki Otsuka, Representative Director

Securities Code: 4499 (TSE Standard Market)

URL: https://speee.jp/

※ Company names and product names mentioned are trademarks or registered trademarks of their respective companies.