Case Study: Sapporo Factory Adopts AI Customer Support Platform 'GBase Support', Powered by the Partnership between Rhizome and Sparticle

Sparticle's AI platform 'GBase Support' has been adopted by Sapporo Factory. The system supplements information services, allowing staff to focus on high-value tasks. Key features include over 90% response accuracy, floor map integration, and multi-language support.
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  • 📰 Published: May 20, 2026 at 16:30
  • 🔍 Collected: May 20, 2026 at 08:01
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The AI customer support platform 'GBase Support,' developed by Sparticle Inc., has been adopted by Sapporo Factory, operated by Sapporo Real Estate Co., Ltd., in partnership with Rhizome Co., Ltd.

While Sapporo Factory previously relied on human staff for information services, the facility decided to implement 'GBase Support' to delegate guidance tasks to AI, enabling staff to focus on higher-value operations.

The key reasons for the adoption are:
- High Response Accuracy: Achieving an automated response rate of over 90%.
- Map Integration: Automatically displaying the relevant tenant on a floor map based on the inquiry.
- Seamless Human Handover: Users can switch to human support with a single button press from the AI chat.

'GBase Support' combines generative AI with proprietary RAG technology and can be accessed via a web browser without the need for a dedicated app. It currently supports 10 languages, ensuring consistent service quality with 24-hour availability.

Future plans include functional expansions such as integration with POS and inventory systems, as well as an analytics dashboard for improvement suggestions.

FAQ

What kind of facilities is GBase Support suitable for?

It is suitable for commercial facilities and department stores that frequently receive diverse customer inquiries and require store guidance.

How is the switch to human support handled?

Users can seamlessly switch to human support with a single button press from the AI chat interface.

Are there any plans for future feature expansions?

Plans include integration with POS, inventory, and booking systems, as well as dashboards for issue detection and automatic report generation.