Special Event "How to Choose a Dress That Calls for Love" to be Held on Sunday, April 19th at AnotherADdress TOKYO Store in COREDO Nihonbashi, Featuring Shino Yoshizawa, Director of High-Spec Men's Research Institute

On Sunday, April 19, 2026, a special event titled "How to Choose a Dress That Calls for Love ~Find the Perfect Dress for Your Date~" will be held at the AnotherADdress TOKYO store within COREDO Nihonbashi. The event will feature Shino Yoshizawa, Director of the High-Spec Men's Research Institute (operated by HANNARI Co., Ltd., Headquarters: Shinagawa-ku, Tokyo, Representative: Shino Yoshizawa), which runs "Soken Academy," Japan's largest dating and marriage-hunting school, and stylist Haruna Tsukamoto.

We will share professional insights on how to choose the "fateful dress" that shines in dating and marriage-hunting scenes.

Event Overview The first half will be a mini-seminar format, explaining key points for dress selection and tips for styling that create a good impression. Shino Yoshizawa, with her expertise in dating and marriage-hunting, and stylist Haruna Tsukamoto will provide professional advice on "attire to be chosen."

The latter half offers an experience to find your "fateful dress" by actually trying on recommended spring/summer dresses from AnotherADdress TOKYO's closet. Consultation with a stylist is also available to help you find the dress that suits you best.

If you like an item, you can rent it on the spot.

Event Details How to Choose a Dress That Calls for Love ~Find the Perfect Dress for Your Date~

・Date and Time: Sunday, April 19, 2026 (3 sessions) ① 11:00 AM - 12:30 PM　② 2:00 PM - 3:30 PM　③ 4:00 PM - 5:30 PM

・Program Content: Mini-seminar (approx. 30 min) explaining dress selection points Dress fitting & styling proposal (approx. 60 min) actual try-on and styling experience

・Participation Fee: 3,000 yen (tax included) ※LINE account and credit card required for registration

・Apply here: https://peatix.com/event/4928036 ※Limited number of participants, first-come, first-served ※Changes to session after application are generally not possible

・Location: AnotherADdress TOKYO store on 3F inside COREDO Nihonbashi

・Notes: Rented clothes can generally be taken home on the same day. Delivery may be possible depending on stock availability (please consult staff on the day).

Participation Benefits (All participants) ①AnotherADdress Light Plan (1 item/month / normally 5,940 yen) provided free for the first month. You can rent one item of your choice. ※This benefit is for those who are using AnotherADdress plans for the first time. ※For those currently using or on hiatus, one rental ticket will be given.

②A "4 Dress Styles Guide Sheet" (PDF booklet) focusing on 2026 spring/summer trends will be presented.

What is AnotherADdress / AnotherADdress TOKYO? AnotherADdress is Japan's first department store subscription-based fashion rental service with the concept of "FASHION NEW LIFE," allowing you to freely rent items from over 460 domestic and international brands every month.

AnotherADdress TOKYO is the first physical store for AnotherADdress, with the key message "Easier to wear than to buy. Freer the more you wear," offering a new way to enjoy fashion by experiencing and using clothes rather than purchasing them.

It carefully selects and proposes clothes, bags, and accessories from over 460 domestic and international brands, providing a new customer experience that seamlessly connects online and offline.

https://www.anotheraddress.jp/

Shino Yoshizawa, Director of High-Spec Men's Research Institute Expert in dating and marriage-hunting support / Director of High-Spec Men's Research Institute / Representative Director of HANNARI Co., Ltd.

After graduating from Tokyo University of Foreign Studies, she joined Recruit Co., Ltd. She was responsible for corporate sales in marriage information magazine "Zexy" and parenting/human resources media, winning MVP awards in multiple divisions.

She became independent in 2017 and established the "High-Spec Men's Research Institute" specializing in dating and marriage-hunting support.

Based on unique research and studies on the thoughts, psychology, and relationships between men and women, she developed a tripartite program for marriage-hunting focusing on <mind, visual, communication>.

"Soken Academy," the dating and marriage-hunting school she presides over, has produced over 950 students, with women of various ages achieving marriage and good relationships.

She supports women from their 20s to 50s in achieving "their own happy partnerships" regardless of age or environment.

Her books "How to Become Invincible in Love" and "Why Only She Is Chosen by High-Spec Men?" (both published by Yamato Shuppan) have ranked No. 1 in many categories on bookstores and Amazon.

She has made numerous media appearances, serializations, and lectures.

Specialties: Love psychology, marriage-hunting support, women's self-esteem formation, interpersonal communication.

What is Soken Academy? https://bit.ly/2UKx56J

Japan's largest dating and marriage-hunting school, where students systematically learn the three essential skills for love and marriage-hunting: "mind, visual, and communication."

Since its opening in 2019, over 950 women of various ages from their 20s to 50s have participated.

Many students have achieved engagements, marriages, and good relationships, with high support reflected in many new students joining through referrals from graduates each term.

▽Official Email Magazine Registration Benefit (Free) "Shortest Route to Love and Marriage-Hunting Video Lesson" learn in 7 days https://souken-love.com/lesson_movie/

Main Achievements of Students (partial excerpt) - Deeply loved marriage with a business owner from marriage-hunting in their 40s - Engaged after being proposed to by 12 men in their 50s - Applied for marriage-oriented relationship from the first date - Engaged in 4 months of dating - Speed marriage in half a year from no romantic experience - International marriage through online marriage-hunting - Married younger boyfriend & promoted at work - Proposed to by 12 out of 15 people in app-based marriage-hunting & invited for next date - Married a doctor through local marriage-hunting

▽Graduate interviews here https://souken-love.com/graduate-interview/

About High-Spec Men's Research Institute http://bit.ly/2QRwP3R

High-Spec Men's Research Institute (aka High-Spec Soken) is a research institution that conducts research and support related to dating and marriage-hunting, operating under the theme of "deepening understanding and bonds between men and women."

In addition to researching the views on love, marriage, and life of over 600 men, it directly interviews men from various professions such as executives, investors, doctors, and company employees to accumulate highly reliable data.

Utilizing the analysis results, it develops school operations, courses, and lecture activities for women who want to achieve happy partnerships true to themselves, regardless of age or past experience.

Various reports and research findings have been featured in numerous media outlets, magazines, and web articles.

In recent years, it has also focused on the relationship between attire, expressiveness, and love psychology, conducting column series on the subscription fashion rental service "AnotherADdress" and supervising products for apparel brands at its operating schools.

Media Coverage TV: TBS "Hirunobi", Chiba TV "Morning Compass", TV Asahi "Jigoku I Loved", Fuji TV "Entered WHY no Kai! ~Welcome to the Mysterious World~", NTV "Nexpura Chō S-kyū Jōhō Mashimashi TV" and others Newspaper: Bridal Industry Newspaper Magazines: Kobunsha "STORY", "BiST", Shufu to Seikatsu "Weekly Josei", APA Group magazine "AppleTown", etc. Books: Shinyusha "Good Match! Strongest Marriage-Hunting Bible 2026" WEB: ananweb, Shueisha Online, Mynavi Woman, telling,, Asa-Jo, OTONA SALONE, fumumu, Career Connection News, MONEY PLUS, cocoloni PROLO, PRESIDENT Online and many others Serialization: AnotherADdress, Mynavi News

Various SNS ▽High-Spec Men's Research Institute Director's Blog https://ameblo.jp/souken-love/

▽X (formerly Twitter) https://twitter.com/souken_love8

▽Instagram https://www.instagram.com/souken_love8/?hl=ja

▽youtube High-Spec Soken Channel https://bit.ly/2ZvLFRO

▽Voicy Channel "Love and Marriage-Hunting Training ♡Mote Musou radio" https://r.voicy.jp/qkKnOL67m1o

Company Profile Company Name: HANNARI Co., Ltd. (High-Spec Soken) Representative: Shino Yoshizawa Location: Verite Meguro 3F, 2-18-16 Kami-Osaki, Shinagawa-ku, Tokyo Business Content: Operation of dating and marriage-hunting schools URL: https://souken-love.com/ (Media Contact URL: https://souken-love.com/contact/media/)