Special Project Celebrating the 65th Anniversary of Family Cup: Limited Edition Pompompurin Collaboration Packages Released! Campaign with Original Goods and Collaboration Movie Also Unveiled!

Sonton Food Co., Ltd. (Headquarters: Koto-ku, Tokyo; President: Shinichiro Ishikawa; hereinafter 'Sonton')'s 'Family Cup' paper cup jam and cream series reached its 65th anniversary since its launch in October 2025. To commemorate this milestone, a special collaboration project is being implemented with 'Pompompurin,' a character from Sanrio Co., Ltd., who celebrates his 30th debut anniversary this year. ■ Limited Quantity! 'Family Cup Melting Custard Cream' x 'Pompompurin' Collaboration Package Release The 'Family Cup,' which started sales in 1960, marked its 65th anniversary in October 2025. In celebration, a limited-edition package featuring 'Pompompurin' has been released for the 'Family Cup Melting Custard Cream.' The collaboration packaging comes in three different lid designs. Pompompurin is depicted wearing a hat and holding a spoon identical to Sonton's mascot 'Ton-chan,' and members of Team Purin are also shown cutely holding the Family Cup. Please enjoy finding your favorite design. There are three patterns in total (3 patterns for the lid, 1 pattern for the container). Release Date: Currently on sale (Limited quantity, ends when stock runs out) Sales Location: Supermarkets and drugstores nationwide *Note: Some stores may not carry the collaboration package. Thank you for your understanding. ■ Win Original Pompompurin Goods! 'Family Cup 65th Anniversary Thank You Campaign' A campaign is currently underway where participants can win original Pompompurin-themed goods. This is Sonton's way of showing gratitude to the loyal fans who have supported the Family Cup over the past 65 years. The campaign features unique items that cannot be obtained elsewhere, making it a must-see for Sanrio fans.