Black lifestyle brand kuros’ proposes Father’s Day gifts for staying comfortable through Japan’s intensifying summers
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- 📰 Published: May 14, 2026 at 20:05
- 🔍 Collected: May 14, 2026 at 11:32
- 🤖 AI Analyzed: May 15, 2026 at 17:45 (30h 13m after Collected)
Tokyo SOIR Co., Ltd., a company specializing in women’s formalwear, has announced Father’s Day gift suggestions from its black-focused lifestyle brand kuros’. kuros’ is a new lifestyle brand that extends Tokyo SOIR’s more than 50 years of aesthetic expertise in black formalwear into everyday life. Tokyo SOIR was the first company in Japan to develop black formalwear as an alternative to traditional kimono attire. Built around refined, high-quality items in black, kuros’ offers products across Food & Drink, Kitchen & Dining, Living, and Fashion, with the aim of bringing the infinite potential and energy of black to people who live in their own way. According to Japan’s Fire and Disaster Management Agency, the number of people transported by ambulance due to heatstroke nationwide from May to September 2025 reached 100,510, surpassing 100,000 for the first time since surveys began in 2008 and marking a record high. This year, 454 people were already transported nationwide for heatstroke during the week of May 4 to May 10, far exceeding the same period last year and underscoring the growing importance of early heat countermeasures. From 2026, the Japan Meteorological Agency will define days with maximum temperatures of 40°C or higher as “extremely hot days.” In 2025, 30 locations recorded temperatures of 40°C or higher, also a record high, showing that Japanese summers are becoming increasingly severe. The agency’s three-month forecast for May to July 2026 also predicts higher-than-usual average temperatures nationwide. Against this backdrop, heat protection has become an essential part of summer life. A Tokyo Metropolitan Government survey found that the share of men using parasols rose to 44% in 2025, while about half of non-users, 49%, said they would like to use one in the future. Father’s Day in 2026 falls on Sunday, June 21. For the occasion, kuros’ is offering gift items centered on timeless black, a color that men can easily incorporate into daily life. The lineup includes parasols, double-walled tumblers that help keep ice from melting, and breathable gauze pajamas designed to make harsh summers more comfortable. The brand proposes refined black items that can be used for years, carrying the wish that fathers stay healthy for a long time. From June 1, message cards will be included for customers purchasing Father’s Day gifts. kuros’ says it will continue proposing long-lasting lifestyle items centered on black while encouraging ethical consumption. Key items include the Heat Block folding umbrella, which can be used in both sun and rain and features UV protection and automatic opening and closing, priced at 9,900 yen. Using polyurethane film on the underside, it achieves 99.9% light blocking, 99.9% UV protection, and 38% heat shielding, while also offering water repellency and a lightweight yet durable design that withstands winds of 13 m/s. The soft salt-shrink nylon series with light water repellency includes a mini messenger bag, backpack, two-way shoulder bag, and PC case. The lineup also features a kuros’ original men’s short-sleeve linen shirt and relaxed linen pants, designed for summer comfort in the city, at resorts, or in daily life. For relaxing summer evenings, kuros’ offers original double-walled titanium tumblers, all packaged in paulownia boxes. Despite being made of titanium, the tumblers have a ceramic-like texture and are fired at 1055°C, giving each piece a unique softly uneven surface. They are lightweight, durable, rust-resistant, and highly insulating, helping keep drinks cold and ice from melting. The Edo thin glass series, packaged in black boxes, includes a pilsner glass and tumbler M, combining a delicate 1 mm thickness with a special black glass technology that does not transmit light. The kuros’ collaborative gauze pajamas with Kyoto Montsuki are made from high-quality cotton gauze produced slowly using traditional Japanese wazarashi methods. The fabric becomes softer with washing, is breathable and absorbent, contains no formaldehyde, and is suitable for sensitive skin. The products are available at KITTE Marunouchi 2F, a limited-time pop-up shop at NEWoMan Takanawa North Area 1F until May 31, 2026, the official online store, and ZOZOTOWN. The official website is https://kuros.style/, and Instagram is @kuros_tokyo.