<Event Report> Over 10,000 Attendees! SNKRDUNK Exhibits Booth to Eradicate Counterfeits at 'LA Card Show,' One of America's Largest Trading Card Events
SODA Inc., operator of SNKRDUNK, was the sole Japanese company to exhibit at the 'LA Card Show' in Los Angeles. By setting up a booth showcasing real counterfeit cards and offering authentication experiences, they raised awareness about the rapidly growing issue of counterfeit Pokémon cards in the U.S. The event highlighted SNKRDUNK's advanced authentication technology, boosting interest and trust in their services among American attendees.
📋 Article Processing Timeline
- 📰 Published: April 8, 2026 at 02:01
- 🔍 Collected: April 7, 2026 at 17:30
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## Over 10,000 Attendees! SNKRDUNK Exhibits Booth to Eradicate Counterfeits at 'LA Card Show,' One of America's Largest Trading Card Events
**Subtitle: Raising Awareness of the Rapidly Spreading Counterfeit Pokémon Cards in the U.S.**
SODA Inc. (hereinafter SODA), the operator of "SNKRDUNK" (hereinafter SNIDAN), was the sole Japanese company to exhibit a booth at the "LA Card Show," one of America's largest trading card and culture festivals, held at the Intuit Dome in Los Angeles on Saturday, March 28, 2026. This marks their continued participation from last year (*1). By setting up a booth that displayed actual counterfeit items and offered authentication experiences, they raised awareness about the rapidly spreading issue of counterfeit Pokémon cards in the United States. Visitors highly praised SNKRDUNK's latest authentication technology, which successfully increased interest and trust in SNKRDUNK's services and authentication process.
*1: SNKRDUNK becomes the first Japanese company to sponsor and exhibit a booth at the "LA CARD SHOW" held at Dodger Stadium.
https://prtimes.jp/main/html/rd/p/000000124.000043703.html
### About the LA Card Show
The LA Card Show is one of America's largest trading card and culture events, with over 500 companies and individuals exhibiting to buy, sell, and trade cards, including Pokémon cards. It has a track record of being held at large venues such as Dodger Stadium and continues to grow in excitement each year as a festival for trading card fans and collectors from all over the United States.
### Background of the Exhibition
With the global trading card boom, the circulation of counterfeit trading cards has increased, and this problem is spreading in the United States as well. In peer-to-peer transactions especially, there has been a surge in counterfeit sales and shipping troubles. Furthermore, malicious incidents have occurred, such as a case reported where a fraudster attempted to swindle over $2 million by selling fake Pokémon cards across the country. (*2)
*2: Thursday, January 29, 2026 Perpetrator Of Nationwide Sports And Pokémon Trading Card Fraud Convicted
https://www.justice.gov/usao-sdny/pr/perpetrator-nationwide-sports-and-pokemon-trading-card-fraud-convicted
Amidst this situation, the "SNKRDUNK Global App" (*3) offered by SNKRDUNK for overseas users meets the demand for safe and secure transactions in the American market by delivering authentic products that have been authenticated in Japan to the world.
Furthermore, with "Pokémon" celebrating its 30th anniversary in February 2026, the excitement for Pokémon cards is heating up even more. Influenced by this, the gross merchandise value of Pokémon cards on the SNKRDUNK Global App increased approximately fivefold in the five months from November 2025 to March 2026, indicating a growing passion among Pokémon card fans.
*3: SNKRDUNK Global App https://apps.apple.com/jp/app/snkrdunk-buy-sell-authentic/id1591876521
Under these circumstances, leveraging the authentication knowledge cultivated daily, we decided to exhibit at this event again, same as last year, to widely inform American trading card collectors and fans about the existence of counterfeit goods and the importance of authentication.
### Booth Overview
To raise awareness about the circulation of counterfeits, we installed panels comparing authentic and counterfeit Pokémon cards, as well as equipment for experiencing the authentication process. This year, we expanded our scale from last year and developed an original booth with large panel displays in the main area, the "VENDOR MAIN LOBBY."
**【Pokémon Card Authentic vs. Counterfeit Comparison Panels】**
We displayed eight types of panels comparing authentic and counterfeit Pokémon cards. At the bottom of each panel, we prominently featured the authentication points for genuine and fake cards so that visitors could see the differences at a glance. Additionally, the display of actual authentic and counterfeit samples from Japan drew significant attention at the venue. We received many comments of interest from visitors, such as, "This was my first time seeing them compared side-by-side with the real thing," "I had no idea counterfeits were made so skillfully," and "I don't think I could tell them apart on my own. The authentication technology in Japan is truly excellent." The panel exhibition provided a realistic experience of the latest situation with counterfeits.
**【Authentication Process Introduction Panel】**
We exhibited a panel introducing the authentication process conducted by SNKRDUNK, visualizing the steps of authentication, which helped visitors deepen their understanding of our process. We also received feedback that boosted trust, with one visitor saying, "I once bought a pack from another marketplace and it turned out to be fake, so I can purchase with confidence from SNKRDUNK knowing they perform such a thorough authentication process."
**【Authentication Experience】**
Furthermore, we set up the same loupes and UV lights used by SNKRDUNK's authenticators at the booth, allowing visitors to experience firsthand the process of distinguishing between authentic and counterfeit items.
People who tried it expressed their surprise, with comments like, "I knew counterfeit cards existed, but I never thought they would be this difficult to tell apart."
### Event Highlights
The SNKRDUNK booth was a great success, with about 700 people visiting on the day. We received comments from visitors expressing anticipation and recognition of the need for SNKRDUNK's authentication service, such as, "I was surprised by how much information there was about counterfeit goods. If authenticators with this level of knowledge are examining the cards, I would definitely want to try the service," and "It's rare to get to see counterfeits this up close, so it was extremely interesting." They understood the value, saying, "I knew fakes existed but had never seen one in person. Comparing it side-by-side with a real one..."
FAQ
What is the 'LA Card Show'?
It's one of America's largest trading card and culture festivals, where over 500 vendors gather to buy, sell, and trade cards.
What is the strength of SNKRDUNK?
Its key strength is the mandatory authenticity verification for all transactions by expert authenticators, allowing users to buy and sell without the risk of counterfeits.
Why did they exhibit at an event in the US?
Due to the rapid increase of counterfeit items like Pokémon cards in the US. They participated to promote Japan's advanced authentication technology and raise awareness about the importance of safe trading.