Ultimate Time-Saving Beautiful Hair Care! Introducing the New "Biolucia Cream Shampoo," developed in collaboration with a Hair Care Meister®, performing 10 roles in one product to achieve "Cleanse, Repair, and Finish"

~Beautiful hair care that treats your hair even while you sleep with the "Night Drop Formula" prepared for a peaceful night~

Socialtech Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; Representative Director: Toru Mochizuki), which operates a mail-order business for cosmetics, quasi-drugs, and other products, will sequentially launch "Biolucia Cream Shampoo," a product that provides ultimate beautiful hair care while saving time, from its hair care brand "Bio Lucia," developed in collaboration with a Hair Care Meister®, on various EC mall sites starting Wednesday, April 15, 2026.

"I don’t have time for leisurely hair care due to daily work and household chores…" "I want to save time, but I don’t want to compromise on hair damage repair or scalp care"—This gap between the ideal and reality of bath time is a concern for many women.

In response to the earnest desire to "incorporate salon-quality beautiful hair care without hassle amidst busy daily life," the hair care brand "Bio Lucia" for adult women has developed a cream shampoo that leads to ultimate beautiful hair.

<10 Roles in Just One Product! Triple Approach of Keratin-Infused "Fresh*" Cream Shampoo>

The "Biolucia Cream Shampoo," with its rich cream that envelops every strand of hair, performs 10 roles in one product: [Shampoo, Conditioner, Treatment, Hair Color Care, Hair Pack*, Scalp Care, Head Spa*, Hair Fragrance, Styling Aid, Scalp Moisturizer].

With a triple approach of thoroughly "cleansing" dirt, "repairing" damaged hair, and "finishing" it smoothly, it transforms busy bath times into blissful self-care moments, leading to ideally manageable hair.

*Fresh: Refers to the state where freshness is maintained by an airless (vacuum) container.

*Hair Pack: Can be used as a hair pack.

*Head Spa: Scalp massage during shampooing.

【How to Use】

1. Brushing

Gently brushing from roots to ends can help lift dirt from the scalp.

2. Pre-wash Hair and Scalp

Wash away the dirt lifted by brushing.

POINT: Lightly drain water after pre-washing.

3. Wash Hair and Scalp with Cream Shampoo

Apply the shampoo evenly in several sections, from the crown to the back of the head, and to the ends of the hair.

Massage the scalp for 2-3 minutes to loosen it.

*It does not lather.

POINT: Leave on for a few extra minutes to use as a hair pack!

4. Rinse

Rinse thoroughly with lukewarm water around 37℃ until no sliminess remains.

【Usage Guidelines】

Please adjust according to your hair length and volume.

・Short/Bob: 3-4 pumps

・Medium: 4-5 pumps

・Long: 5-6 pumps

【Main Features】

1. Achieving both Time-Performance (Time-Efficiency) and Beautiful Hair! 10-in-1 All-in-One Care

From shampooing to treatment, scalp care, and even "styling aid," this one product completes 10 steps. Even on busy nights, it provides uncompromising salon-quality care without hassle. Scalp massage during shampooing, utilizing the rich cream, is also recommended.

2. Adsorption Cleansing with Proprietary Technology "HFCs" x 3 Types of Clay

A unique blend of carefully selected "three types of clay" (sea silt, illite, kaolin) and "three types of charcoal" with different particle shapes. It thoroughly absorbs and washes away sebum that causes odor. Furthermore, it adopts the proprietary formulation design "HFCs (Hair Follicle Care Systems)," which enhances compatibility with sebum, to support scalp cleansing.

3. "Night Drop Formula" for a Peaceful Night, Bringing Sleep Beauty to Your Hair

An original formula born from the concept of sleep beauty.

Repairing ingredients such as three types of ceramides and eleven types of amino acids care for hair during sleep. It leads to manageable hair the next morning. Furthermore, coating ingredients gently wrap around the hair, protecting it from friction during sleep, while carefully selected moisturizing ingredients such as Izayoi Rose extract, evening primrose oil, and Albizia julibrissin bark extract provide moisture and prevent scalp dryness at night.

4. Repairs Damaged Hair, Leading to Smooth and Manageable Shiny Hair

To approach from within the hair, it contains "three types of keratin" that fuse watery keratin*1 and oil keratin*2. Furthermore, it contains "two types of heat care ingredients*3" that repair hair using the heat of a hairdryer, as well as color damage care ingredients and nanocapsules of cuticle repair ingredients.

Finally, "six types of plant oils," including argan oil, coat the hair, leading to "moist and shiny hair" to the very ends.

*1 Hydrolyzed keratin (wool), Steardimonium hydroxypropyl hydrolyzed keratin (wool): Purpose of formulation: hair conditioning agent

*2 Isostearoyl hydrolyzed keratin (wool): Purpose of formulation: hair conditioning agent

*3 γ-Docosalactone: Purpose of formulation: hair conditioning agent, Meadowfoam-δ-Lactone: Purpose of formulation: emollient agent

5. Foundation Care for Healthy Hair. Carefully Selected Ingredients that Care for Scalp and Hair

As a foundational care for cultivating ideal beautiful hair, it luxuriously contains damage repair ingredient "hematin*1," moisturizing ingredients such as "Dokudami extract," "hydrolyzed elastin," and "three types of seaweed extract," and "three types of hydrolyzed collagen*1." It regulates the scalp environment and creates a base for supple hair.

*1 Purpose of formulation: hair conditioning agent

6. Relaxing Citrus Herb Scent and "8 Additive-Free" Formula

With a refreshing scent blending bergamot, lemon, orange, eucalyptus, and more, it suppresses unwanted scalp odor and refreshes both mind and body.

Furthermore, to ensure daily safe use, it is "8 additive-free," meaning it does not use parabens, talc, sulfates, synthetic colorants, mineral oil, petroleum-based surfactants, silicones, or UV absorbers.

《 Bio Lucia Official Shop 》

Official Website: https://biolucia.jp/

Amazon: https://www.amazon.co.jp/stores/TOP/page/8180982C-99E4-4235-B4B6-79CCF532A0CB

Rakuten: https://www.rakuten.co.jp/biolucia/

Qoo10: https://www.qoo10.jp/shop/socialtech

Yahoo! Shopping: https://store.shopping.yahoo.co.jp/socialtech/

Official Instagram: https://www.instagram.com/biolucia_official/

Official X: https://x.com/biolucia_chapup

Contact Information

Email Address: info@biolucia.jp