Added "Meta Ad Integration Feature" to Liny's Ad Integration Functions
Social Data Bank Co., Ltd. has released a new "Meta Ad Integration" feature for its LINE marketing tool, Liny. This allows automatic linking of LINE in-app user behavior (who added friends via Meta ads) as Meta ad events. The new functionality enables optimization of Meta ads based on actual business results such as material requests or reservations made within LINE.
📋 Article Processing Timeline
- 📰 Published: April 6, 2026 at 23:00
- 🔍 Collected: April 6, 2026 at 14:30
- 🤖 AI Analyzed: April 17, 2026 at 14:11 (263h 41m after Collected)
Social Data Bank Co., Ltd. (Location: Minato-ku, Tokyo; Representative Director: Toshiki Ito) has released a new "Meta Ad Integration" feature for the advertising integration function of its LINE marketing tool, "Liny."
About the Meta Ad Integration Feature
The Meta Ad Integration feature allows for automatically linking LINE in-app behavior of users who have added friends via Meta ads (Facebook Ads and Instagram Ads) as Meta ad events.
Previously, when guiding users from Meta ads to an official LINE account, the measurable outcome on the ad platform was limited to "tapping the add friend button."
Therefore, there was a challenge in fully utilizing actions occurring within LINE, such as document requests, reservations, or business negotiations, for ad optimization.
This feature enables linking Liny's conversion management with Meta Ads' event measurement, making it possible to automatically upload in-LINE achievements as advertising results.
This allows Meta ads to be optimized not only based on clicks and friend additions but also on actual business outcomes.
What you can do with the Meta Ad Integration Feature
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Automatically link LINE in-app achievements to Meta Ads
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Supports both Facebook Ads and Instagram Ads
*Limited to cases where ads are managed with Meta Ads Manager
Recommended Use Cases for Meta Ads x Liny Operations
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Utilize document requests as conversions
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Measure completed reservations as achievements
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Optimize ad delivery based on in-LINE behavior
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Optimize LINE誘導 (guidance to LINE) from Instagram Ads
Consultation and Inquiries about Implementation
For questions and consultations regarding the "Meta Ad Integration Feature," please contact us below.
You can find out more about how to utilize the "Meta Ad Integration Feature" from the link below.
■About Liny
"Liny" is a feature-rich tool that extends the functionality of official LINE accounts, offering features such as segment delivery, customer management, automated responses, and inflow route analysis. With "Liny," you can achieve 1-to-1 marketing tailored to users' behavior, attributes, and preferences. It has a wide range of implementation実績 (achievements) with prefectural governments, ministries, educational institutions, and professionals in fields like finance and human resources.
■About Social Data Bank Co., Ltd.
Under the philosophy of "Technology, Borderless," we develop and provide "Liny," a widely used tool by many companies operating official LINE accounts. We support companies in improving operational efficiency using LINE and provide marketing know-how to enable ideal communication with customers. We are also certified by LINE Yahoo Japan Corporation as a "Technology Partner" and "Govtech Partner," and in fiscal year 2025, we were recognized as "Premier" in the communication division of the "Technology Partner" category in the "LINE Yahoo Partner Program," indicating our high evaluation as a company skilled in supporting the use of official LINE accounts.
■Company Profile
Company Name: Social Data Bank Co., Ltd.
Location: Hamarikyu Intercity 11F, 1-9-1 Kaigan, Minato-ku, Tokyo 105-0022
Representative: Toshiki Ito, Representative Director
Business Activities: Development and operation of marketing tools
Corporate Website: https://social-db.co.jp
Service Website: https://line-sm.com
Owned Media: https://line-sm.com/blog/