To Create is to Live. — Sobokuya to Host "Harakiichi" on April 18, Bringing Japanese Traditional Architecture to the World
Sobokuya, a company that inherits traditional Japanese carpentry techniques and the wisdom of living with nature, will hold its "Harakiichi" (Raw Wood Market) on April 18, 2026, at its headquarters in Hokuto City, Yamanashi Prefecture. This event, held annually since 2020, expresses gratitude to the local community and marks the beginning of a new year. It features special sales of raw and fine timber, workshops, mochi pounding, and a special talk session with Mr. Jun Nakagawa, former chairman of Nakagawa Masashichi Shoten.
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- 📰 Published: April 11, 2026 at 04:00
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Sobokuya (Headquarters: Hokuto City, Yamanashi Prefecture; Representative Director: Hisashi Imai), which pursues sustainable architecture while inheriting traditional Japanese carpentry techniques and the wisdom of living with nature, will hold its "Harakiichi" (Raw Wood Market) on Saturday, April 18, 2026, at its headquarters premises. This event has been held annually since 2020 as an expression of gratitude to the local community and a greeting for the start of the new year.
### ■ To Eat, to Speak, to Choose. To Create a Life.
The theme of this year's Harakiichi is "To Create is to Live."
We are an organization that, beyond residential construction, handles living wood with nature-aligned techniques to create spaces for human activity. Not just building houses, but also eating, speaking, choosing, and nurturing. Based on the idea that all of these are activities that "create our lives," we provide a time for visitors, vendors, and ourselves to interact on a flat basis, transcending positions, and bringing together our respective "creating" and "living."
### ■ Special Sale of Raw and Fine Timber and Diverse Contents
At the venue, Sobokuya will offer non-commercial raw timber and fine wood, carefully preserved, at special prices, and the annual auction is also planned. Sobokuya's carpenters will also be available for consultations on how to use raw timber and processing. In addition, a full day of activities is planned, including food and drink, merchandise, workshops, mochi pounding, and a campfire.
### ■ Special Talk Session: Re-examining "Unconscious Choices"
This year's talk session will bring together practitioners who have chosen their own paths with their own hands.
We will welcome Mr. Jun Nakagawa, the former head of Nakagawa Masashichi Shoten, as a speaker. Through the management of Nakagawa Masashichi Shoten, Mr. Nakagawa has confronted the structure of manufacturing and the economy surrounding it, constantly re-examining what is "taken for granted." After retiring as chairman of Nakagawa Masashichi Shoten in February 2025, he has now launched "PARaDE," a community that delivers aspiring brands to the world, advocating the vision and philosophy of companies and brands as "Lifestyle Stance®." He continues to create new economic forms and is active in various fields, including serving as the chairman of the Good Design Award judging committee.
https://join-parade.jp
We will welcome Mr. Takamitsu Fujiwara from Fujiwara Printing, a printing company in Matsumoto City, Nagano Prefecture, known for its thorough and attentive consultation on book production and printing, as a facilitator. Sobokuya's printing that everyone will see.
### ■ To Eat, to Speak, to Choose. To Create a Life.
The theme of this year's Harakiichi is "To Create is to Live."
We are an organization that, beyond residential construction, handles living wood with nature-aligned techniques to create spaces for human activity. Not just building houses, but also eating, speaking, choosing, and nurturing. Based on the idea that all of these are activities that "create our lives," we provide a time for visitors, vendors, and ourselves to interact on a flat basis, transcending positions, and bringing together our respective "creating" and "living."
### ■ Special Sale of Raw and Fine Timber and Diverse Contents
At the venue, Sobokuya will offer non-commercial raw timber and fine wood, carefully preserved, at special prices, and the annual auction is also planned. Sobokuya's carpenters will also be available for consultations on how to use raw timber and processing. In addition, a full day of activities is planned, including food and drink, merchandise, workshops, mochi pounding, and a campfire.
### ■ Special Talk Session: Re-examining "Unconscious Choices"
This year's talk session will bring together practitioners who have chosen their own paths with their own hands.
We will welcome Mr. Jun Nakagawa, the former head of Nakagawa Masashichi Shoten, as a speaker. Through the management of Nakagawa Masashichi Shoten, Mr. Nakagawa has confronted the structure of manufacturing and the economy surrounding it, constantly re-examining what is "taken for granted." After retiring as chairman of Nakagawa Masashichi Shoten in February 2025, he has now launched "PARaDE," a community that delivers aspiring brands to the world, advocating the vision and philosophy of companies and brands as "Lifestyle Stance®." He continues to create new economic forms and is active in various fields, including serving as the chairman of the Good Design Award judging committee.
https://join-parade.jp
We will welcome Mr. Takamitsu Fujiwara from Fujiwara Printing, a printing company in Matsumoto City, Nagano Prefecture, known for its thorough and attentive consultation on book production and printing, as a facilitator. Sobokuya's printing that everyone will see.