Exchange Event for SMEs Interested in Overseas Expansion: "Ebisu Café (AB's café) Business Exchange & Roundtable (1) - How to Face and Survive the Rapidly Changing Vietnam"

The Kinki Headquarters of the Organization for Small & Medium Enterprises and Regional Innovation, JAPAN (SMRJ) will host a roundtable-style exchange event, "Ebisu Café (AB's café) Business Exchange & Roundtable (1) - How to Face and Survive the Rapidly Changing Vietnam," on Monday, June 15, 2026. This event targets small and medium-sized enterprises (SMEs) that are considering or promoting overseas expansion, with the aim of facilitating information exchange and network building.

At this event, an SMRJ advisor with practical experience in Vietnam and acting as a bridge between Japanese and Vietnamese businesses will provide the latest information on Vietnam's significantly changing business environment. Participants will also have the opportunity to deepen their understanding of practical issues and countermeasures through discussions among themselves.

The event aims to be a valuable platform for information gathering and network building for companies advancing into Vietnam and businesses considering entry into the Vietnamese market.

Features of this event

・An event combining a seminar and a roundtable, easy to participate in

・An advisor from Vietnam will explain the current situation of rapidly changing Vietnamese business

・Obtain valuable information regarding market entry, transactions, and talent acquisition in Vietnam

・Networking and information/opinion exchange among participants

・Opportunity to apply for free individual consultations about Vietnamese business (individual meetings will be scheduled and conducted at a later date)

Event Overview

Name: Ebisu Café (AB's café) Business Exchange & Roundtable (1)

~ How to Face and Survive the Rapidly Changing Vietnam ~

Date & Time: Monday, June 15, 2026, 15:00-17:00 (Reception starts at 14:45)

Venue: Seminar Room 2, Kansai Branch of SME University (17F Osaka International Building, 2-3-13 Azuchi-machi, Chuo-ku, Osaka City, Osaka Prefecture)

Target: SMEs and micro-businesses interested in Vietnam (※Some industries are excluded)

Capacity: 30 people (first-come, first-served basis, up to 2 people per company)

Lecturer: Hideaki Hoshiyama, SME Advisor (New Market Development), Kinki Headquarters, Organization for Small & Medium Enterprises and Regional Innovation, JAPAN

Participation Fee: Free

Application Deadline: Friday, June 5, 2026, 17:00

Application Method: Apply via the URL below

https://service.smrj.go.jp/cas/customer/apply/8cdd0b704b344341b64d8e3c2641e74b

<Ebisu Café (AB's café)>

The name of this event, "Ebisu・AB's", is derived from "Ebisu," known as a bringer of prosperity, and "abroad," meaning "to foreign countries."

By sharing thoughts and ideas through dialogue among participants at this event, we aim to create a place where new "discoveries" for overseas expansion are born. This is why it was named "Ebisu Café (AB's café)." Multiple events are planned for this fiscal year.

<Organization for Small & Medium Enterprises and Regional Innovation, JAPAN (SMRJ)>

SMRJ is a policy-implementing agency aiming to contribute to the development of Japan's economy by promoting innovation and revitalizing regional economies for SMEs, micro-businesses, and startups that seek autonomous development and business continuity. We provide direct hands-on support, human resource development, operation of mutual aid systems, various forms of financial assistance, and business opportunities to address management challenges for SMEs striving for sustainable growth in response to changes in the business environment, while also cooperating to improve the support capabilities of related SME support organizations.