Launch of Corporate Dietary Seminars to Support Retention and Productivity of New Employees - Assisting Health Management Through Improved Youth Dietary Habits

Smile meal Inc. has launched a 'Dietary and Lifestyle Habits Seminar' for companies to support their new employees. Addressing issues like skipping breakfast and poor nutrition, the service aims to improve corporate health management, retention, and productivity.
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Smile meal Inc. (Headquarters: Chiyoda-ku, Tokyo; CEO: Mayumi Atsumi) has begun offering a "Dietary and Lifestyle Habits Seminar" targeting new employees as part of its corporate health and productivity management support.

In recent years, from the perspective of talent retention and productivity improvement, companies have placed a high importance on supporting the health management and lifestyle habits of young employees. New employees, in particular, are at a stage where their living environments change drastically due to employment, making it a time when dietary disruptions and lifestyle changes are prone to occur.

To support the development of healthy lifestyle habits for new employees, Smile meal offers practical seminars centered on the theme of diet for companies.

## Youth Health Issues and Dietary Habits
Among younger generations, disordered eating habits and nutritional imbalances have become significant issues.

According to the Ministry of Health, Labour and Welfare's "Reiwa 6 National Health and Nutrition Survey," approximately 30% of men in their 20s and 30s skip breakfast. Furthermore, due to an increase in eating out and the use of convenience stores, a lack of vegetables and unbalanced nutrition have also been pointed out.

Moreover, the proportion of "underweight (BMI below 18.5)" among young women is high at about 20%, which is a high level even among developed countries. Excessive thinness in youth has been pointed out to be linked to future health risks such as osteoporosis, menstrual irregularities, and an increase in low birth weight infants.

Dietary habits established in youth greatly affect subsequent health conditions. Acquiring healthy dietary habits at the timing of becoming a new employee leads not only to maintaining future health but also to corporate human resource development and productivity improvement.

Reference: Ministry of Health, Labour and Welfare "Reiwa 6 National Health and Nutrition Survey"
https://www.mhlw.go.jp/stf/newpage_66279.html

## Supporting the Diet of New Employees Living Alone
Many new employees start living alone when they begin working.
As the dietary environment previously prepared at home changes, issues frequently arise such as:

- A decrease in the number of meals
- A diet centered around eating out or convenience stores
- Unbalanced nutrition

In this seminar, focusing on dietary habits that even busy new employees can practice without difficulty, registered dietitians explain in an easy-to-understand manner practical content useful for real life, including:

- Basic concepts of nutritional balance
- How to choose meals at convenience stores and when eating out
- The relationship between breakfast and daily rhythm
- Tips for easily preparing meals

## Also Accommodating Practical Seminars and Cooking Classes
Smile meal provides not only lecture-style seminars but also practical programs that lead to actual behavioral changes.

For example:
- Cooking classes (Cooking seminars)
- Meal tastings