SMBC Consumer Finance Customer Centers Awarded Highest "Three-Star" Rating in HDI Quality Benchmark
SMBC Consumer Finance's Tokyo and Osaka service centers earned the highest "Three-Star" rating from HDI-Japan. The award recognizes their exceptional empathy and clear communication in phone support.
📋 Article Processing Timeline
- 📰 Published: April 23, 2026 at 04:23
- 🔍 Collected: April 23, 2026 at 00:02
- 🤖 AI Analyzed: April 23, 2026 at 05:01 (4h 58m after Collected)
SMBC Consumer Finance Co., Ltd. (President and Representative Director: Terumasa Takahashi, hereinafter "the Company") is proud to announce that its Customer Service Centers at two domestic locations (Tokyo and Osaka) have been awarded the highest "Three-Star" rating in the "Quality Rating (Center Evaluation: Telephone)" category of the HDI Rating Benchmark organized by HDI-Japan.
The HDI Rating Benchmark "Quality Rating (Center Evaluation: Telephone)" is conducted by professional judges who evaluate telephone interactions based on international standards defined by HDI. The evaluation consists of five quality categories: Service System, Communication, Response Skills, Process/Procedure, and Difficult Situations.
Comments from HDI-Japan professional judges included: "The centers provide a sense of security through an empathetic and caring approach to each customer," "They lead customers at their own pace with clear explanations and alternative suggestions," and "Their gentle tone and soft language allow customers to conclude their inquiries with peace of mind."
■ HDI Rating Benchmark Survey Overview
- Survey Period: December 2025
- Survey Method: Evaluation by HDI rating judges
- Evaluation Criteria: Each of the 5 quality items scored from 4 to 1 points
- Rating Standards: Average of the 5 items determines the rating: Three Stars (3.5+), Two Stars (2.5+), One Star (1.5+), No Star (below 1.5)
The Company will continue to strive for even higher response quality and work toward enhancing the value of the customer experience, exceeding customer expectations.
(Reference)
■ About HDI
HDI is the world's largest membership organization for IT support services and established the world's first international certification system. Founded in the United States in 1989, HDI's current vision is "To drive business success through exceptional customer experiences." HDI also hosts the industry's most successful "HDI International Annual Conference" for customer service and technical support professionals. Operated primarily by its members, HDI remains vendor-neutral and promotes networking and information sharing. HDI has over 50,000 members worldwide, including many of the Fortune 500 companies, and 100 chapters/districts globally.
■ About HDI-Japan
HDI-Japan was established in 2001 based on the same concept as the global HDI, in response to the needs of the Japanese support service industry. HDI-Japan is operated by Think Service Inc. (Headquarters: Kawasaki City).
The HDI Rating Benchmark "Quality Rating (Center Evaluation: Telephone)" is conducted by professional judges who evaluate telephone interactions based on international standards defined by HDI. The evaluation consists of five quality categories: Service System, Communication, Response Skills, Process/Procedure, and Difficult Situations.
Comments from HDI-Japan professional judges included: "The centers provide a sense of security through an empathetic and caring approach to each customer," "They lead customers at their own pace with clear explanations and alternative suggestions," and "Their gentle tone and soft language allow customers to conclude their inquiries with peace of mind."
■ HDI Rating Benchmark Survey Overview
- Survey Period: December 2025
- Survey Method: Evaluation by HDI rating judges
- Evaluation Criteria: Each of the 5 quality items scored from 4 to 1 points
- Rating Standards: Average of the 5 items determines the rating: Three Stars (3.5+), Two Stars (2.5+), One Star (1.5+), No Star (below 1.5)
The Company will continue to strive for even higher response quality and work toward enhancing the value of the customer experience, exceeding customer expectations.
(Reference)
■ About HDI
HDI is the world's largest membership organization for IT support services and established the world's first international certification system. Founded in the United States in 1989, HDI's current vision is "To drive business success through exceptional customer experiences." HDI also hosts the industry's most successful "HDI International Annual Conference" for customer service and technical support professionals. Operated primarily by its members, HDI remains vendor-neutral and promotes networking and information sharing. HDI has over 50,000 members worldwide, including many of the Fortune 500 companies, and 100 chapters/districts globally.
■ About HDI-Japan
HDI-Japan was established in 2001 based on the same concept as the global HDI, in response to the needs of the Japanese support service industry. HDI-Japan is operated by Think Service Inc. (Headquarters: Kawasaki City).