Regarding Investment in 'Noto Beyond Reconstruction Fund' to Support 'Creative Reconstruction' in Noto
SMAS (Sumitomo Mitsui Auto Service) has announced its investment in the 'Noto Beyond Reconstruction Fund,' a public-private partnership established to support the creative reconstruction of the Noto region. The fund aims to revitalize the local economy by supporting the growth and business succession of regional companies.
📋 Article Processing Timeline
- 📰 Published: May 15, 2026 at 00:00
- 🔍 Collected: May 14, 2026 at 15:32
- 🤖 AI Analyzed: May 15, 2026 at 03:59 (12h 27m after Collected)
SMAS (Sumitomo Mitsui Auto Service Co., Ltd., Head Office: Shinjuku-ku, Tokyo; President and CEO: Koji Aso) announces its investment in the 'Noto Beyond Reconstruction Investment Limited Partnership' (hereinafter 'the Fund'), jointly established by QR Investment Inc. (Kanazawa, Ishikawa; Representative Director: Tetsunari Matoba) and BP Capital Co., Ltd. (Chuo-ku, Tokyo; Representative Director: Yoichiro Matsuta), under the umbrella of CCI Group Inc. (Kanazawa, Ishikawa; President and CEO: Shuji Tsuemura), with the aim of promoting the creative reconstruction of the Noto region.
The symbol mark, based on the motif of 'kiriko' lanterns used in Noto festivals, was created by a student at Kanazawa College of Art. It embodies the wish that 'just as the kiriko illuminates the festival night, a bright light will shine upon the disaster-stricken Noto.'
The Fund was established to aim for 'creative reconstruction,' which goes beyond mere restoration to regenerate the local economy by investing in businesses rooted in the Noto region and those that will lead the recovery. Creative reconstruction means not only returning to the pre-disaster state but also confronting past challenges to create new value. SMAS endorsed this vision, leading to the current investment.
SMAS has identified 'coexisting with local communities' as one of its material issues for achieving sustainable growth. While strengthening collaboration with local communities to realize decarbonization and regional revitalization, disaster support is also positioned as a specific activity to achieve this materiality. Following the Noto Peninsula earthquake, SMAS provided multifaceted support, including the donation of three off-lease vehicles, monetary contributions, and a one-month employee volunteer program.
Through this investment, we will support the creative reconstruction of the Noto region and aim for the realization of a sustainable society.
## Fund Overview
- **Name**: Noto Beyond Reconstruction Investment Limited Partnership (Abbreviation: Noto Beyond Reconstruction Fund)
- **Establishment**: September 2, 2024
- **Term**: 10 years (extendable by 2 years upon agreement)
- **Investment Target**: Equity, corporate bonds, stock acquisition rights, etc., primarily of companies with a business base in the Noto region or those contributing to the reconstruction of the Noto region. For startup companies, all stages from seed (pre-seed) to later stages are eligible.
- **Features**:
- Supports the growth and succession of companies developing businesses necessary for the creative reconstruction of the Noto region, including environmental, social, and economic aspects.
- Collaborates with the CCI Group for a wide range of support, including consulting.
- Collaborates with various companies possessing the knowledge and technology needed by local enterprises.
- **General Partners**: QR Investment Inc., BP Capital Co., Ltd.
- **Limited Partners**: The Hokkoku Bank, Ltd., Kono Shinkin Bank, Noto Kyoei Shinkin Bank, Fuyo General Lease Co., Ltd., Astena Holdings Co., Ltd., SMAS (Sumitomo Mitsui Auto Service)
*Recruitment ongoing
The symbol mark, based on the motif of 'kiriko' lanterns used in Noto festivals, was created by a student at Kanazawa College of Art. It embodies the wish that 'just as the kiriko illuminates the festival night, a bright light will shine upon the disaster-stricken Noto.'
The Fund was established to aim for 'creative reconstruction,' which goes beyond mere restoration to regenerate the local economy by investing in businesses rooted in the Noto region and those that will lead the recovery. Creative reconstruction means not only returning to the pre-disaster state but also confronting past challenges to create new value. SMAS endorsed this vision, leading to the current investment.
SMAS has identified 'coexisting with local communities' as one of its material issues for achieving sustainable growth. While strengthening collaboration with local communities to realize decarbonization and regional revitalization, disaster support is also positioned as a specific activity to achieve this materiality. Following the Noto Peninsula earthquake, SMAS provided multifaceted support, including the donation of three off-lease vehicles, monetary contributions, and a one-month employee volunteer program.
Through this investment, we will support the creative reconstruction of the Noto region and aim for the realization of a sustainable society.
## Fund Overview
- **Name**: Noto Beyond Reconstruction Investment Limited Partnership (Abbreviation: Noto Beyond Reconstruction Fund)
- **Establishment**: September 2, 2024
- **Term**: 10 years (extendable by 2 years upon agreement)
- **Investment Target**: Equity, corporate bonds, stock acquisition rights, etc., primarily of companies with a business base in the Noto region or those contributing to the reconstruction of the Noto region. For startup companies, all stages from seed (pre-seed) to later stages are eligible.
- **Features**:
- Supports the growth and succession of companies developing businesses necessary for the creative reconstruction of the Noto region, including environmental, social, and economic aspects.
- Collaborates with the CCI Group for a wide range of support, including consulting.
- Collaborates with various companies possessing the knowledge and technology needed by local enterprises.
- **General Partners**: QR Investment Inc., BP Capital Co., Ltd.
- **Limited Partners**: The Hokkoku Bank, Ltd., Kono Shinkin Bank, Noto Kyoei Shinkin Bank, Fuyo General Lease Co., Ltd., Astena Holdings Co., Ltd., SMAS (Sumitomo Mitsui Auto Service)
*Recruitment ongoing