SKY Perfect JSAT Survey: Average Willingness to Pay for Lunar Land (30 tsubo/99 sqm) Reaches 3 Million Yen, a First Since the Survey Began

SKY Perfect JSAT conducted a survey on space consciousness in 2026, revealing that the average price people are willing to pay for lunar land has hit a record 3 million yen.

📋 Article Processing Timeline

  • 📰 Published: March 31, 2026 at 20:15
  • 🔍 Collected: April 1, 2026 at 13:39 (17h 24m after Published)
  • 🤖 AI Analyzed: April 17, 2026 at 04:38 (374h 59m after Collected)
SKY Perfect JSAT Corporation provides satellite communication services in various fields, including broadcasting, aviation/maritime communication, mobile backhaul, and disaster response. In recent years, it has also been working on solutions in disaster prevention and security through the utilization of data from low-Earth orbit observation satellites. Furthermore, as exploration and utilization of deep space, including the Moon, are becoming full-scale, the company is participating in NASA's Artemis program as a ground station supporting the crewed lunar orbit mission 'Artemis II', providing communication and tracking infrastructure from Earth orbit to the lunar vicinity to support future space exploration. On April 12, 'International Day of Human Space Flight', SKY Perfect JSAT conducted an internet survey on 'Space Consciousness' from March 3 to March 5, 2026, targeting 1,000 men and women aged 15 to 69 across Japan to understand their awareness and images regarding space. (Survey partner: NetAsia Co., Ltd.) [Survey Results] <> - 51% are 'interested in space', 68% among men in their 50s. - 69% believe 'there are other planets where humans can live like Earth'. When asked about interest in space, 50.7% of all respondents expressed interest. By gender and generation, interest was particularly high among men in their 50s (67.5%) and 60s (66.3%). When asked if they believe there are other planets where humans can live, 69.1% said yes. - 15% 'admired astronauts in childhood', 27% among men in their 50s. - 1 in 3 want to go to space at least once, over half of teenage males. - 49% of teenage males 'want to go to space someday'. When asked about wanting to go to space, 34.7% said yes. 10-19 year old males were the highest at 54.2%. When asked about wanting to live outside Earth, 19.5% said yes. - 70% 'believe aliens exist', up 5 points from last year. - 10% 'have seen a UFO', with higher encounter rates in Hokkaido and Tohoku. - 6% 'knew April 12 is the International Day of Human Space Flight'. <> - 48% think 'space business is promising', over 50% among teens and those in their 50s and older. - Top 3 promising space businesses: 'Satellite communication services', 'Location information services', 'Space travel services'.

FAQ

What is the average amount people are willing to pay for lunar land?

According to the survey, the average amount people are willing to pay for 30 tsubo (approx. 99 sqm) of lunar land has reached 3 million yen for the first time since the survey began.

Which space business sectors are considered promising?

Satellite communication services, location information services, and space travel services are the top three sectors.

Which generation is most interested in space?

Interest is particularly high among men in their 50s and older, while younger generations in their teens show high interest in space travel.