Korean Girly Brand 'Daynee' that Romantically Colors Everyday Life is Newly Available at '60%'! An Opening Sale with up to 40% OFF is Being Held.
Established in South Korea in 2025, 'Daynee' is a girly and feminine women's brand with the concept of 'making everyday life special and romantic.' To celebrate its full-scale launch in Japan, a special event will be held for a limited time with sales of up to 40% OFF.
📋 Article Processing Timeline
- 📰 Published: May 15, 2026 at 18:00
- 🔍 Collected: May 15, 2026 at 09:32
- 🤖 AI Analyzed: May 15, 2026 at 11:16 (1h 44m after Collected)
Established in South Korea in 2025, 'Daynee' is a girly and feminine women's brand with the concept of 'making everyday life special and romantic.' Its designs are characterized by the skillful combination of ribbons, lace, and soft silhouettes. It has gained immense support from those who love sweet and elegant styles, such as romantic blouses with delicate details, girly skirts, and cardigans with a soft touch.
■ New Store Opening Commemoration & Limited Open Campaign Details
To celebrate the brand's full-scale launch in Japan, a special event will be held for a limited time.
【Event Period】 May 13, 2026 (Wed) 12:00 PM 〜 May 21, 2026 (Thu) 11:59 PM
▶Sales URL: https://www.sixty-percent.com/pages/202605-daynee-new-open_elp
▶︎Instagram: https://www.instagram.com/daynee.kr/
【Event Contents】
① 20% OFF on all items
During the period, all items including new arrivals will be offered at a special price of 20% OFF.
② Limited Time・Up to 40% OFF Special Price Items
Popular items will be sold at a special discount rate only for this event.
【40% OFF】
Breeze cardigan (Pink)
Darling skirt (Pink)
Echo skirt (Charcoal)
【30% OFF】
Darling hoodie (Black)
③ Luxury Novelty Gift (First-come, first-served)
【For purchases of 10,000 yen (tax included) or more】
Bonus: Petal lace scarf (Color: Random)
Target: First 10 customers
Petal lace scarf Black
Petal lace scarf White
Petal lace scarf Grey
Petal lace scarf Pink
【For purchases of 20,000 yen (tax included) or more】
Bonus: Breeze cardigan (Black) & Petal lace scarf (Color: Random)
Target: First 5 customers
Breeze cardigan (Black)
■ Sixty Percent Co., Ltd.
Founded in July 2018. Operates the global fashion e-commerce store '60%' which exclusively features Asian brands. Targeting teens and twenties, it carries over 2,700 brands and more than 150,000 items, mainly street brands, but also casual, designer, and lifestyle brands (as of October 2025). With the mission 'To bring Asian fashion to the global mainstream,' it aims to become the largest fashion company in Asia. *As of October 2025
Company Name: Sixty Percent Co., Ltd.
Representative: CEO Taiga Manabe
Location: 1F VORT Nakameguro I, 1-8-1 Nakameguro, Meguro-ku, Tokyo
Established: July 2018
HP: https://corp.sixtypercent.com/
【Inquiries regarding this service and this press release】
・Contact: Sixty Percent Co., Ltd. PR department
・E-Mail: press@sixty-percent.com
■ 60%
'60% (Sixty Percent)' is a global fashion e-commerce store that exclusively features Asian brands. Targeting teens and twenties, it carries over 2,700 brands and more than 150,000 items from over 10 Asian countries including South Korea, China, Taiwan, Thailand, and Indonesia (as of October 2025). It offers a rich lineup that meets a wide range of fashion needs, from street brands to casual, designer, and lifestyle brands.
Website: https://www.sixty-percent.com/
App DL: https://app.adjust.com/1823aj1k
Instagram: https://www.instagram.com/sixtypercent_official/
X (formerly Twitter): https://twitter.com/60_sixtypercent
Tiktok: https://www.tiktok.com/@sixtypercent_60?lang=ja-JP
■ New Store Opening Commemoration & Limited Open Campaign Details
To celebrate the brand's full-scale launch in Japan, a special event will be held for a limited time.
【Event Period】 May 13, 2026 (Wed) 12:00 PM 〜 May 21, 2026 (Thu) 11:59 PM
▶Sales URL: https://www.sixty-percent.com/pages/202605-daynee-new-open_elp
▶︎Instagram: https://www.instagram.com/daynee.kr/
【Event Contents】
① 20% OFF on all items
During the period, all items including new arrivals will be offered at a special price of 20% OFF.
② Limited Time・Up to 40% OFF Special Price Items
Popular items will be sold at a special discount rate only for this event.
【40% OFF】
Breeze cardigan (Pink)
Darling skirt (Pink)
Echo skirt (Charcoal)
【30% OFF】
Darling hoodie (Black)
③ Luxury Novelty Gift (First-come, first-served)
【For purchases of 10,000 yen (tax included) or more】
Bonus: Petal lace scarf (Color: Random)
Target: First 10 customers
Petal lace scarf Black
Petal lace scarf White
Petal lace scarf Grey
Petal lace scarf Pink
【For purchases of 20,000 yen (tax included) or more】
Bonus: Breeze cardigan (Black) & Petal lace scarf (Color: Random)
Target: First 5 customers
Breeze cardigan (Black)
■ Sixty Percent Co., Ltd.
Founded in July 2018. Operates the global fashion e-commerce store '60%' which exclusively features Asian brands. Targeting teens and twenties, it carries over 2,700 brands and more than 150,000 items, mainly street brands, but also casual, designer, and lifestyle brands (as of October 2025). With the mission 'To bring Asian fashion to the global mainstream,' it aims to become the largest fashion company in Asia. *As of October 2025
Company Name: Sixty Percent Co., Ltd.
Representative: CEO Taiga Manabe
Location: 1F VORT Nakameguro I, 1-8-1 Nakameguro, Meguro-ku, Tokyo
Established: July 2018
HP: https://corp.sixtypercent.com/
【Inquiries regarding this service and this press release】
・Contact: Sixty Percent Co., Ltd. PR department
・E-Mail: press@sixty-percent.com
■ 60%
'60% (Sixty Percent)' is a global fashion e-commerce store that exclusively features Asian brands. Targeting teens and twenties, it carries over 2,700 brands and more than 150,000 items from over 10 Asian countries including South Korea, China, Taiwan, Thailand, and Indonesia (as of October 2025). It offers a rich lineup that meets a wide range of fashion needs, from street brands to casual, designer, and lifestyle brands.
Website: https://www.sixty-percent.com/
App DL: https://app.adjust.com/1823aj1k
Instagram: https://www.instagram.com/sixtypercent_official/
X (formerly Twitter): https://twitter.com/60_sixtypercent
Tiktok: https://www.tiktok.com/@sixtypercent_60?lang=ja-JP