Shuttlerock Japan Launches X Mileage Campaign with 'Complete Video View' Trigger
Shuttlerock Japan has launched a new feature for X (Twitter) mileage campaigns that allows 'complete video viewing' to be set as a campaign participation trigger, aimed at promoting deeper understanding alongside viral engagement.
📋 Article Processing Timeline
- 📰 Published: May 19, 2026 at 19:00
- 🔍 Collected: May 19, 2026 at 10:31
- 🤖 AI Analyzed: May 20, 2026 at 04:55 (18h 23m after Collected)
## Shuttlerock Japan Launches X Mileage Campaign with 'Complete Video View' Trigger
Shuttlerock Japan K.K. (Headquarters: Shinjuku, Tokyo; Representative Director: Nobuyuki Kanamitsu) announced the release of a new feature for its X (Twitter) mileage campaign web pages, where 'watching video content until the end' now serves as a trigger for earning mileage in sweepstakes.
This enhancement aims not only to capture engagement through multiple user actions but also to drive video viewing, contributing to a deeper understanding of brands, products, and services that may be difficult to convey solely within an X (Twitter) post.
### What is an X Mileage Campaign?
A mileage campaign allows users to earn miles by performing multiple actions such as reposting or liking posts. Miles are added for each action, and participants can apply for prizes based on their cumulative miles. Since these actions can be performed on specific 'target posts' designated by the company, brands can freely select past posts or campaign content they wish to amplify.
### Overview of the 'Complete Video View' Trigger
- Allows 'watching the video to the end' to be included as a participation requirement for the campaign.
- Customizable settings to disable video fast-forwarding (e.g., controlling seek bar visibility).
- Option to add a button for users to post on X with a link to the campaign page after viewing.
By incorporating this functionality, brands can move beyond simple SNS engagement and create campaign designs that effectively drive content viewing and foster deep product comprehension.
Shuttlerock Japan K.K. (Headquarters: Shinjuku, Tokyo; Representative Director: Nobuyuki Kanamitsu) announced the release of a new feature for its X (Twitter) mileage campaign web pages, where 'watching video content until the end' now serves as a trigger for earning mileage in sweepstakes.
This enhancement aims not only to capture engagement through multiple user actions but also to drive video viewing, contributing to a deeper understanding of brands, products, and services that may be difficult to convey solely within an X (Twitter) post.
### What is an X Mileage Campaign?
A mileage campaign allows users to earn miles by performing multiple actions such as reposting or liking posts. Miles are added for each action, and participants can apply for prizes based on their cumulative miles. Since these actions can be performed on specific 'target posts' designated by the company, brands can freely select past posts or campaign content they wish to amplify.
### Overview of the 'Complete Video View' Trigger
- Allows 'watching the video to the end' to be included as a participation requirement for the campaign.
- Customizable settings to disable video fast-forwarding (e.g., controlling seek bar visibility).
- Option to add a button for users to post on X with a link to the campaign page after viewing.
By incorporating this functionality, brands can move beyond simple SNS engagement and create campaign designs that effectively drive content viewing and foster deep product comprehension.
FAQ
Can users fast-forward the video with this feature?
Yes, through enterprise settings, visibility of the seek bar can be managed, effectively restricting fast-forwarding.
What actions can be set as campaign triggers?
Actions such as following, reposting, liking, replying, complete video viewing, hashtag posting, link clicking, and must-buy (receipt upload) can be set.
What is required to participate in the campaign?
Users must authenticate with their X account and perform specified actions on the campaign web page to earn miles.