Phantom Siita Selected as First Artist for Shufu to Seikatsu Sha's New "Stage × Photobook" IP Project!
Shufu to Seikatsu Sha launches a new IP project "STAGE × PHOTOBOOK IP PROJECT produced by DIGVII." The first artist chosen is Phantom Siita, a girl idol group produced by Ado. A photobook will be released in August 2026, followed by a horror reading musical in November based on its world.
📋 Article Processing Timeline
- 📰 Published: May 13, 2026 at 03:00
- 🔍 Collected: May 12, 2026 at 18:32
- 🤖 AI Analyzed: May 12, 2026 at 18:48 (16 min after Collected)
STAGE × PHOTOBOOK IP PROJECT produced by DIGVII
Shufu to Seikatsu Sha, a publisher that produces media such as 'LEON,' 'JUNON,' and 'ar,' is launching a new project called 'STAGE × PHOTOBOOK IP PROJECT produced by DIGVII.' This project, planned and produced by Shufu to Seikatsu Sha's new media project 'DIGVII,' aims to create new intellectual property (IP) by vertically developing and deploying both and .
For the first installment, the girl idol group "Phantom Siita," produced by Ado, will be featured, with a scheduled for release in August 2026. Based on the world view of this , it will be adapted into a reading play musical in November of the same year.
As the first work of the new label 'DIGVII STAGE,' the group's first starring stage performance is planned.
Transcending the boundaries of publishing, a new IP project originating from a publisher and spanning across media and stage is set to begin.
**Schedule**
* August 21, 2026 (Friday): "Phantom Siita Photobook (Title TBD)" scheduled for release
* August 29, 2026 (Saturday): "Release Commemoration Event @ Tokyo, Asakusabashi Hulic Hall" scheduled to be held
* November 12 (Thursday) to 15 (Sunday), 2026: "Horror Reading Musical (Title TBD) @ Tokyo, Sogetsu Hall" scheduled for performance
* November 19 (Thursday) to 22 (Sunday), 2026: "Horror Reading Musical (Title TBD) @ Osaka, Kintetsu Artkan" scheduled for performance
Further details will be released sequentially on the official website. Reservations and ticket sales will be announced as soon as they are decided.
Art Direction and Photography: Hiraoki Kina
SHUFU TO SEIKATSU SHA
STAGE × PHOTOBOOK IP PROJECT
Produced by DIGVII
Starring
Phantom Siita
* PHOTOBOOK RELEASE: 2026.8.21
* RELEASE EVENT: 2026.8.29 @TOKYO・Asakusabashi Hulic Hall
* DIGVII STAGE vol.1 HORROR READING MUSICAL:
* 2026.11.12-15 @TOKYO・Sogetsu Hall
* 2026.11.19-22 @OSAKA・Kintetsu Artkan
**Phantom Siita**
Members [from left to right in photo]: Rinka / Moka / Miu / Mona
Phantom Siita (English notation: Phantom Siita, Kanji notation: 怪忌蝶) is an idol group produced by Ado, active with a retro horror concept. They are characterized by performances that highly integrate singing, dancing, and expression, and have gained attention domestically and internationally for their meticulously constructed worldview and high-quality stages. In 2024, they held their first solo live concert at Nippon Budokan, and completed a world tour the following year. In July 2025, they released their major debut single and held their first Japan tour. Tickets for their first nationwide Zepp tour, starting this summer, sold out immediately. In June, they released their 2nd CD single 'Horror Queen,' further expanding their field of activity.
**New Media Project 'DIGVII'**
With the key copy "Discovering the 7th (VII) icon (DIG)," the 'DIGVII' brand aims to provide new value, centered on the new women's magazine "DIGVII," expanding into "WEB DIGVII," "DIGVII AUDITION," "DIGVII NEW ICON AWARD," and "DIGVII FESTIVAL."
The new women's magazine 'DIGVII' is a luxury entertainment magazine for women who are constantly seeking new value. In its 4th issue, the latest new icons explore new value through their unique styles and beauty. It delivers an unprecedented sparkle from genre-crossing performers such as idols, actors, and artists.
DIGVII Issue 4 is now on sale → https://amzn.asia/d/00h2AsRv