A New Habit 'Warming Body Care' for a Comfortable Deep Breath After Exercise or Desk Work | AROMATHERAPY ASSOCIATES [From UK]

In recent years, awareness of daily body care has increased due to the establishment of exercise habits and the rise of remote work.
At the same time, interest in self-care that emphasizes a pleasant sensation is growing amidst air-conditioned environments and seasonal changes. Aromatherapy Associates is focusing on these lifestyle changes and proposes a new self-care habit called 'Warming Body Care', which combines a warm sensation with the fragrance of essential oils.

Adopted by luxury spas in over 50 countries and multiple winner of 'World's Best Aromatherapy Brand', AROMATHERAPY ASSOCIATES is a UK-born aromatherapy brand. Its exclusive Japanese distributor, Shuei Trading Co., Ltd. (Headquarters: Shinagawa-ku, Tokyo; President: Takashi Tanaka), will launch 'Warming MS Gel' on Wednesday, June 24, 2026. This new product from the brand is an item that supports daily body care and relaxation time with its pleasant sensation and fragrance.

Contains a warming ingredient derived from chili pepper*1 for a gentle warmth

Blended with lavender, rosemary, black pepper, and ginger

■ What is 'Warming Body Care'?

'Warming Body Care' is a new habit that combines a warm sensation with fragrance to pleasantly organize daily self-care time. Incorporating it after exercise or at the end of the day provides an opportunity to reset your mood in a short time, bringing a pleasant rhythm to daily life.

■ Development Background

Interest in self-care has been increasing year by year due to more time spent at home and the spread of exercise habits.
Furthermore, interest in care that emphasizes a pleasant sensation is also growing amidst air-conditioned environments and seasonal changes.
On the other hand, there are voices saying it is difficult to secure enough time for care in busy daily lives.

This product was developed to meet these needs as a body care item that can be incorporated into daily life without requiring special time.

■ Product Features

1. A sensation of gentle warmth

Contains a warming ingredient derived from chili pepper*1. It has a refreshing sensation immediately after application, followed by a gentle warmth that spreads.

2. Deep fragrance from blended essential oils

Blended with lavender, rosemary, black pepper, and ginger. The fragrance, combining sharpness and warmth, creates a pleasant relaxation time.

3. Moisturizing formula to maintain hydration

Contains arnica flower extract*2, seaweed extract*3, and glycerin to maintain skin moisture.

*1 Lactobacillus/Capsicum Fruit Ferment Extract
*2 Arnica Flower Extract
*3 Toccha Extract (Sargassum Fulvellum Extract)

■ Usage Scenarios

・For body care after exercise
・After desk work or spending long periods in the same posture
・For relaxation time at the end of the day

■ Product Overview

Product Name: Warming MS Gel

Content: 150mL
Price: 10,890 yen (tax included)

Release Date: Wednesday, June 24, 2026
Retailers: Isetan Shinjuku Main Store B2F, ISETAN BEAUTY APOTHECARY

Official Online Store, Amazon Official Store, Rakuten Official Store, and others

Official Online Store

Amazon Official Store

Rakuten Official Store

Directions for Use: Use on clean, dry skin. Apply to areas of tension such as shoulders, neck, lower back, and legs. It has a refreshing sensation initially. To bring out the warmth, massage slowly in circular motions. Add more product as needed. Repeat deep breaths and feel the comfortable warmth spread. Enjoy a moment of deep relaxation after exercise or as part of your self-care routine.

■ About Aromatherapy Associates

Founded in 1985 in London, UK, by pioneering aromatherapists Geraldine Howard and Sue Beech. Uses high-quality natural ingredients. Products are favored by many celebrities and used in luxury spas and beauty facilities in over 50 countries worldwide. Products hand-blended by master blenders in London are committed to sustainable formulations, using environmentally and skin-friendly formulas free from synthetic fragrances, artificial colors, sulfates (SLS/SLES), parabens, and mineral oil. Proudly vegan and cruelty-free, and has obtained 'B Corporation certification'. The brand, which has won the prestigious 'World's Best Aromatherapy Brand' multiple times, has led the aromatherapy and wellness field for 40 years, continuously creating innovative products that meet modern wellness needs.

■ About Shuei Trading Co., Ltd. (Exclusive Japanese Distributor of Aromatherapy Associates)

A specialized trading company with over 25 years of experience as a pioneer in cosmetics import and sales. Utilizing a global network spanning 10 cities worldwide, it carefully selects trending cosmetics from the US and Europe and introduces them to the Japanese market. Its strengths lie in its creative product development capabilities anticipating future needs and its diverse sales channels ranging from famous department stores to online sales, making it a leading company in the industry that delivers global beauty trends ahead of time.