HEAVEN Japan Co., Ltd. (Location: Kawachinagano City, Osaka Prefecture, Representative Director: Takashi Matsuda), which develops and sells 'Appropriate Underwear®' that supports women's minds and bodies, has launched sales of a new red design for its highly popular semi-long bustier-style bra, 'Bustierina', on its own online shop starting Friday, June 5, 2026.
Concerns about bust and body shape are endless, such as bust sagging with age, smaller bust after pregnancy/nursing, and choosing clothes to hide body shape due to concerns about back fat.
'Bustierina' is a bustier-like semi-long length bra specialized in creating an ideal curvy body and beautiful silhouette with a distinct difference between the top and underbust, lifting both bust and spirits.
The 'Bustierina' bustier-style bra, which allows you to meet your 'best-ever bust,' is highly praised for its appearance when worn and the silhouette it creates under clothes. Its high functionality in creating a beautiful silhouette has made it a favorite among celebrities and models. The features of this popular bra are as follows:
Achieves a curvy silhouette with a semi-long length!
The most distinctive feature of 'Bustierina,' as the name suggests, is its semi-long length like a bustier. It achieves a curvy body with a clear difference between the top and underbust, creating a beautiful silhouette that makes wearing clothes enjoyable. The back is fully supported over a wide area with lace and power net. By firmly holding the gathered flesh, it creates a neat and beautiful back silhouette while encouraging awareness of good posture.
Various features to achieve your 'best-ever plump bust'!
With its high side design and semi-long length, 'Bustierina' gathers ample flesh from the sides and back to the original bust position. HEAVEN Japan's unique 4-panel construction, made by joining four fabric pieces, gathers and lifts the bust while preventing it from spreading. Through these various features, 'Bustierina' creates a plump bust and a curvy body line, enhancing the enjoyment of fashion.
Excellent hold with semi-long length and long boning!
In addition to its bustier-like semi-long length, 'Bustierina' features long boning to firmly keep the gathered flesh in its original bust position without escape. With the new red design, all sizes now come with two bones, further enhancing stability. The hook-and-eye closure is a 3-row, 3-column type, providing excellent stability.
Light and comfortable to wear with good skin contact and breathability
Not only does the lace of 'Bustierina' not directly touch the skin, but the care label is also directly printed on the lining, making it very comfortable without any itching. The highly breathable cups maintain their shape, and the unique 3D wire developed by HEAVEN Japan, designed to conform to the body, prevents any pain from the underwire.
Added L65 to M90 sizes due to numerous customer requests!
Previously available in sizes B65 to K90, L65 to M90 sizes have been added based on numerous requests received through social media and other channels. Choosing underwear that fits perfectly is crucial for underwear to function as intended in supporting the bust. With the desire for everyone to find their perfect size, even larger sizes that use more fabric are offered at the same price.
Introducing the long-awaited new red design!
The new lace adopted this time features all-over floral embroidery resembling large blooming flowers, combining gorgeousness and strength with an elegant design.
The vibrant red that shines in the sunlight and the impressive floral lace are pieces that will boost your mood for summer. You can also enjoy coordinating with the matching standard shorts and T-back shorts.
HEAVEN Japan's underwear, which fulfills all requirements for 'comfortable wear,' 'bust shaping function,' and 'three-dimensional appearance under clothes,' is packed with the knowledge of pattern makers with over 45 years of experience in underwear creation, as detailed above. Only products that meet their satisfaction are delivered after repeated prototyping and staff fittings.
We will continue to support each woman's mind and body through 'Appropriate Underwear®' tailored to women's lifestyles.
Product Name: Bustierina
Price: 7,480 yen (tax included)
Sizes:
Cup B, Band 65-75 *Available in select colors only
Cups C-D, Band 65-80 cm
Cups E-M, Band 65-90 cm *L-M cups available in select colors only
Colors: Red, Black, Pink, Nudy Black, Pink Beige, Misty Aqua, Lavender Pink, Baby Blue, Brown, Deep Navy
URL: https://shop.heaven-jp.co.jp/products/3217-red
*Matching shorts are sold separately.
Standard Shorts
Price: 2,200 yen (tax included)
Sizes: M, L, LL, 3L
Colors: Red, Black, Pink, Nudy Black, Pink Beige, Misty Aqua, Lavender Pink, Baby Blue, Brown, Deep Navy
URL: https://shop.heaven-jp.co.jp/products/5156-red
T-back Shorts
Price: 2,420 yen (tax included)
Sizes: M, L, LL
Colors: Red, Black, Pink, Nudy Black, Pink Beige, Misty Aqua, Lavender Pink, Baby Blue, Brown, Deep Navy
URL: https://shop.heaven-jp.co.jp/products/5157-red
Prepare for Summer Disasters
HEAVEN Japan Online Shop
https://shop.heaven-jp.co.jp/
HEAVEN Japan Co., Ltd. (Corporate Site)
https://heaven-jp.co.jp/