Launching 'Shokurin Pachinko' at Live Garden Tochigi Main Store on May 21: Supporting Reforestation Through Gaming

Saotome Sogo Product Co., Ltd. has launched 'Shokurin Pachinko' at its Live Garden Tochigi Main Store on May 21, 2026, a CSR initiative that supports reforestation activities through Pachinko and slot machine gaming in collaboration with the OISCA Foundation.
キャンペーンNQ 82/100出典:PR Times

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  • 📰 Published: May 26, 2026 at 02:11
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Saotome Sogo Product Co., Ltd. is introducing the social contribution project 'Shokurin Pachinko' (Reforestation Pachinko) at the Live Garden Tochigi Main Store, starting May 21, 2026. This initiative supports forestation activities through the gameplay of Pachinko and slots. As an amusement company rooted in the local community, we aim to support the creation of a future that is friendly to the global environment together with our customers.

Background of the Introduction
In recent years, interest in environmental issues such as global warming and deforestation has been increasing. Companies are increasingly being asked how they can contribute to society and the environment through their business activities.

Saotome Sogo Product has consistently engaged in various CSR activities, such as local community cleanup activities, disaster prevention support, and cooperation with local events, as a company walking alongside the local society.

The 'Shokurin Pachinko' being introduced this time is a new attempt to connect the time spent enjoying Pachinko and slots to the support for future forest creation. We aim to contribute to the creation of a sustainable society by spreading awareness of environmental contribution through familiar gaming experiences for our customers.

What is 'Shokurin Pachinko'?
It is a social contribution project at Live Garden Tochigi Main Store that supports forestation activities through Pachinko and slot play. We provide an opportunity for customers to participate in environmental contribution while having fun by clearly displaying target models and activity details in the store, with a system where gameplay directly supports forestation activities.

Through this effort, we aim to grow values that are friendly to the local community and the global environment together with our customers, alongside the fun of gaming.

Real-time Display of Trees Planted on Signage
Supporting the creation of future forests through gaming. At Live Garden Tochigi Main Store, under the slogan 'Your play connects to the green of the future,' we are communicating the 'Shokurin Pachinko' initiative to customers through posters and other information in the store.

With this project, we aim for the following environmental contributions:
- Support for creating lush forests through forestation activities
- Contribution to the global environment through forest conservation
- Raising awareness for building a sustainable future

The time spent enjoying Pachinko and slots becomes a step towards supporting future forest creation. We will spread such new value together with our customers. Inside the store, we have placed ornamental plants, welcoming customers into a green-filled space.

In-store Notification
Along with the introduction of 'Shokurin Pachinko,' we are installing posters and notices at the Live Garden Tochigi Main Store to explain the initiative clearly. The posters feature designs inspired by forests and greenery to express contributions to forestation and the global environment in a friendly manner. We are also utilizing our company characters so that customers can feel the initiative is close to them.

In the future, in addition to in-store notifications, we plan to communicate activity content and support results as needed.

Implementation Overview
- Project Name: Shokurin Pachinko
- Start Date: May 21, 2026
- Participating Store: Live Garden Tochigi Main Store
- Address: 2177-7 Mukaihara, Omiya-cho, Tochigi City, Tochigi Prefecture
- Content: Supporting forestation activities through Pachinko and slot play
- Cooperation Organization: OISCA Foundation

About Saotome Sogo Product CSR/Regional Contribution Activities
Saotome Sogo Product develops amusement facilities mainly in Tochigi Prefecture and is committed to creating stores where local customers can enjoy with peace of mind. As a company that grows with the local community, we have conducted various regional contribution activities, including regional cleanup, disaster support, and cooperation with local events.

Moving forward, we will continue to provide enjoyment to customers through our amusement business while cherishing co-existence with the local community, environment, and customers, promoting initiatives toward the realization of a sustainable society.

FAQ

What is the 'Afforestation Pachinko' initiative?

It is a social contribution project that supports future forest creation and environmental conservation activities through pachinko and slot gaming.

When and where is it being implemented?

It has been implemented at Live Garden Tochigi Main Store since May 21, 2026.

Which organization is collaborating on the afforestation activities?

It is collaborating with the OISCA Public Interest Incorporated Foundation.

How can the environmental contribution be verified?

The number of trees planted is displayed in real-time on in-store signage.

What is the background for its implementation?

It aims to contribute to a sustainable future with the local community in response to increased awareness of global warming and forest reduction.