美食及生鮮食品電子商務網站營運商 Shokubunka Co., Ltd.（總公司：東京都港區東麻布，代表取締役：萩原 章史）於 2026 年 3 月在「豊洲市場.com」網站上推出了「Oyster Choice」服務，讓顧客能從全國各產地挑選當季的生蠔。本企劃旨在提供在家中也能享受如同牡蠣吧般的生蠔品嚐體驗。
查看詳情
此服務是與 Kunihiro Co., Ltd. 合作實現的。該公司多年來在日本國內去殼生蠔產量中佔有約四分之一的市佔率，每年處理 4,000 至 5,000 噸去殼生蠔，是日本國內生蠔處理量最大的企業。
對「在家享受道地體驗」的需求日益增加
隨著在家中追求高品質飲食體驗而非依賴外食的需求不斷增長，越來越多人表示「想品嚐比較不同產地的生蠔」、「想安心享用生蠔」等聲音。然而，生食級生蠔也面臨著對安全性感到不安，以及難以分辨產地差異等課題。
從全國時令生蠔中「自由選擇」的樂趣
本商品從日本全國的生蠔中，嚴選當季最優質的產地。顧客可以根據自己的喜好自由搭配。
在享受各產地不同風味的同時，您也能完成專屬於自己的「牡蠣拼盤」。
最大企業 Kunihiro 的嚴格管理
處理大量生蠔的 Kunihiro Co., Ltd. 為其「Oyster Choice」服務制定了嚴格的品質管理標準。從產地的生蠔選取到出貨過程，所有環節都經過最細心的管理，以確保安全與新鮮。
常見問題
What is "Oyster Choice"?
"Oyster Choice" is a new online delivery service launched by Toyosu Market.com that allows customers to select seasonal raw oysters from various production areas across Japan and have them delivered to their homes. It aims to provide an oyster bar-like tasting experience at home.
Who is providing the oysters for this service?
The service is realized in cooperation with Kunihiro Co., Ltd., a company that handles a significant portion of Japan's domestic shucked oyster production and is known for its expertise and volume in the oyster industry.
What is the main benefit of "Oyster Choice"?
The main benefit is the ability to choose your preferred oysters from different regions and seasons, allowing you to compare their unique flavors and create your own tasting experience at home, similar to visiting an oyster bar.
How does the service ensure the safety and quality of the oysters?
The service partners with Kunihiro Co., Ltd., which implements strict quality control standards from oyster selection at the production site to the shipping process, ensuring freshness and safety.
Can I compare oysters from different regions?
Yes, the service is designed to allow customers to select oysters from various production areas nationwide, enabling them to compare the distinct tastes and characteristics of oysters from different regions.
